Burson

CONNECTIONS™ Conference Features Session on Trends Among Technology Pro-installers and Consumer Research on DIY Security and Smart Home Solutions

Retrieved on: 
Monday, May 24, 2021

The session Pro-Installers and Home Technologies , 2:00 p.m. CT, explores the value propositions and consumer segments best served by self-install versus professional installation approaches.

Key Points: 
  • The session Pro-Installers and Home Technologies , 2:00 p.m. CT, explores the value propositions and consumer segments best served by self-install versus professional installation approaches.
  • This session features visionary speaker Gene LaNois , Head of Professional Partnerships, Google, and the executive Q&A session "Evolution of the Smart Home," featuring Mark Owen Burson , VP Marketing & Product Management, Nice.
  • "Never before has smart home technology undergone such rapid changes than we've experienced over the past decade," Burson said.
  • Parks Associates' 25th annual CONNECTIONS: The Premier Connected Home Conference features multiple virtual sessions hosted throughout 2021 focused on the adoption of technology including smart home, security, connected health, energy, home automation and entertainment solutions.

Focus Brands Welcomes New Senior Vice President of Corporate Communications

Retrieved on: 
Tuesday, August 4, 2020

In this newly created role, Dawn will lead strategic corporate communications and build best-in-class trade public relations and communications for franchise sales for Focus Brands.

Key Points: 
  • In this newly created role, Dawn will lead strategic corporate communications and build best-in-class trade public relations and communications for franchise sales for Focus Brands.
  • "We are thrilled to welcome Dawn to our Executive Leadership Team at Focus Brands," said Jim Holthouser, CEO of Focus Brands.
  • Most recently, she was senior vice president for BCW (Burson Cohn & Wolfe) Memphis, one of the world's largest full-service global communications agencies, where she served as primary senior account lead forFedEx Global Media Go-to-Market integrated communications strategies, U.S. Census Bureau and the U.S. Navy Recruiting Command.
  • Atlanta-based FOCUS Brands is a leading developer of global multi-channel foodservice brands.

Payments Powerhouse Secures Senior Capital and Rebrands as Boom Commerce with Focus on Integrated Payments and Strategic Acquisitions

Retrieved on: 
Tuesday, January 14, 2020

Burrell joins Jon Beckman (Founder), John Hynes (COO & General Counsel) and Kevin Burson (CFO) on the Boom executive team.

Key Points: 
  • Burrell joins Jon Beckman (Founder), John Hynes (COO & General Counsel) and Kevin Burson (CFO) on the Boom executive team.
  • Additionally, Greg Forte (formerly Fiserv Global Business Solutions) has been named Senior Vice President focused on growing Booms commercial middle market vertical.
  • The Boom team is also guided by a deep advisory board of founders and executives across the financial, payments and technology industries.
  • We are also a leading player in the payments industry acquisition space with a focus on strategic and synergistic acquisitions.

Burson-Marsteller Founder Harold Burson Passes Away at Age 98

Retrieved on: 
Friday, January 10, 2020

In 1999, a survey by PRWeek, a leading public relations industry trade publication, named Burson as the centurys most influential PR figure.

Key Points: 
  • In 1999, a survey by PRWeek, a leading public relations industry trade publication, named Burson as the centurys most influential PR figure.
  • Burson enlisted in the United States Army in 1943 and became part of an engineer combat group in Europe.
  • In 2017, at the age of 96, he published his memoir, THE BUSINESS OF PERSUASION: Harold Burson on Public Relations (RosettaBooks).
  • He is survived by two sons, Scott F. Burson (Wendy Liebow Burson) of Lexington, Massachusetts and Mark Burson (Ellen Jones Burson) of Westlake Village, Calif., and five grandchildren: Allison Burson, Esther Burson, Wynn F. Burson (Steven Cateron), Holly Burson and Kelly Burson.

NATIONAL Public Relations announces two executive hires in New Brunswick and Newfoundland

Retrieved on: 
Friday, January 10, 2020

Before joining NATIONAL, she was the Vice President of a boutique marketing communications agency in Saint John.

Key Points: 
  • Before joining NATIONAL, she was the Vice President of a boutique marketing communications agency in Saint John.
  • NATIONAL Public Relations connects clients to the people who matter most; delivering the right message, at the right time.
  • NATIONAL's service offering also includes NATIONAL Capital Markets , the industry's foremost investor relations and financial services communications practice.
  • NATIONAL is affiliated internationally with public relations firm Burson Cohn & Wolfe (BCW), a WPP company.

