Lunchables

Lunchables Dunkables Sets Out to Prove That Nothing Out-Imagines Kids, Not Even A.I.

Retrieved on: 
Tuesday, March 12, 2024
Arts, Museums, Entertainment, Family, Supermarket, Consumer, Technology, Food, Beverage, Artificial Intelligence, Teens, Parenting, Retail, Children, Other Consumer, K.I, Intelligence, Museum, Ageing, Artificial intelligence, A.I, Creativity, Lunchables, Snack, Multimedia, Toy

may be making waves in the creative space, but the Lunchables® brand is championing a force even more powerful: kid imagination (K.I.).

Key Points: 
  • may be making waves in the creative space, but the Lunchables® brand is championing a force even more powerful: kid imagination (K.I.).
  • Today, Lunchables, and its new Dunkables™ line of snacks, is on a mission to prove that nothing can out-imagine kids, not even artificial intelligence.
  • artwork claims today’s creative headlines, Lunchables knows that the power of kid imagination reigns supreme – and even proved it via an A.I.
  • and the Dunkables Head of Imagination position follow @Lunchables on Instagram.

InMarket Releases Its Annual Breakthrough Moments List of Best-Performing Campaigns

Retrieved on: 
Wednesday, March 27, 2024
NotCo, Attention, EMarketer, Welch's, Condiment, Partnership, Rage, CBC, Tablet, Chicken nugget, Anheuser-Busch brands, Wendy's, Idaho Lottery, Moment, Microwave, Chicken sandwich, PlayNow.com, Bandage, Commerce, Lunchables, Online shopping

AUSTIN, Texas, March 27, 2024 /PRNewswire/ -- InMarket, a leader in real-time marketing and measurement, today released its top-performing Breakthrough Moments winners of the past year. InMarket's annual Breakthrough Moments Report recognizes the brands that most effectively combined timing, relevance and context throughout the customer journey to create unforgettable brand experiences that drove exceptional viewability and engagement rates, reaching as high as 9.55% which is 15.9x above industry benchmark.*

Key Points: 
  • "The Breakthrough Moments winners showcase the power of contextual experiences and their ability to help brands connect with consumers when and where it matters most—while they are shopping," said Todd Morris, CEO of InMarket.
  • "By taking digital marketing innovation to the next level, our Breakthrough Moments winners drove industry-leading engagement rates and exceptional return-on-advertising-spend.
  • InMarket's ten Breakthrough Moments winners shattered industry benchmarks by leveraging real-time insights and media activation to reach customers in their precise moments of need throughout the purchase journey.
  • For more information about InMarket's Breakthrough Moments, check out our full report.

TOP FIVE TRENDS FROM 2024 WINTER FANCY FOOD SHOW REVEALED BY SPECIALTY FOOD ASSOCIATION TRENDSPOTTER PANEL

Retrieved on: 
Tuesday, February 20, 2024
Taste, Restaurant, Deutsch, Box, Las Vegas Convention Center, Forecasting, Snack, Specialty Food Association, Citrus, Plant, Ugly, Javits Center, Food, Prevalence, Cheese, Ambassador, SFA, Age, Veganism, FC Kramatorsk, CFS, Vegetarianism, Sociology, Show, Lunchables, Soft drink

After great deliberation through countless products, five overall trends have emerged from the 2024 Winter Fancy Food Show.

Key Points: 
  • After great deliberation through countless products, five overall trends have emerged from the 2024 Winter Fancy Food Show.
  • Five overall trends have emerged from the 2024 Winter Fancy Food Show.
  • "The Winter Fancy Food Show gave participants an advance look at the year ahead in specialty foods.
  • Top 5 Trends, 2024 Winter Fancy Food Show:
    Plant-Based Passport Flavor innovations abound as global comfort foods appeal to vegan and vegetarian audiences with plant-based ingredients.

Instacart Delivers Google Shopping Ads for Its CPG Partners, Powered by Its Retail Media Data

Retrieved on: 
Tuesday, January 9, 2024
Advertising, SAN, Lunchables, Oikos, Behavior, CPG, CTV, Danone, Kraft Heinz, Google Shopping, Retail media, Kraft Foods, EVP, Growth, Online shopping

SAN FRANCISCO, Jan. 9, 2024 /PRNewswire/ -- Instacart (Nasdaq: CART), the leading grocery technology company in North America, and Google, today announced Google Shopping ads are now accessible to Instacart's advertising partners, leveraging the company's retail media data. With this expansion, CPG partners on Instacart, including Danone's Oikos, Kraft Heinz brands: Kraft, Lunchables, Oscar Mayer, and Philadelphia, as well as Publicis Media's CPG clients can activate Google Shopping ads, powered by Instacart's first-party retail media data and closed-loop insights, to reach high-intent consumers searching on Google and get their products into consumers' hands in as fast as an hour.

