Clairol

Nordic Consulting adds marketing veteran Melissa Prusher to oversee global team

Retrieved on: 
Wednesday, February 7, 2024

MADISON, Wis., Feb. 7, 2024 /PRNewswire/ -- Nordic Consulting , a global health and technology consulting company, announced today Melissa Prusher as Head of Marketing.

Key Points: 
  • MADISON, Wis., Feb. 7, 2024 /PRNewswire/ -- Nordic Consulting , a global health and technology consulting company, announced today Melissa Prusher as Head of Marketing.
  • Prusher joins Nordic with more than two decades of experience in the marketing and public relations space, with the last ten years focused on the technology sector.
  • Prior to joining Nordic, she spent a decade at management and technology consulting firm Avaap as its vice president of global marketing, leading all aspects of its global marketing, communications, and brand management activities.
  • "I'm excited to bring Melissa on board to lead our global marketing function, which we created to support our global expansion and ensure strong alignment of the Nordic brand.

Wella Company Demonstrates Three Consecutive Years of Growth Momentum as It Marks Anniversary

Retrieved on: 
Wednesday, November 29, 2023

Wella Company’s portfolio of iconic professional and retail hair, nail, and beauty tech brands includes Wella Professionals, O·P·I, ghd, Briogeo, Nioxin, Sebastian Professional, and Clairol.

Key Points: 
  • Wella Company’s portfolio of iconic professional and retail hair, nail, and beauty tech brands includes Wella Professionals, O·P·I, ghd, Briogeo, Nioxin, Sebastian Professional, and Clairol.
  • (Photo: Business Wire)
    Since its inception in 2020, Wella Company has reported year-over-year growth in both developed and emerging markets.
  • Addressing consumers’ top concern about hair damage, Wella Company launched revolutionary hair product innovations combining both speed and performance results.
  • Wella Professionals refreshed its packaging across its haircare line, including shampoos and conditioners, contributing to driving double-digit revenue growth globally.

'Radical Reinvention' - Fearless Realignment in a Post-Covid Complex World

Retrieved on: 
Monday, July 10, 2023

NEW YORK, July 10, 2023 /PRNewswire/ -- (Lippe Taylor Group)—Follow the turtle on wheels! …That is, the one on the eye-popping cover of Radical Reinvention: Reimagine, Reset, Reinvent in a Disruptive World, the new book by New York City-based editorial and PR mogul, Maureen Lippe. 

Key Points: 
  • …That is, the one on the eye-popping cover of Radical Reinvention: Reimagine, Reset, Reinvent in a Disruptive World, the new book by New York City-based editorial and PR mogul, Maureen Lippe.
  • Company reinventions such as Lippe Taylor Group, LVMH (Louis Vuitton Moët Hennessey), and Wells Fargo command a large section of the book, with sterling tips by brand transformation experts.
  • She was then an on-air correspondent on Live with Regis and Kathie Lee doing weekly makeover segments.
  • After reading this book, you will learn how to be more resilient and not retract for long.

Clairol, Inventor of the At-Home Hair Color Category, Reinvents Itself for a New Generation of DIY Beauty Lovers

Retrieved on: 
Wednesday, March 29, 2023

The new It's So Me campaign, along with new product and communication innovations, underpin the brand's leap into appealing to a new community of empowered beauty consumers.

Key Points: 
  • As evidenced by trending videos on TikTok, DIY beauty has been elevated and more than ever, celebrated.
  • Gym Tan - Fashion influencer and mom, Gym enjoys a low maintenance hair routine that enhances her natural color and covers her grays.
  • Sheen Fatemi - Sheen sees her hair as an extension of her style and has found experimenting with her color liberating.
  • (Pictured: April Kae)
    To view an enhanced version of this graphic, please visit:
    Shake, Spray, Dry with Root Touch Up Spray 2-in-1.

Clairol, Inventor of the At-Home Hair Color Category, Reinvents Itself for a New Generation of DIY Beauty Lovers

Retrieved on: 
Thursday, March 23, 2023

Each woman featured represents a unique segment of the at-home color consumer, yet together are connected in a much larger community of color and beauty lovers who see their hair color as a choice, not a birthright, and a reflection of their true inner selves.

Key Points: 
  • Each woman featured represents a unique segment of the at-home color consumer, yet together are connected in a much larger community of color and beauty lovers who see their hair color as a choice, not a birthright, and a reflection of their true inner selves.
  • Whereas in the past hair color beauty was often equated to socio-economic status and expensive in-salon services, in recent years, there has been a shift toward a more inclusive and diverse definition of beautiful hair color.
  • As evidenced by trending videos on TikTok, DIY beauty has been elevated and more than ever, celebrated.
  • The new products address gaps in the current market including the upkeep of color between salon appointments, blonde hair maintenance at home, and bolder shades for color explorers.

