Johannes Kepler

Kepler Analytics Launches Ability To Measure Surrounding Store Traffic

Retrieved on: 
Thursday, January 11, 2024

SUNRISE, Fla., Jan. 11, 2024 (GLOBE NEWSWIRE) -- Kepler Analytics , the in-store traffic analytics provider that’s challenging the way retailers think about people counting, introduced a new metric to its Exterior Traffic Toolkit today, Surrounding Active Shoppers.

Key Points: 
  • SUNRISE, Fla., Jan. 11, 2024 (GLOBE NEWSWIRE) -- Kepler Analytics , the in-store traffic analytics provider that’s challenging the way retailers think about people counting, introduced a new metric to its Exterior Traffic Toolkit today, Surrounding Active Shoppers.
  • Surrounding Active Shoppers enables retailers to calculate their share of traffic in stores within a 150-foot radius.
  • “Research shows 30 percent of shoppers make unplanned purchases and store visits during each shopping trip,” said Tom Gleeson, CEO of Kepler Analytics.
  • Stop by the Kepler Analytics booth (#5965) at the NRF Big Show (Jan. 14-16, 2024) to connect with Kepler executives and see the platform in action.

Kepler Analytics Launches Ability To Measure Surrounding Store Traffic

Retrieved on: 
Thursday, January 11, 2024

SUNRISE, Fla., Jan. 11, 2024 (GLOBE NEWSWIRE) -- Kepler Analytics , the in-store traffic analytics provider that’s challenging the way retailers think about people counting, introduced a new metric to its Exterior Traffic Toolkit today, Surrounding Active Shoppers.

Key Points: 
  • SUNRISE, Fla., Jan. 11, 2024 (GLOBE NEWSWIRE) -- Kepler Analytics , the in-store traffic analytics provider that’s challenging the way retailers think about people counting, introduced a new metric to its Exterior Traffic Toolkit today, Surrounding Active Shoppers.
  • Surrounding Active Shoppers enables retailers to calculate their share of traffic in stores within a 150-foot radius.
  • “Research shows 30 percent of shoppers make unplanned purchases and store visits during each shopping trip,” said Tom Gleeson, CEO of Kepler Analytics.
  • Stop by the Kepler Analytics booth (#5965) at the NRF Big Show (Jan. 14-16, 2024) to connect with Kepler executives and see the platform in action.

Oakland-Based Publishing Company Berrett-Koehler Announces Praveen Madan as the New CEO and Publisher

Retrieved on: 
Thursday, January 4, 2024

OAKLAND, Calif., Jan. 4, 2024 /PRNewswire-PRWeb/ -- Berrett-Koehler Publishers (BK), a mission-driven publishing company, is pleased to announce the appointment of Praveen Madan today as its new CEO and publisher. The decision comes as current CEO and publisher David Marshall retires from BK after 17 years of dedicated service.

Key Points: 
  • OAKLAND, Calif., Jan. 4, 2024 /PRNewswire-PRWeb/ -- Berrett-Koehler Publishers (BK), a mission-driven publishing company, is pleased to announce the appointment of Praveen Madan today as its new CEO and publisher.
  • BK founder and senior editor Steve Piersanti states, "Berrett-Koehler is wonderfully fortunate to welcome Praveen as our new CEO and publisher."
  • Madan envisions a new publishing model for BK that continues to deepen its roots as an author-friendly, mission-based book publisher and expands innovation and collaboration with partners.
  • BK founder and senior editor Steve Piersanti states, "Berrett-Koehler is wonderfully fortunate to welcome Praveen as our new CEO and publisher.

Kepler Brings Marketing Mix Modeling to Industry-Leading Kepler Intelligence Platform

Retrieved on: 
Monday, November 20, 2023

NEW YORK, Nov. 20, 2023 (GLOBE NEWSWIRE) -- Global marketing consultancy Kepler today announced the launch of KIP MMM, a proprietary Marketing Mix Model solution to deliver high-impact performance and increasing value against a changing data privacy and measurement landscape.