Key Points: 
  • SAN FRANCISCO, Jan. 9, 2024 /PRNewswire/ -- Instacart (Nasdaq: CART), the leading grocery technology company in North America, and Google, today announced Google Shopping ads are now accessible to Instacart's advertising partners, leveraging the company's retail media data.
  • Google Shopping ads, featuring the CPG brands available on Instacart, can now scale to consumers who are shopping across Google more than a billion times a day.1 With Instacart-powered Google Shopping ads, those consumers will be able to see ads for participating brands' products as they search and click to complete their shopping journey on Instacart with the convenience of getting their products delivered with same-day delivery.
  • "Instacart's closed-loop platform and first-party retail media data are critical differentiators for CPG brands.
  • With our collaboration with Google, we're now able to layer our valuable retail media data over Google Shopping ads' capabilities to enhance audience signals for our CPG partners' campaigns off of Instacart," said Laura Jones, Chief Marketing Officer of Instacart.

Celebrate the Season with New and Fan-Favorite Holiday Treats from Frankford Candy

Retrieved on: 
Tuesday, November 7, 2023
Giant, Chocolate chip, Claussen, SOUR, Candy, Holiday, Walmart, Lunchables, Target, Frankford, M&M, Frankford Candy & Chocolate Company, Dunkin' Donuts, Big Lots, Chocolate, Marketing, Kraft Heinz, CVS, Publix, Boston, Amazon, Dunkin, Hot Chocolate (band), Amusement park, Food delivery, Grocery store, Walgreens

PHILADELPHIA, Nov. 7, 2023 /PRNewswire/ -- Frankford Candy, the leader in manufacturing and marketing licensed confections and gifts, is ringing in the holidays with six new candy varieties and gift sets perfect for your loved ones' stockings. OREO® fans can add returning favorites to their wish list including the OREO® Ultimate Dunking Set and the OREO® Milkshake Kit. Dunkin'® fans can indulge with a Dunkin' Hot Chocolate BOMB® or enjoy a Box O' Chocolates inspired by popular donut flavors from Dunkin', including a new Strawberry Frosted flavored chocolate! For the gummy lover in the house, Frankford also is releasing new offerings from two beloved Kraft Heinz brands – Lunchables® and Claussen® Pickles.

Key Points: 
  • "Our favorite holiday traditions call for our favorite holiday treats.
  • Whether it's gathering with family to decorate, watch holiday movies or exchange gifts, indulging in our most-loved confections makes the season that much sweeter," said Molly Jacobson, director of business development at Frankford Candy.
  • "Our holiday lineup includes new and returning goodies from beloved brands including Lunchables, SOUR PATCH KIDS® and M&M'S® as well as classic Frankford Candy creations, so there is a gift for everyone on your list."
  • This set will be available at Walmart stores nationwide as well as online at FrankfordCandy.com
    To learn more about these treats, visit FrankfordCandy.com/Shop .

From Mozzarella Submarines to Pretzel Swords, Lunchables Brings Snack Time to New Heights with the Debut of New Dunkables

Retrieved on: 
Wednesday, November 1, 2023
Family, Retail, Consumer, Parenting, Supermarket, Children, Food, Beverage, Honey, Meal, Social media, Lunchables, Creativity, Multimedia, Love, Imagination, Culture, SRP, Associate, Distribution (marketing), Fast food, Innovation

Today, Lunchables® introduces Dunkables, a new line-up of snack combinations designed for kids to grab, dip and top with their favorite ingredients.

Key Points: 
  • Today, Lunchables® introduces Dunkables, a new line-up of snack combinations designed for kids to grab, dip and top with their favorite ingredients.
  • Delivering on kid desire and convenience without compromise, Dunkables offer a wholesome snack option that powers kids forward through the entire day.
  • View the full release here: https://www.businesswire.com/news/home/20231101522650/en/
    With two kid-inspired varieties, Dunkables offer a wholesome snack option that powers kids forward throughout the day.
  • To learn more about the new offering and the Lunchables brand, follow along on Lunchables’ Instagram page @lunchables .

Kraft Heinz Aims to Revolutionize the Microwave with 360CRISP™, Its First-Ever Innovation Platform that Delivers a Pan-Like Crisp in Seconds

Retrieved on: 
Tuesday, September 12, 2023
Family, Retail, Other Consumer, Consumer, Other Retail, Children, Food, Beverage, Lunchables, Kraft Foods, Pizza, Cheese, Multimedia, Disruption, Originality, Love, Growth, Kraft Heinz, Fast food, Fast-moving consumer goods, Cheezies

Today, Kraft Heinz unveils 360CRISP™, a new disruptive platform for the microwave that creates crispy, crunchy products like you get on the stove.

Key Points: 
  • Today, Kraft Heinz unveils 360CRISP™, a new disruptive platform for the microwave that creates crispy, crunchy products like you get on the stove.
  • Grilled Cheesies, powered by 360CRISP™ innovation, marries quality, convenience, and crave-ability in an easy-to-prepare format from the microwave.
  • (Graphic: Business Wire)
    As the brand’s first expansion into the frozen food category, LUNCHABLES® Grilled Cheesies features innovative technology that delivers a pan-like crisp in seconds.
  • For more information about Grilled Cheesies and the Kraft Heinz 360CRISP™ technology, follow @Lunchables on Instagram and visit www.kraftheinzcompany.com .

