Billups Launches OOH-Centric Analytics Platform and Measurement Dashboard
Billups , a global OOH managed services agency helping advertisers and agencies strengthen media performance through a patented analytics and measurement platform, is thrilled to announce the launch of Billups Analytics , an innovative analytics platform specifically for OOH campaign performance tracking and measurement.
- Billups , a global OOH managed services agency helping advertisers and agencies strengthen media performance through a patented analytics and measurement platform, is thrilled to announce the launch of Billups Analytics , an innovative analytics platform specifically for OOH campaign performance tracking and measurement.
- “Billups Analytics provides advertisers with insights into OOH performance by monitoring tailored delivery metrics for each board or screen at every hour of the day.
- Unlike other OOH measurement tools, Billups Analytics and Measurement Dashboard offer an all-encompassing view of the comprehensive OOH marketplace, ensuring a broader, more holistic understanding of campaign performance and audience engagement.
- Among the first innovations to emerge from Billups Labs, Billups Analytics and Measurement Dashboard sets the foundation for total visibility into campaign performance across static and digital formats, helping usher OOH into the performance age.