OMD

#WorkFair 2022: Job Opportunities with Inclusive Employers So Professionals & Graduates Don't Have to Return to the Closet

Retrieved on: 
Thursday, September 22, 2022
OMD, Netflix, HCA Healthcare, Global, Corporation, AB InBev, UN, Human, London Stock Exchange Group, State Street, HSBC, News, MyGwork, CMO, Kellogg's, Partnership, Bank, Mentorship, CEO, WPP, Student, Central Bank of London Ltd., Intellectual disability and higher education in the United States, Stonewall, Research, DAZN, AB, Awareness, WTW, Automotive Executive of the Year Award, Fear, CV, Medicine, Public relations, Video game, Unilever, Oracle, Pfizer

LONDON, Sept. 22, 2022 /PRNewswire/ -- Despite more companies touting their commitment to diversity and inclusion, encouraging individuals to be authentic at work, most professionals still fear revealing their true selves. Recent research has revealed that as many as three in five professionals still hide something about themselves from their employers. Additionally, many studies show LGBTQ+ graduates and professionals go back into the closet when they start a new job, despite intentions of #WorkingWithPride. According to organisations like Stonewall, around two-thirds of graduates who were open about their sexual orientation or gender identity before starting their first job, went "back in the closet" when they started work.

Key Points: 
  • Recent research has revealed that as many as three in five professionals still hide something about themselves from their employers.
  • Additionally, many studies show LGBTQ+ graduates and professionals go back into the closet when they start a new job, despite intentions of #WorkingWithPride.
  • It's a must-attend event for LGBTQ+ job seekers and inclusive employers committed to #WorkingWithPride," added Adrien and Pierre Gaubert.
  • Award-winning company myGwork is the business community for LGBTQ+ professionals, graduates, inclusive employers and anyone who believes in workplace equality.

OZY GENIUS AWARDS ANNOUNCES SEARCH FOR THE CLASS OF 2023, WITH SPECIAL FOCUS ON STUDENTS AT HBCUs

Retrieved on: 
Tuesday, September 13, 2022
OMD, OZY (media company), Historically black colleges and universities, AT, McKinsey & Company, NYSE, HBCU, Organization, Creativity, AT&T, Life, View, CBS Evening News, Noise, Program, CBS, Student, Friends, OGA, Milwaukee Bucks, Multimedia, Emerson Collective, OZY, ATT, Management, Medicine, Entertainment, Mobile phone, University

"Winning the OZY Genius Award gave us momentum to scale our impact by enabling our team to launch an online mentorship community for students around the world," said Dante Alvarado-Leon, OGA class of 2017.

Key Points: 
  • "Winning the OZY Genius Award gave us momentum to scale our impact by enabling our team to launch an online mentorship community for students around the world," said Dante Alvarado-Leon, OGA class of 2017.
  • "We are so proud of the OZY Genius Awards and all that they stand for," said OZY CEO Carlos Watson.
  • "I believe the OZY Genius Awards can help attract resources to talented HBCU students.
  • Applications for the OZY Genius Awards are available here to full-time college students in the U.S. and will remain open until Oct. 31, 2022.

quantilope Appoints Elizabeth Carducci, Visionary Leader in Insights Technology, to its Board of Directors

Retrieved on: 
Tuesday, September 13, 2022
OMD, Greenbook, PBS, Deloitte, NEW, Organization, Electricity, Growth, Danone, Industry, Deutsche Telekom, CEO, Technology, MBA, Board of directors, Leadership, Massachusetts Institute of Technology, Starwood, Pepsi, Stanford University, Board, Research, Automation, Awareness, Thoma Bravo, Multimedia, Innovation, Management, Science, Nestlé, Medallia

NEW YORK, Sept. 13, 2022 /PRNewswire/ -- quantilope, a leading provider of automated consumer research, has appointed Elizabeth Carducci to its Board of Directors. With over 20 years of industry experience, Elizabeth Carducci is a recognized leader in insights and market research with a proven track record of scaling best-in-class technology companies.

Key Points: 
  • NEW YORK, Sept. 13, 2022 /PRNewswire/ -- quantilope, a leading provider of automated consumer research, has appointed Elizabeth Carducci to its Board of Directors.
  • With over 20 years of industry experience, Elizabeth Carducci is a recognized leader in insights and market research with a proven track record of scaling best-in-class technology companies.
  • "Her expertise in building innovative strategies within consumer intelligence to obtain industry dominance is an invaluable resource to our Board.
  • With an emphasis on empowering insights teams to take more control of their research, quantilope is making high-quality consumer insights, delivered quickly and efficiently, a reality.