Kraft Heinz’s Beloved Kids’ Brands Enter the Book Business with New FUNdamental Textbooks

Retrieved on: 
Wednesday, September 6, 2023
Children, Entertainment, Philanthropy, Books, Food, Beverage, Fund Raising, Consumer, Primary, Secondary, Retail, Education, Online, Lunchables, Learning, Kraft Heinz, Series, Freedom, Capri Sun, Friends, Kraft Dinner, Parent, Fear, Multimedia, First Book, Child, Love, Imagination, Book, Toy

On a mission to make education fun and engaging, Kraft Heinz’s most beloved kids’ brands are getting into the book business with the launch of the new FUNdamental Textbooks.

Key Points: 
  • On a mission to make education fun and engaging, Kraft Heinz’s most beloved kids’ brands are getting into the book business with the launch of the new FUNdamental Textbooks.
  • View the full release here: https://www.businesswire.com/news/home/20230906434731/en/
    Kraft Heinz’s Beloved Kids’ Brands Enter the Book Business with New FUNdamental Textbooks (Graphic: Business Wire)
    Each book delivers an engaging ‘lesson’ on Jiggleometry (Jell-O), Nibbleomics (Kraft Mac & Cheese), Slurpstory (Capri Sun) and Stackonomy (Lunchables), while providing a delicious surprise snack via hollowed out pages featuring brands kids know and love.
  • In addition, Kraft Heinz is making a one-time donation of $50,000 to First Book.
  • Online survey commissioned by Kraft Heinz consisting of 1,033 U.S. parents of kids ages 6-12, August 2023.

Instacart Helps Families Save With New "You've Got This, Parents" Back-To-School Campaign

Retrieved on: 
Thursday, August 10, 2023
Omni, PB, Lunchables, Human, Babybel, Instacart, Food, Partnership, Snack, Nut butter, Electronics, Marketing, Parent, Back to school (marketing), CPG, Back to School, Cheese, Associate, Calcium, Creativity, Dick's Sporting Goods, Brand community, Best Buy, Chobani, CRM, Comparison of multi-paradigm programming languages, UFO, Imagination, Toy, Yoplait, Costco

SAN FRANCISCO, Aug. 10, 2023 /PRNewswire/ -- Instacart, the leading grocery technology company in North America, today announced "You've Got This, Parents," a new back-to-school campaign with more ways for families to save. The six-week, omnichannel campaign showcases how Instacart is the one-stop destination for hassle-free back-to-school shopping in the U.S. and Canada. Instacart's expansive selection spans more than 1,400 retail banners across North America making it the perfect solution for busy parents to shop everything on their kids' school list, including: fresh groceries for breakfasts and school lunches, school supplies, sporting equipment, backpacks, kids' clothing, electronics, and other everyday essentials.

Key Points: 
  • The six-week, omnichannel campaign showcases how Instacart is the one-stop destination for hassle-free back-to-school shopping in the U.S. and Canada.
  • Instacart is also rolling out more ways for families to save during the campaign.
  • "Back to School can be a hectic and bittersweet time for parents, and this campaign embodies how Instacart has parents' backs this season," said Instacart CMO Laura Jones.
  • The new campaign highlights Instacart's grocery intelligence and how its AI-supercharged 'Ask Instacart' search experience can make school lunch prep that much easier.

Lunchables® Enters the Produce Aisle for the First Time with New Fresh Fruit Offering

Retrieved on: 
Tuesday, August 1, 2023
Teens, Women, Parenting, Children, Supermarket, Men, Family, Food, Beverage, Consumer, Retail, Fresh Fruit and Vegetable Program, Partnership, Pasta â Paolina, National School Lunch Act, Eating, Fruit, Multimedia, School, Lunch, Sodium, Social media, Grocery store, Convenience food, Lunchables, Marketing, Fresh Del Monte Produce

Today, Lunchables®, in partnership with Fresh Del Monte Produce Inc., enters the produce aisle for the first time with its new fresh fruit offering featuring pineapple, clementines, grapes and apples.

Key Points: 
  • Today, Lunchables®, in partnership with Fresh Del Monte Produce Inc., enters the produce aisle for the first time with its new fresh fruit offering featuring pineapple, clementines, grapes and apples.
  • Lunchables with Fresh Fruit is the latest example of the brand’s desire to offer more better-for-you options.
  • View the full release here: https://www.businesswire.com/news/home/20230801777818/en/
    Lunchables debuts four new fresh fruit offerings in partnership with Fresh Del Monte.
  • “Lunchables with Fresh Fruit is a ripe example of how we are quickly moving to introduce new offerings rooted in real consumer needs.