Key Points: 
  • NEW YORK, Nov. 20, 2023 (GLOBE NEWSWIRE) -- Global marketing consultancy Kepler today announced the launch of KIP MMM, a proprietary Marketing Mix Model solution to deliver high-impact performance and increasing value against a changing data privacy and measurement landscape.
  • By merging key AdTech and measurement components into a streamlined solution housed within KIP, KIP MMM will provide clarity amid an increasingly complex martech stack.
  • Additionally, brands can expect a 50% reduction in modeling time and an average of 40% cost savings when compared to MMM vendors.
  • Kepler's latest MMM innovation underscores its commitment to delivering value and efficiency for brands navigating an evolving digital marketing landscape.

Huawei Launches the F5.5G-Oriented All-Optical Target Network Architecture for Three Phases

Retrieved on: 
Friday, October 13, 2023

Specifically, there are three driving forces for network development, that is, video (100Mbps network), experience (1Gbps network), and intelligence (10Gbps network).

Key Points: 
  • Specifically, there are three driving forces for network development, that is, video (100Mbps network), experience (1Gbps network), and intelligence (10Gbps network).
  • Against this backdrop, Huawei launched the F5.5G-oriented three-phase all-optical target network architecture — all-optical coverage for 100Mbps home broadband, all-optical connections extending 1Gbps to each room, and all-optical computing for 10Gbps Everywhere.
  • The three-phase construction of the all-optical target network can meet the network connection requirements of hot services in each phase, bringing F5.5G into reality and striding towards an intelligent world.
  • According to Richard, "Operators need the most appropriate all-optical target network construction solution in different development phases.

Huawei Launches the F5.5G-Oriented All-Optical Target Network Architecture for Three Phases

Retrieved on: 
Friday, October 13, 2023

Specifically, there are three driving forces for network development, that is, video (100Mbps network), experience (1Gbps network), and intelligence (10Gbps network).

Key Points: 
  • Specifically, there are three driving forces for network development, that is, video (100Mbps network), experience (1Gbps network), and intelligence (10Gbps network).
  • Against this backdrop, Huawei launched the F5.5G-oriented three-phase all-optical target network architecture — all-optical coverage for 100Mbps home broadband, all-optical connections extending 1Gbps to each room, and all-optical computing for 10Gbps Everywhere.
  • The three-phase construction of the all-optical target network can meet the network connection requirements of hot services in each phase, bringing F5.5G into reality and striding towards an intelligent world.
  • According to Richard, "Operators need the most appropriate all-optical target network construction solution in different development phases.

Toll Brothers Opens New Waterfront Community in St. Johns, Florida

Retrieved on: 
Thursday, September 28, 2023

Shores at RiverTown is offering Toll Brothers luxury single-family homes and waterfront townhomes situated on the St. Johns River.

Key Points: 
  • Shores at RiverTown is offering Toll Brothers luxury single-family homes and waterfront townhomes situated on the St. Johns River.
  • The community will offer single-family homes ranging from 1,607 to 3,000+ square feet and low-maintenance, waterfront townhomes from 2,041 to 2,394+ square feet.
  • “We are excited to bring our luxury home designs to this well-known master-planned community where family and lifestyle remain key for our home buyers,” said Greg Netro, Group President of Toll Brothers in North Florida.
  • For more information on Shores at RiverTown , or to request an appointment to learn more about the community, call 844-871-7466 or visit TollBrothers.com/Florida .

Kepler Partners with YouGov to Deliver Real Time Insight for Advertisers

Retrieved on: 
Friday, September 22, 2023

YouGov is a ​​renowned marketing intelligence leader, boasting of a rich array of survey-based audience profiling data.

