Texas Leads, California Lags in Attitudes Toward Consumers' Home State
"We will conduct this NPS state survey on a regular basis in order to track how attitudes toward a person's home state may change as the pandemic abates and the economy improves.
- "We will conduct this NPS state survey on a regular basis in order to track how attitudes toward a person's home state may change as the pandemic abates and the economy improves.
- The NPS Score system is a well-accepted, intuitive, and immediate way to understand how consumers feel toward a brand and, in this case, a state."
- The original survey results can be found here: Texas Leads, California Lags in Attitudes Toward Consumers' Home State
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