ASICS Teams Up with BlueConic for Enhanced Personalization and Data Privacy Compliance
ASICS, the global leader in athletic footwear and apparel, has selected pure-play customer data platform (CDP) BlueConic to reimagine the way it engages with customers.
- ASICS, the global leader in athletic footwear and apparel, has selected pure-play customer data platform (CDP) BlueConic to reimagine the way it engages with customers.
- The move will empower the ASICS team to support a growing number of personalization projects while remaining compliant with consumer data privacy regulations around the globe.
- View the full release here: https://www.businesswire.com/news/home/20231128796155/en/
ASICS teams up with BlueConic to deliver personalization at scale. - “During our proof of concept, the BlueConic team went above and beyond to address our concerns and provide creative and effective solutions.