PCCW Media Selects ContentWise To Rebuild Now TV’s Personalization
PCCW Media Limited (PCCW Media), a leading fully integrated multimedia and entertainment company headquartered in Hong Kong, selected ContentWises digital experience automation and personalization software, to revamp its IPTV and app user experience personalization infrastructure.
- PCCW Media Limited (PCCW Media), a leading fully integrated multimedia and entertainment company headquartered in Hong Kong, selected ContentWises digital experience automation and personalization software, to revamp its IPTV and app user experience personalization infrastructure.
- PCCW Media and ContentWise collaborated to build the next generation of Now TVs services on set-top box and connected apps.
- UX Engines machine learning-powered platform enables PCCW Media to expand the range of Now TVs personalization and discovery features.
- Paolo Bozzola, CEO of ContentWise, said: I am pleased PCCW Media ultimately decided to work with ContentWise.