Dasani

Lexicon Branding Adds Senior Leadership and Expands Studio Capabilities to Meet Growing Client Demand for Brand Naming Expertise

Retrieved on: 
Friday, February 9, 2024

SAUSALITO, Calif., Feb. 9, 2024 /PRNewswire-PRWeb/ -- Lexicon Branding, a global leader in the development of corporate and product brands, announced new leadership hires and expansion of its studio capabilities. Known for naming billion-dollar brands Sonos, Impossible Foods, Microsoft Azure, P&G's Swiffer, Subaru Outback, Intel Pentium, Dasani and Blackberry, Lexicon has an unmatched reputation for creating game-changing brand names for new to the world companies and products.

Key Points: 
  • "We are thrilled to start 2024 with new energy and hires that will help Lexicon meet the ambitious goals of our clients.
  • Creating the right brand name has never been more difficult — or important," David Placek, Founder, Lexicon Branding.
  • The new hires bring more than 50 years of collective branding and strategy experience to Lexicon and its clients.
  • Tom Raith joins Lexicon in a newly created position of Brand Leadership Director, working on projects with longer horizons with more focus on developing brand architecture systems that drive client growth, revenue and leadership.

Lexicon Branding Adds Senior Leadership and Expands Studio Capabilities to Meet Growing Client Demand for Brand Naming Expertise

Retrieved on: 
Thursday, February 8, 2024

SAUSALITO, Calif., Feb. 8, 2024 /PRNewswire-PRWeb/ -- Lexicon Branding, a global leader in the development of corporate and product brands, announced new leadership hires and expansion of its studio capabilities. Known for naming billion-dollar brands Sonos, Impossible Foods, Microsoft Azure, P&G's Swiffer, Subaru Outback, Intel Pentium, Dasani and Blackberry, Lexicon has an unmatched reputation for creating game-changing brand names for new to the world companies and products.

Key Points: 
  • "We are thrilled to start 2024 with new energy and hires that will help Lexicon meet the ambitious goals of our clients.
  • The new hires bring more than 50 years of collective branding and strategy experience to Lexicon and its clients.
  • Schleuning has held senior leadership positions at Pentagram, Marshall Strategy and Mucho Design and has led programs for Google, Symantec, Salesforce and Visa.
  • Tom Raith joins Lexicon in a newly created position of Brand Leadership Director, working on projects with longer horizons with more focus on developing brand architecture systems that drive client growth, revenue and leadership.

Frutura and The Coca-Cola Company™ Ink Licensing Agreement

Retrieved on: 
Wednesday, April 19, 2023

Frutura, the global sales and marketing network designed to supply international customers with high-quality fruit 365 days a year, has signed a licensing agreement with The Coca-Cola Company.

Key Points: 
  • Frutura, the global sales and marketing network designed to supply international customers with high-quality fruit 365 days a year, has signed a licensing agreement with The Coca-Cola Company.
  • The deal allows Frutura to use Minute Maid and Simply brands, which will be exclusively deployed by Frutura’s Dayka & Hackett LLC.
  • “Our company is committed to serving the consumer with superior products at every part of their day,” said Kayla Carlucci, Associate Licensing Manager with The Coca-Cola Company.
  • Frutura is a global sales and marketing network committed to supplying international customers with premium fruit, 365 days a year.

Gong cha Makes Key Leadership Hires to Accelerate US & Global Expansion

Retrieved on: 
Tuesday, March 21, 2023

The three new organizational leaders are joining at an exciting time in the brand’s U.S. and international expansion, and will continue to help Gong cha meet its aggressive growth goals.

Key Points: 
  • The three new organizational leaders are joining at an exciting time in the brand’s U.S. and international expansion, and will continue to help Gong cha meet its aggressive growth goals.
  • Gong cha was recently awarded the Top Food & Beverage Franchise at the 2023 Global Franchise Awards.
  • At Gong cha, Henry will continue to build on the brand’s momentum and drive its rapid U.S. expansion in the Americas.
  • “Gong cha is thrilled to add this group of highly accomplished and incredibly knowledgeable professionals to the team,” says Paul Reynish, Gong cha’s Global CEO.

The Coca-Cola Company Partners with Musical Legends Mark Ronson and Madlib to Launch “Recycled Records”

Retrieved on: 
Wednesday, December 14, 2022

Today, The Coca-Cola Company announces it has teamed up with two of the most legendary names in the history of music sampling, Mark Ronson and Madlib, to bring a bold musical experiment to life with the launch of Recycled Records.

Key Points: 
  • Today, The Coca-Cola Company announces it has teamed up with two of the most legendary names in the history of music sampling, Mark Ronson and Madlib, to bring a bold musical experiment to life with the launch of Recycled Records.
  • View the full release here: https://www.businesswire.com/news/home/20221214005274/en/
    The Coca-Cola Company has teamed up with two of the most legendary names in the history of music sampling, Mark Ronson and Madlib, to bring a bold musical experiment to life with the launch of Recycled Records.
  • Creative masters Mark Ronson and Madlib chopped, looped, and distorted recycled sounds, vocals, and ambient noises into an imaginative collection of six one-of-a-kind tracks to celebrate Sprite, Fresca and Seagrams transition from green to clear packaging.
  • The Coca-Cola Company is thrilled to have teamed up with Mark Ronson and Madlib to celebrate our portfolios transition from green to clear plastic.