Mainardo de Nardis and Laura Held Join VidMob Board of Directors

Retrieved on: 
Tuesday, September 13, 2022
OMD, Global, Adtech (company), Strategic management, Advertising, Entrepreneurship, Partner, Dentsu Aegis Network, OMD Worldwide, Â, HP, Creativity, Shamrock Holdings, Visa, Growth, The Carlyle Group, Industry, MEC, Credit Suisse, WPP, Technology, CEO, The Walt Disney Company, Solution, Uncertainty, Martech, Frost, Board, RBMedia, GLOBE, Frost & Sullivan, Executive, Shamrock, Management, Cryptocurrency, Creative industries, Adweek, Wpromote, Held, Dentsu

NEW YORK, Sept. 13, 2022 (GLOBE NEWSWIRE) -- VidMob , the leading platform for Intelligent Creative, today announced that Mainardo de Nardis, former CEO of OMD Worldwide, and Laura Held, Partner of Shamrock Capital, are joining the companys Board of Directors.

Key Points: 
  • NEW YORK, Sept. 13, 2022 (GLOBE NEWSWIRE) -- VidMob , the leading platform for Intelligent Creative, today announced that Mainardo de Nardis, former CEO of OMD Worldwide, and Laura Held, Partner of Shamrock Capital, are joining the companys Board of Directors.
  • As a long-time advocate for the power of Intelligent Creative, I am thrilled to join VidMobs Board of Directors.
  • In addition to her role on the VidMob board, Held currently serves as a director of Adweek, Bayard, EDO and Wpromote.
  • In addition to de Nardis and Held, VidMob board members include former Global CMO Meta, HP, Visa and Pepsico Antonio Lucio, BuildGroup Co-Founder Klee Kleber, VidMob CEO and Co-Founder Alex Collmer, and VidMob COO and Co-Founder Jason Donnell.

Givsly Launches “Season Without Swag” Sustainability Campaign to Put Gifting Waste Top of Mind This Holiday

Retrieved on: 
Wednesday, September 7, 2022
Software, Fast Company, CEO, Technology, OMD, Dentsu, Awareness, Solution, PHD, UM, Vevo, Swag, Vox Media, GLOBE, FOX, Leadership, Relevant, Industry, Marketing, Public relations, InMobi, Science, Initiative

During Season Without Swag 2021, when given the option between swag and a donation, a minimum of 30% (and up to 60%) of individuals chose donation.

Key Points: 
  • During Season Without Swag 2021, when given the option between swag and a donation, a minimum of 30% (and up to 60%) of individuals chose donation.
  • Additionally, 42 bags of swag were donated from agencies that had unused swag in their offices that wasnt wanted or needed.
  • The impetus is on companies to make their gifting and swag strategy sustainable.
  • Givsly is a purpose-led advertising and marketing solution that drives better business results through giving back to communities.

UPDATE – SAP boosts brand awareness using GumGum’s high impact ad formats and Verity™, GumGum’s advanced contextual targeting solution

Retrieved on: 
Tuesday, September 6, 2022
Machine learning, ODR, Research, Technology, Advertising, OMD, Perception, Friends, EMEA, Awareness, OMD Worldwide, Internet, Solution, SAP, IOT, Skin, Learning, Imagination, Cannes Lions International Festival of Creativity, Creativity, PII, Digital marketing, Empathy, GLOBE, General manager, Comverge, Attention, Media Network, Open Road Integrated Media, Lumen, Ecosystem, Digital, Industry, Marketing, Public relations

ODR measured the campaigns impact on the SAP brand by comparing the results of two tests.

Key Points: 
  • ODR measured the campaigns impact on the SAP brand by comparing the results of two tests.
  • Using Verity, GumGum served the desktop skin unit across its premium roster of publishers, on contextually relevant articles, targeting key business decision makers.
  • The research was a huge success in proving that GumGums high impact ad units and Verityscookieless contextual intelligence technology positively impact both brand awareness and brand consideration.
  • One in three felt the ad campaign was informative, while a positive shift was also seen among the target audience (+5ppts).

SAP boosts brand awareness and consideration using GumGum’s high impact ad formats and the platform’s Verity™ contextual targeting solution

Retrieved on: 
Tuesday, September 6, 2022
Machine learning, Partnership, ODR, Research, Technology, Advertising, OMD, Perception, Friends, EMEA, Awareness, OMD Worldwide, Internet, Solution, SAP, IOT, Skin, Learning, Intelligence, Imagination, Cannes Lions International Festival of Creativity, Creativity, PII, Digital marketing, Empathy, GLOBE, General manager, Comverge, Attention, Media Network, Open Road Integrated Media, Lumen, Ecosystem, Industry, Digital, Marketing, Public relations

The companies achieved this by leveraging both GumGums high impact desktop skin advertising units, and its cookieless contextual targeting and intelligence platform, VerityTM the first time this approach has been deployed in EMEA.

