Dentsu Isobar

Dentsu Named a Strong Performer in Commerce Services

Retrieved on: 
Wednesday, March 31, 2021
Technology, Other Retail, Public relations, Investor relations, Marketing, Advertising, Communications, Software, Networks, Data management, Retail, Dentsu, Mass media in Japan, Companies, Dentsu Aegis Network, McGarryBowen, Ashish Bhasin, Dentsu Isobar

dentsu , a leading marketing and communications network, is named a Strong Performer in The Forrester Wave: Commerce Services, Q1 2021 .

Key Points: 
  • dentsu , a leading marketing and communications network, is named a Strong Performer in The Forrester Wave: Commerce Services, Q1 2021 .
  • Dentsus commerce experience implementation services, commerce strategy services, execution roadmap and innovation strategy are all recognized by Forrester in the report.
  • Dentsu has structured its approach around this blend of capabilities being a top factor that is needed for commerce transformation.
  • Part of dentsu, dentsu international is made up of six leadership brands - Carat, dentsu X, iProspect, Isobar, dentsumcgarrybowen, Merkle and supported by its specialist brands.

Riskified and Dentsu Establish Global Strategic Partnership to Help Retailers Digitally Transform Their Business

Retrieved on: 
Wednesday, March 24, 2021
Dentsu, Mass media in Japan, Companies, Dentsu Aegis Network, McGarryBowen, Riskified, Ashish Bhasin, Dentsu Isobar

Riskified helps eCommerce merchants safely approve more orders, increase revenue, and expand internationally while delivering a better customer experience.

Key Points: 
  • Riskified helps eCommerce merchants safely approve more orders, increase revenue, and expand internationally while delivering a better customer experience.
  • Dentsu partners with brands around the world to create solutions that unlock new opportunities for global growth across the entire customer journey.
  • The Riskified-Dentsu partnership brings together proven expertise in business, digital transformation and market strategy to help merchants reach their potential.
  • Part of Dentsu Inc., Dentsu is made up of ten global network brands - Carat, Dentsu, dentsu X, iProspect, Isobar, Mcgarrybowen, Merkle, MKTG, Posterscope and Vizeum and supported by its specialist/multi-market brands.

Kroger Selects Dentsu Aegis Network as its First Integrated Media Agency of Record

Retrieved on: 
Wednesday, July 8, 2020
Companies, Media in Japan, Dentsu Aegis Network, Dentsu, Service companies, 360i, Kroger, KR, Ashish Bhasin, Dentsu Isobar

CINCINNATI and NEW YORK, July 8, 2020 /PRNewswire/ -- TheKroger Co. (NYSE: KR), America's largest grocery retailer, announced today that it has selected Dentsu Aegis Network as its first integrated media agency of record after a competitive pitch process.

Key Points: 
  • CINCINNATI and NEW YORK, July 8, 2020 /PRNewswire/ -- TheKroger Co. (NYSE: KR), America's largest grocery retailer, announced today that it has selected Dentsu Aegis Network as its first integrated media agency of record after a competitive pitch process.
  • Dentsu Aegis Network will create a team to serve Kroger called fresh@dentsu, led out of full-service media and creative agency 360i as well as with experts from Amplifi, M8, Merkle, MKTG and Posterscope.
  • "Kroger's selection of an integrated media partner will continue to advance the campaign and uplift our brand, allowing us to connect with our customers in an even more compelling, modern way."
  • "The fresh@dentsu team stood out to us for their creative ability to think differently about our media planning and buying approach," stated Kay Vizon, Kroger's director of media.

Dentsu Aegis Network Media Reorganizes and Makes Three C-Suite Appointments

Retrieved on: 
Thursday, March 5, 2020
Media in Japan, Companies, Dentsu Aegis Network, Dentsu, Service companies, Ashish Bhasin, Dentsu Isobar

Peter joined Carat from Merkle, the data and performance giant which is also part of the Dentsu Aegis Network.

