61% OF CONSUMERS PLAN TO WATCH SUPER BOWL LVIII, NUMERATOR REPORTS
Super Bowl Survey Findings Include:
- Super Bowl Survey Findings Include:
3 in 5 consumers plan to watch Super Bowl LVIII, and most plan to do so in the comfort of their own homes. - 61% of US consumers are planning to watch this year’s Super Bowl, and the most popular place to watch is their own homes (82%).
- 67% plan to watch at home alone or with their household, 15% plan to host gatherings at their home, 16% plan to watch at someone else’s home, and 4% plan to watch at a bar, restaurant or other public space.
- Gen Z and Millennials are twice as likely to watch the Super Bowl away from their own homes.