The Coca-Cola Company Names Henrique Braun to Newly Created Role of President, International Development

Retrieved on: 
Wednesday, November 30, 2022

The Coca-Cola Company today announced that Henrique Braun has been named to a newly created role of President, International Development.

Key Points: 
  • The Coca-Cola Company today announced that Henrique Braun has been named to a newly created role of President, International Development.
  • Braun is a 26-year veteran of the company who has progressed through a number of roles in North America, Europe, Asia Pacific and Latin America.
  • Henrique is a strong leader who has learned and grown in operations across the company, said James Quincey, Chairman and CEO of The Coca-Cola Company.
  • The Coca-Cola Company (NYSE: KO) is a total beverage company with products sold in more than 200 countries and territories.

Boys & Girls Clubs of America and Parichute Fight Food Insecurity with Professional Soccer Players: First-Ever Help Kick Hunger Challenge Kicks Off on Social Media Ahead of World Cup

Retrieved on: 
Wednesday, November 16, 2022

(Photo: Boys & Girls Clubs of America)

Key Points: 
  • (Photo: Boys & Girls Clubs of America)
    In America, 1 in 6 children experiences food insecurity, and throughout Boys & Girls Clubs nationwide, more than 60% of youth qualify for free or reduced-price school lunches.
  • Boys & Girls Clubs provide young people with meals, safe spaces, mentors and life-enhancing experiences on their journey to a great future.
  • and active supporter of Boys & Girls Clubs is calling on fans nationwide to help make an impact.
  • About Boys & Girls Clubs of America:
    For 160 years, Boys & Girls Clubs of America ( BGCA.org ) has provided a safe place for kids and teens to learn and grow.

The Coca-Cola Company Announces Participation in Redburn CEO Conference

Retrieved on: 
Tuesday, November 8, 2022

The Coca-Cola Company today announced that Chairman and CEO James Quincey will present Nov. 30 at 11 a.m. ET/4 p.m. GMT at the Redburn CEO Conference.

Key Points: 
  • The Coca-Cola Company today announced that Chairman and CEO James Quincey will present Nov. 30 at 11 a.m. ET/4 p.m. GMT at the Redburn CEO Conference.
  • The company invites investors to join a webcast of the event at www.coca-colacompany.com/investors .
  • A downloadable file, as well as a transcript, will be available within 24 hours after the event on the companys website.
  • The Coca-Cola Company (NYSE: KO) is a total beverage company with products sold in more than 200 countries and territories.

College Esports Comes to LA - Brag House, Coca-Cola and McDonald’s of Southern California Announces FIFA 23 Esports e-Gaming Activation at L.A. Live

Retrieved on: 
Thursday, October 27, 2022

Brag House , the premier esports platform for the casual college gamer, today announced an update for its plans to bring competitive non-professional college esports to Southern California in partnership with Coca-Cola and McDonalds of Southern California.

Key Points: 
  • Brag House , the premier esports platform for the casual college gamer, today announced an update for its plans to bring competitive non-professional college esports to Southern California in partnership with Coca-Cola and McDonalds of Southern California.
  • View the full release here: https://www.businesswire.com/news/home/20221027005782/en/
    College Esports Comes to LA - Brag House, Coca-Cola and McDonalds of Southern California Announces FIFA 23 Esports e-Gaming Activation at L.A. Live (Graphic: Business Wire)
    The festivities kick-off on Saturday, November 5, 2022, with the FIFA 23 Exhibition Tournaments.
  • The in-person event will take place at the Chick Hearn Court in front of L.A. Live and all college students of Southern California are invited to attend the event, engage, and compete.
  • About McDonalds Southern California region:
    McDonalds Southern California region is comprised of more than 600 franchised and company-owned McDonald's restaurants in Los Angeles, San Diego, Orange, Riverside, San Bernardino and Ventura counties.

The Coca-Cola Company Elects Three Officers and Declares Quarterly Dividend

Retrieved on: 
Thursday, October 20, 2022

The Board of Directors of The Coca-Cola Company today announced the election of three new corporate officers, along with declaring the companys regularly quarterly dividend.

Key Points: 
  • The Board of Directors of The Coca-Cola Company today announced the election of three new corporate officers, along with declaring the companys regularly quarterly dividend.
  • The company declared a dividend of 44 cents per common share.
  • The dividend is payable Dec. 15, 2022, to shareowners of record of the company as of the close of business on Dec. 1, 2022.
  • The Coca-Cola Company (NYSE: KO) is a total beverage company with products sold in more than 200 countries and territories.