Key Points: 
  • Peter joined Carat from Merkle, the data and performance giant which is also part of the Dentsu Aegis Network.
  • In his new role as Chief Technology Officer, Dentsu Media, he will have expanded responsibilities,overseeingthe technology relationships that underpin Dentsu's core media tools and platforms across all media brands.
  • Part of Dentsu Inc., Dentsu Aegis Network is made up of ten global network brands - Carat, Dentsu, dentsu X, iProspect, Isobar, mcgarrybowen, Merkle, MKTG, Posterscope and Vizeum and supported by its specialist/multi-market brands.
  • Dentsu Aegis Network is Innovating the Way Brands Are Built for its clients through its best-in-class expertise and capabilities in media, digital and creative communications services.

Dentsu Aegis Network Acquires Media Storm to Elevate Merkle’s Multi-Channel Performance Media Services

Retrieved on: 
Thursday, February 13, 2020
Data management, Technology, Other Communications, Marketing, Advertising, Communications, Search engine optimization, Search engine marketing, Software, Networks, Internet, Media in Japan, Companies, Dentsu Aegis Network, Dentsu, Service companies, Ashish Bhasin, Dentsu Isobar, Dentsu Aegis Network, Merkle, Media Storm

Media Storms track record in both digital and traditional channels within the media, entertainment, and retail sectors will strengthen Merkles media solutions in a number of key areas including the rapidly growing tune-in and over-the-top (OTT) media services.

Key Points: 
  • Media Storms track record in both digital and traditional channels within the media, entertainment, and retail sectors will strengthen Merkles media solutions in a number of key areas including the rapidly growing tune-in and over-the-top (OTT) media services.
  • With their audience-first approach, Media Storm helps to extend our existing capabilities to multi-channel performance media and enables us to connect to a broader execution of Media programs.
  • Part of the Dentsu Group, Dentsu Aegis Network is made up of ten global network brands - Carat, Dentsu, dentsu X, iProspect, Isobar, mcgarrybowen, Merkle, MKTG, Posterscope and Vizeum and supported by its specialist/multi-market brands.
  • Dentsu Aegis Network is Innovating the Way Brands Are Built for its clients through its best-in-class expertise and capabilities in media, digital and creative communications services.

Dentsu Aegis Network Acquires 4Cite Marketing to Boost Merkle’s Identity Capability

Retrieved on: 
Thursday, January 30, 2020
Software, Marketing, Advertising, Data management, Communications, Technology, Online Retail, Retail, Dentsu, Media in Japan, Companies, Dentsu Aegis Network, Service companies, McGarryBowen, Ashish Bhasin, Dentsu Isobar, Dentsu Aegis Network, Merkle, 4Cite

Dentsu Aegis Network has acquired 4Cite Marketing, a leading people-based identification and data services technology company.

Key Points: 
  • Dentsu Aegis Network has acquired 4Cite Marketing, a leading people-based identification and data services technology company.
  • 4Cite will join Merkle , a leading technology-enabled, data-driven performance marketing company and part of Dentsu Aegis Network.
  • The resulting 4Cite Data Network enables a broader, in-depth understanding of each individual, which supports Merkles focus on growth in its identity technology capabilities.
  • Part of Dentsu Group, Dentsu Aegis Network is made up of ten global network brands - Carat, Dentsu, dentsu X, iProspect, Isobar, mcgarrybowen, Merkle, MKTG, Posterscope and Vizeum and supported by its specialist/multi-market brands.

Dentsu Aegis Network Builds Out Merkle’s B2B Services with Acquisition of Digital Pi

Retrieved on: 
Monday, January 27, 2020
Consulting, Technology, Professional services, Marketing, Advertising, Communications, Social media, Search engine optimization, Search engine marketing, Software, Internet, Dentsu, Media in Japan, Companies, Dentsu Aegis Network, Service companies, Ashish Bhasin, Dentsu Isobar, Dentsu Aegis Network, Merkle, Digital Pi

Dentsu Aegis Network today announces the acquisition of Digital Pi, a leading digital marketing agency focused on marketing automation consulting services in the business-to-business (B2B) sector.