Key Points: 
  • YouGov is a ​​renowned marketing intelligence leader, boasting of a rich array of survey-based audience profiling data.
  • As a result, Kepler’s clients will have access to an unparalleled degree of information to help them understand their own customers and business opportunities while executing smarter and more efficient digital ad campaigns.
  • “YouGov is one of the most respected and reliable sources of information on how real-world consumers are thinking and acting,” said Evan Miller, Global Head of Product and Data Science at Kepler.
  • “By incorporating YouGov’s vast array of insights directly into Kepler’s tech-powered planning process, we can deliver highly actionable insights and more effective and innovative ad campaigns for clients.”

Kepler Intelligence Platform Named “Best Marketing Performance Management Solution” by MarTech Breakthrough

Retrieved on: 
Thursday, August 17, 2023

NEW YORK, Aug. 17, 2023 (GLOBE NEWSWIRE) -- Digital marketing services pioneer Kepler today announced that the Kepler Intelligence Platform (KIP) has been selected as winner of the “Best Marketing Performance Management Solution” award in the sixth annual MarTech Breakthrough Awards program conducted by MarTech Breakthrough , a leading market intelligence organization that recognizes the top companies, technologies, and products in the global marketing, sales, and advertising technology industry.

Key Points: 
  • NEW YORK, Aug. 17, 2023 (GLOBE NEWSWIRE) -- Digital marketing services pioneer Kepler today announced that the Kepler Intelligence Platform (KIP) has been selected as winner of the “Best Marketing Performance Management Solution” award in the sixth annual MarTech Breakthrough Awards program conducted by MarTech Breakthrough , a leading market intelligence organization that recognizes the top companies, technologies, and products in the global marketing, sales, and advertising technology industry.
  • The mission of the MarTech Breakthrough Awards is to honor excellence and recognize the innovation, hard work, and success in a range of marketing, sales, and advertising technology related categories, including marketing automation, customer experience, performance marketing AdTech, SalesTech, marketing analytics, content and social marketing, mobile marketing, and many more.
  • “Put simply, the Kepler Intelligence Platform is a breakthrough end-to-end digital marketing orchestration and decisioning engine that helps brands achieve their marketing goals.
  • Congratulations to the entire Kepler team on winning the ‘Best Marketing Performance Management Solution’ award,” said James Johnson, Managing Director at MarTech Breakthrough.

Marketing, Sales and Advertising Technology Innovators Honored in 6th Annual MarTech Breakthrough Awards Program

Retrieved on: 
Thursday, August 17, 2023

LOS ANGELES, Aug. 17, 2023 (GLOBE NEWSWIRE) -- MarTech Breakthrough , a leading market intelligence organization that recognizes the top companies, technologies and products in the global marketing, sales and advertising technology industry, today announced the winners of its sixth annual MarTech Breakthrough Awards program, showcasing technologies and companies that drive innovation and exemplify the best in marketing technology solutions across the globe.

Key Points: 
  • LOS ANGELES, Aug. 17, 2023 (GLOBE NEWSWIRE) -- MarTech Breakthrough , a leading market intelligence organization that recognizes the top companies, technologies and products in the global marketing, sales and advertising technology industry, today announced the winners of its sixth annual MarTech Breakthrough Awards program, showcasing technologies and companies that drive innovation and exemplify the best in marketing technology solutions across the globe.
  • The mission of the MarTech Breakthrough Awards is to honor excellence and recognize the innovation, hard work and success in a range of marketing, sales and advertising technology related categories, including marketing automation, market research and customer experience, AdTech, SalesTech, marketing analytics, content and social marketing, mobile marketing and many more.
  • “With the surge in digital channels, increasingly complex hybrid online-offline journeys, as well as heightened customer expectations, today’s marketers need a broad understanding of the most effective ways to reach consumers and customers in the moments that matter,” said James Johnson, Managing Director at MarTech Breakthrough.
  • “The MarTech Breakthrough Awards program is designed to do just that - highlighting the industry’s most innovative tools that empower brands to create and deliver dynamic customer experiences.