High Precision Event Timer

Integrate Expands Precision Demand Marketing Capabilities with Launch of Precision Social and Cross-Channel Insights

Retrieved on: 
Tuesday, May 3, 2022
IDC, Investment, Akamai Technologies, Automation, High Precision Event Timer, Twitter, Forrester, Demand, Integration, Salesforce, Microsoft, Organization, CRM, ABM, Acceleration, Digital, Facebook, Insight, Marketing, LinkedIn, Facebook Messenger, Solution, CEO, Gartner, Device file, PDM, Public relations, Sales, Pluralsight, B2B

AUSTIN, Texas, May 3, 2022 /PRNewswire-PRWeb/ -- Integrate, the leader in B2B Precision Demand Marketing (PDM) announced today at Forrester's B2B Summit North America new cross-channel capabilities with the launch of Precision Social and cross-channel Insights in the Demand Acceleration Platform. Precision Social enables the ability to activate target account lists in social, rounding out Integrate's cross-channel activation offerings, which also includes Precision Syndication, Precision Digital, and Precision Events. Data from these solutions are funneled into a new cross-channel Insights experience in Integrate's Demand Acceleration Platform. For the first time, B2B marketers have one centralized platform that brings together data from social, content syndication, digital ads, and in-person and virtual events to illuminate channel performance.

Key Points: 
  • Precision Social enables the ability to activate target account lists in social, rounding out Integrate's cross-channel activation offerings, which also includes Precision Syndication , Precision Digital , and Precision Events .
  • Data from these solutions are funneled into a new cross-channel Insights experience in Integrate's Demand Acceleration Platform.
  • Integrate's new capabilities support a cross-channel, connected and flexible Precision Demand Marketing approach.
  • Precision Social includes the following capabilities:
    Account targeting: Upload target account lists and prioritize the accounts using buyer intent data to drive Precision Social campaigns on LinkedIn.

BrightTower Advises B2B Precision Demand Marketing Leader Integrate on its Majority Investment from Audax Private Equity

Retrieved on: 
Monday, December 20, 2021
Audax, Integration, DAP, Technology, CEO, Acquisition, LinkedIn, Martech, PDM, Murder, ARR, Software, Marketing, Blog, Partnership, High Precision Event Timer, Digital, Growth, Sales, B2B

NEW YORK, Dec. 20, 2021 /PRNewswire/ -- Integrate, the leader in B2B Precision Demand Marketing ("PDM"), today announced a majority investment from Audax Private Equity.

Key Points: 
  • NEW YORK, Dec. 20, 2021 /PRNewswire/ -- Integrate, the leader in B2B Precision Demand Marketing ("PDM"), today announced a majority investment from Audax Private Equity.
  • BrightTower , a premier investment banking and M&A advisory services firm, served as exclusive financial advisor to Integrate in this transaction.
  • Integrate's DAP powers its Precision Demand, Precision Syndication, Precision Digital, and Precision Events solutions.
  • For more information, please visit Integrate's blog, " A New Chapter for Integrate: Doubling Down on Precision Demand Marketing ."

Audax Private Equity Acquires Majority Stake in Integrate

Retrieved on: 
Monday, December 20, 2021
Organization, LinkedIn, Precision, Microsoft, Growth, Integration, Akamai Technologies, Audax, Acquisition, Murder, Blog, Acceleration, CEO, Marketing, ARR, ABM, Private equity, Software, Facebook, Martech, GLOBE, Twitter, Digital, Partnership, Consumer, Technology, High Precision Event Timer, Salesforce, Sales, Pluralsight, B2B

DENVER, GLOBAL, Dec. 20, 2021 (GLOBE NEWSWIRE) -- Integrate ,the leader in B2B Precision Demand Marketing (PDM), today announceda majority investment from Audax Private Equity (Audax).

Key Points: 
  • DENVER, GLOBAL, Dec. 20, 2021 (GLOBE NEWSWIRE) -- Integrate ,the leader in B2B Precision Demand Marketing (PDM), today announceda majority investment from Audax Private Equity (Audax).
  • Audax Private Equity has invested over $7 billion in more than 145 platforms and over 1,000 add-on companies, and is currently investing out of its $3.5 billion, sixth private equity fund.
  • Through its disciplined Buy & Build approach, Audax Private Equity seeks to help platform companies execute add-on acquisitions that fuel revenue growth, optimize operations and significantly increase equity value.
  • For more information, visit the Audax Private Equity website: www.audaxprivateequity.com or follow us on LinkedIn .

Integrate and Heinz Marketing Research Finds that 60% of B2B Marketers Believe Their Current Marketing Strategy Misses the Mark

Retrieved on: 
Wednesday, October 20, 2021
Marketing, Digital, Technology, Twitter, CMO, Organization, PDM, Ecosystem, LinkedIn, Future, Goal, High Precision Event Timer, Research report, Automation, MQL, Microsoft, BrightTALK, Akamai Technologies, ON24, Research, Facebook, CEO, EST, Fatigue, ABX, Blog, Acceleration, Founder, ABM, Integration, PST, Salesforce, Sales

A further breakdown of that data finds that number jump to 87% for ABM teams and 73% for revenue marketing teams.

Key Points: 
  • A further breakdown of that data finds that number jump to 87% for ABM teams and 73% for revenue marketing teams.
  • "It's clear that B2B marketers today are languishing under their current organizational structures, tangled tech stacks, and misguided lead-centric focus," said Jeremy Bloom, co-founder and CEO of Integrate.
  • "The most successful B2B marketing teams are constantly evolving and adapting their team structures, technologies and strategies," said Matt Heinz, President and Founder of Heinz Marketing.
  • The "Integrate State of MarketingMaturity: The Future of Marketing" report surveyed 223 B2B marketing leaders across marketing operations, customer marketing, ABM, digital marketing, demand generation, and revenue generation in Q2 2021.

Housing Partnership Equity Trust (HPET) Hires New Executive Vice President

Retrieved on: 
Tuesday, April 16, 2019
Real estate investment trust, High Precision Event Timer

WASHINGTON, April 16, 2019 /PRNewswire-PRWeb/ -- The Housing Partnership Equity Trust (HPET) today announced the appointment of Matt Glatting as its new Executive Vice President, Finance and Investor Relations.

Key Points: 
  • WASHINGTON, April 16, 2019 /PRNewswire-PRWeb/ -- The Housing Partnership Equity Trust (HPET) today announced the appointment of Matt Glatting as its new Executive Vice President, Finance and Investor Relations.
  • "HPET provides social impact investors the opportunity to be part of a solution to the nation's growing affordable housing crisis," said Anne McCulloch, HPET's President and Chief Executive Officer.
  • HPET is a national, social-purpose real estate investment trust (REIT) founded by nonprofits to raise capital for affordable housing.
  • Housing Partnership Equity Trust (HPET) is a national, social-purpose real estate investment trust created by nonprofits to raise capital for affordable housing.