Clairol Launches 3 New At-Home Hair Coloring Innovations Inspired By The Latest Trends

Retrieved on: 
Tuesday, January 24, 2023

Disrupting the at-home hair coloring aisles yet again, Clairol , the hair coloring pioneer, debuts three products that deliver salon-quality color and style from home.

Key Points: 
  • Disrupting the at-home hair coloring aisles yet again, Clairol , the hair coloring pioneer, debuts three products that deliver salon-quality color and style from home.
  • Natural Instincts Bold is a new at-home coloring system inspired by the latest trends for those who want to achieve bold color on dark whilst being gentle to the hair.
  • The included Moisture-Rich Mask also protects the hair by reducing tangles and smoothening the cuticle layer, for overall smooth moisturized hair.
  • “Clairol recognizes women are looking for easy at-home solutions to target their hair coloring needs, while also desiring the latest salon-inspired trends, which drive us to create products with the most advanced technology,” says Saeema Shakir, Director of Hair Color Product Development at Clairol.

Clairol Launches 2 New At-Home Hair Coloring Innovations Inspired by the Latest Trends in Canada

Retrieved on: 
Friday, February 10, 2023

A new 2-in-1 root touch up that covers grays and gives a boost of fullness, and bold color designed for dark and textured hair.

Key Points: 
  • Toronto, Ontario--(Newsfile Corp. - February 10, 2023) - Disrupting the at-home hair coloring aisles yet again, Clairol , the hair coloring pioneer, debuts two products that deliver salon-quality color and style from home.
  • Natural Instincts Bold is a new at-home coloring system inspired by the latest trends for those who want to achieve bold color on dark whilst being gentle to the hair.
  • The included Moisture-Rich Mask also protects the hair by reducing tangles and smoothening the cuticle layer, for overall smooth moisturized hair.
  • "Clairol recognizes women are looking for easy at-home solutions to target their hair coloring needs, while also desiring the latest salon-inspired trends, which drive us to create products with the most advanced technology," says Saeema Shakir, Director of Hair Color Product Development at Clairol.

Successful Product Innovations and Portfolio Acquisition Drive Wella Company to Exceed Profit and Growth Expectations in Successful Second Year

Retrieved on: 
Thursday, December 1, 2022

Since its founding in December 2020, Wella Company has delivered continuous double-digit profit and growth ahead of expectations and is one of the fastest-growing beauty companies in the sector.

Key Points: 
  • Since its founding in December 2020, Wella Company has delivered continuous double-digit profit and growth ahead of expectations and is one of the fastest-growing beauty companies in the sector.
  • Wella Professionals continues to lead the companys overall portfolio growth, with double-digit performance, retaining its #1 share in Professional Color globally.
  • Momentum is building behind the Care portfolio, led by Wella Care, Sebastian and Nioxin, all generating double-digit growth.
  • Now marking two years as a standalone company, Wella Company is one of the fastest-growing beauty companies in the sector.

Cosmo Prof Launches New Platform Enabling Stylists to Build More Profitable Businesses

Retrieved on: 
Thursday, November 10, 2022

After looking into consumer insights and the industry overall, Cosmo Prof recognized a gap in meeting stylists' business and entrepreneurial needs.

Key Points: 
  • After looking into consumer insights and the industry overall, Cosmo Prof recognized a gap in meeting stylists' business and entrepreneurial needs.
  • With a free and customizable digital platform backed by Cosmo Prof's expansive assortment and fulfillment capabilities, stylists can easily sell products directly to their clients 24/7 while earning commission."
  • Cosmo Prof knows stylists are the ultimate influencers for their clients, with the ability to directly impact purchasing decisions based on their trusted relationships.
  • Stylists don't have to worry about shipment, fulfillment, or inventory management Cosmo Prof handles all orders through SalonHQ's innovative e-commerce technology.

Announcing OPI xPRESS/ON, the Brand's First Artificial Press On Nails Featuring Iconic Shades and Innovative Finishes

Retrieved on: 
Tuesday, October 11, 2022

LOS ANGELES, Oct. 11, 2022 /PRNewswire/ -- OPI, the #1 nail salon brand, introduces NEW artificial nail, OPI xPRESS/ON, offering professional quality shades, artistry, and innovative effects available anytime, anywhere. With OPI xPRESS/ON, iconic color, trendsetting designs, and a flawless gel-like salon manicure are right at consumers' fingertips – just xPRESS. Set. Go!

Key Points: 
  • Each OPI xPRESS/ON set includes 30 professional quality nails, super hold glue, a cuticle tool, and a file.
  • OPI is guaranteed only when purchased through authorized professional beauty outlets and prestige stores, not from a drugstore, supermarket, mass outlet, or other unauthorized sources.
  • OPI Infinite Shine is a no-light three-step long wear lacquer system offering long-wear, high-shine and ease of application and removal.
  • Follow OPI on Instagram @OPI , on Twitter @OPI_PRODUCTS and go to OPI on Facebook to become a fan.