Key Points: 
  • Dentsu Aegis Network today announces the acquisition of Digital Pi, a leading digital marketing agency focused on marketing automation consulting services in the business-to-business (B2B) sector.
  • Part of Dentsu Inc., Dentsu Aegis Network is made up of ten global network brands - Carat, Dentsu, dentsu X, iProspect, Isobar, mcgarrybowen, Merkle, MKTG, Posterscope and Vizeum and supported by its specialist/multi-market brands.
  • Dentsu Aegis Network is Innovating the Way Brands Are Built for its clients through its best-in-class expertise and capabilities in media, digital and creative communications services.
  • Digital Pi defined the widely adopted Digital Pi Gold Standard framework, a blueprint for achieving measurable and repeatable marketing with Adobe Engage.

Dentsu Aegis Network is the First Holding Company to Partner with Prominent Startup Ecosystem Plug and Play

Retrieved on: 
Thursday, November 14, 2019
Media in Japan, Dentsu, Companies, Advertising, Dentsu Isobar, Ashish Bhasin

SUNNYVALE, Calif., Nov. 14, 2019 /PRNewswire/ -- Dentsu Aegis Network today announced its partnership with Plug and Play's Media & Advertising program.

Key Points: 
  • SUNNYVALE, Calif., Nov. 14, 2019 /PRNewswire/ -- Dentsu Aegis Network today announced its partnership with Plug and Play's Media & Advertising program.
  • This partnership with Plug and Play will give Dentsu Aegis Network exposure to a network of over 10,000 startups cross 15 countries.
  • As a partner of the platform, Dentsu Aegis Network will focus on three main areas through the collaboration with other partners including co-investment, corporate innovation, and the accelerator program.
  • Alex Mojtahedi, Head of Plug and Play Media & Advertising said: "Today, a new chapter for the Plug and Play Media & Advertising ecosystem started by partnering with Dentsu Aegis Network, which is the fastest growing agency network in the world.

Audioburst Announces Additional $10M Investment, Strengthens Strategic Partnerships with Dentsu and Hyundai

Retrieved on: 
Monday, April 22, 2019
Entertainment, TV and Radio, Technology, Other Entertainment, Software, Audio, Video, General Entertainment, VoIP, Automotive, Communications, Advertising, Other Communications, General Automotive, Companies, Industries, Economy of South Korea, Dentsu, Hyundai Motor Company, Samsung Electronics, Samsung, Dentsu Isobar, Dentsu Aegis Network

Audioburst announced today two new strategic and investment partnerships totaling over $10M USD from Dentsu Inc. and Hyundai Motor Company in conjunction with existing investors.

Key Points: 
  • Audioburst announced today two new strategic and investment partnerships totaling over $10M USD from Dentsu Inc. and Hyundai Motor Company in conjunction with existing investors.
  • Audioburst also announced plans to formally launch in the Japanese market at the end of 2019 with Japanese language capabilities.
  • Dentsu, the world's largest agency brand, believes its necessary to create intelligent, audio-based advertising solutions for this rapidly growing market.
  • Audioburst's solutions are integrated or being built into products from brands including Samsung, LG, Bytedance, Nippon Broadcasting System, Dentsu and Hyundai.

Dentsu Aegis Network Launches John Brown Media in Canada

Retrieved on: 
Thursday, March 7, 2019
Media in Japan, Dentsu, Companies, John Brown Media, Service companies, Ashish Bhasin, Dentsu Isobar

TORONTO, March 7, 2019 /CNW/ - Continuing to advance its vision to innovate the way brands are built for the digital economy, the Dentsu Aegis Network Canada is strengthening its offering with the launch of John Brown Media in Canada.

Key Points: 
  • TORONTO, March 7, 2019 /CNW/ - Continuing to advance its vision to innovate the way brands are built for the digital economy, the Dentsu Aegis Network Canada is strengthening its offering with the launch of John Brown Media in Canada.
  • "Smart, engaging, data-driven content is key in today's market and the addition of John Brown Media to the Canadian network allows us to further up our game when it comes to delivering the very best product to our clients," said Annette Warring, Chairwoman & CEO, Dentsu Aegis Network Canada.
  • Led by Andrew Hirsch, Global CEO of John Brown Media, the Canadian team will work closely with the international John Brown team as well as collaborate with other agencies in the Canadian Dentsu Aegis Network to deliver the most innovative and effective client solutions to the Canadian market.
  • John Brown Media, part of the Dentsu Aegis Network Group, is a leading global content marketing agency specialising in creating engaging, multi-channel content on behalf of the world's leading brands.