Key Points: 
  • The companies achieved this by leveraging both GumGums high impact desktop skin advertising units, and its cookieless contextual targeting and intelligence platform, VerityTM the first time this approach has been deployed in EMEA.
  • ODR measured the campaigns impact on the SAP brand by comparing the results of two tests.
  • GumGum served the desktop skin unit across its premium roster of publishers, on contextually relevant articles, targeting key business decision makers.
  • The research was a huge success in proving that GumGums high impact ad units and VeritysTM cookieless contextual intelligence technology positively impact both brand awareness and brand consideration.

LRS APPOINTS LEADING BUSINESS-TO-CONSUMER BRAND BUILDER EMILY OLSON-TORCH TO SENIOR VICE PRESIDENT OF SALES & MARKETING

Retrieved on: 
Thursday, September 1, 2022
Honey, People, Flor, Recycling, Technology, OMD, City, OMD Worldwide, C&D, Senior, Union of Sales and Marketing Professionals, Zappos, Michigan State University, HFN, LRS, Marketing, Advertising, Growth, Acquisition, Management

ROSEMONT, Ill., Sept. 1, 2022 /PRNewswire/ -- LRS, among the nation's leading independent waste diversion, recycling and portable services providers, today announced it has appointed Emily Olson-Torch as Senior Vice President of Sales and Marketing. Olson-Torch brings to LRS a portfolio of career accomplishments spanning more than 20 years of business-to-consumer revenue and demand generation, digital marketing, customer retention and growth, brand innovation and reputation management.

Key Points: 
  • Olson-Torch brings to LRS a portfolio of career accomplishments spanning more than 20 years of business-to-consumer revenue and demand generation, digital marketing, customer retention and growth, brand innovation and reputation management.
  • Olson-Torch will be responsible for all aspects of LRS sales and marketing with an emphasis on customer experience, digital marketing, technology and company branding.
  • "I am absolutely thrilled and honored to join LRS in this pivotal leadership role at such a critical time," Olson-Torch said.
  • Prior to Honey-Can-Do, Olson-Torch held senior sales, marketing, client service and branding positions at Flor, Shopper Sciences, Zappos.com, OMD Worldwide, and Starcom/Leo Burnett.

iCubesWire increases footprint in MENA with Dubai office expansion

Retrieved on: 
Tuesday, August 30, 2022
Online, Partnership, Workforce, CEO, NAM, OMD, Digital, EMEA, Solution, Travel, Gulf Air, Ecosystem, Organizational founder, FNP, Hospitality, Booking.com, Human Development Innovation Fund, Thought, News, Founder CEO, Media City, Growth, Marketing, Renewable energy, Hotel, Public relations, Technology, Southeast Asia, SEA, Amazon

DUBAI, UAE, Aug. 30, 2022 /PRNewswire/ --iCubesWire, a leading Digital Marketing Ecosystem established in 2010, has strengthened its presence in the MENA region with key hirings and client acquisitions.

Key Points: 
  • DUBAI, UAE, Aug. 30, 2022 /PRNewswire/ --iCubesWire, a leading Digital Marketing Ecosystem established in 2010, has strengthened its presence in the MENA region with key hirings and client acquisitions.
  • In addition, the agency is heavily investing in expanding its Dubai office to increase its footprint in the Middle East.
  • The company's Dubai office, located in the Media City, is headed by Sanjeeda Khan, Co-founder & Chief Growth Officer, along with Divyank Nayal, acting as the Country Head.
  • Carving a niche for themselves in the marketing space, iCubesWire has been consistently investing in R&D and business expansion.

iCubesWire increases footprint in MENA with Dubai office expansion

Retrieved on: 
Tuesday, August 30, 2022
Online, Partnership, Workforce, CEO, NAM, OMD, Digital, View, EMEA, Solution, Travel, Gulf Air, Ecosystem, Organizational founder, FNP, Hospitality, Booking.com, Human Development Innovation Fund, Multimedia, Thought, News, Founder CEO, Media City, Growth, Marketing, Renewable energy, Hotel, Public relations, Technology, Southeast Asia, SEA, Amazon

In addition, the agency is heavily investing in expanding its Dubai office to increase its footprint in the Middle East.

Key Points: 
  • In addition, the agency is heavily investing in expanding its Dubai office to increase its footprint in the Middle East.
  • The company's Dubai office, located in the Media City, is headed by Sanjeeda Khan, Co-founder & Chief Growth Officer, along with Divyank Nayal, acting as the Country Head.
  • Sharing his plans for the future, Sahil Chopra, Founder & CEO, iCubesWire, adds, "Our Dubai office and the region is doing exceedingly well, and we look forward to making key acquisitions in the region to strengthen our footprint.
  • Carving a niche for themselves in the marketing space, iCubesWire has been consistently investing in R&D and business expansion.