RedHawk Engages Valerie Allen Public Relations

Retrieved on: 
Tuesday, January 7, 2020

Based in Los Angeles, California, VAPR is a boutique independent full-service public relations firm specializing in strategic public relations and both social and digital media strategies.

Key Points: 
  • Based in Los Angeles, California, VAPR is a boutique independent full-service public relations firm specializing in strategic public relations and both social and digital media strategies.
  • Lead by public relations industry veteran Valerie Allen, VAPR specializes in personalities, brand awareness, television production, and event publicity and has developed countless national media contacts in electronic, print, radio, trade and online media.
  • Before opening VAPR, she held senior-level positions at public relations powerhouses Burson-Marsteller and Rogers & Cowan.
  • Valerie Allen, Founder and Chief Executive officer of VAPR, added, "The VAPR team and I are pleased to be working with Darcy and his team to help launch the public relations awareness campaign for the full line of SANDD products.

Bob Pickard Joins NATIONAL Public Relations as Managing Partner in Toronto

Retrieved on: 
Wednesday, November 6, 2019

TORONTO, Nov. 6, 2019 /CNW/ - Martin Daraiche, President, NATIONAL Public Relations, is pleased to announce the appointment of Bob Pickard, a respected international public relations executive and social leadership communication expert, as Managing Partner of NATIONAL's Toronto office.

Key Points: 
  • TORONTO, Nov. 6, 2019 /CNW/ - Martin Daraiche, President, NATIONAL Public Relations, is pleased to announce the appointment of Bob Pickard, a respected international public relations executive and social leadership communication expert, as Managing Partner of NATIONAL's Toronto office.
  • "NATIONAL Public Relations sets the standard as Canada's most trusted PR firm," said Pickard.
  • NATIONAL Public Relations connects clients to the people who matter most; delivering the right message, at the right time.
  • NATIONAL is affiliated internationally with public relations firm Burson Cohn & Wolfe (BCW), a WPP company.

Twenty-Five Year Political Veteran Sam Myers, Jr. Named President of Direct Impact

Retrieved on: 
Tuesday, September 24, 2019

BCW (Burson Cohn & Wolfe), a leading global communications agency, today announced that Sam Myers, Jr., has been named President of Direct Impact (DI), the nation's leading grassroots campaign firm and member of BCW Group.

Key Points: 
  • BCW (Burson Cohn & Wolfe), a leading global communications agency, today announced that Sam Myers, Jr., has been named President of Direct Impact (DI), the nation's leading grassroots campaign firm and member of BCW Group.
  • I am thrilled that Sam will be leading DI, said Chris Foster, President of BCW North America.
  • He then served as a Senior Vice President for San Francisco-based The OutCast Agency, charged with expanding the agencys Washington, D.C. presence.
  • Founded in 1988, Direct Impact (DI) is a wholly owned subsidiary of BCW and a member of the WPP family.

Vanda Pharmaceuticals Announces the Appointments of a Chief Corporate Affairs and Communications Officer and a Chief Marketing Officer

Retrieved on: 
Wednesday, August 21, 2019

Prior to joining Vanda, Mr. Jones II served as Global Head of Public Affairs for Burson Cohn & Wolfe (BCW) where he counseled Fortune 500 clients on corporate affairs and communications, investor relations, government relations, public policy and social impact initiatives.

Key Points: 
  • Prior to joining Vanda, Mr. Jones II served as Global Head of Public Affairs for Burson Cohn & Wolfe (BCW) where he counseled Fortune 500 clients on corporate affairs and communications, investor relations, government relations, public policy and social impact initiatives.
  • Kellogg Foundation, one the world's largest private philanthropic foundations, and was formally the Worldwide Head of Government Affairs for Gilead Sciences.
  • Mr. Wijkstrom has held Chief Marketing Officer positions at Perry Ellis and One Main Financial.
  • Vanda cautions investors not to rely too heavily on the forward-looking statements Vanda makes or that are made on its behalf.

BCW and Legendary Entertainment Firm BWR Launch New Suite of Entertainment Offerings

Retrieved on: 
Tuesday, August 13, 2019

BCW (Burson Cohn & Wolfe), a leading global communications agency, today announced the introduction of BCW Entertainment, a new suite of entertainment offerings designed to move people and build brands through pop culture.

Key Points: 
  • BCW (Burson Cohn & Wolfe), a leading global communications agency, today announced the introduction of BCW Entertainment, a new suite of entertainment offerings designed to move people and build brands through pop culture.
  • BCW Entertainment is powered by Beverly Hills-based BWR, a leading entertainment firm and member of BCW Group that has honed its expertise over the past four decades.
  • When combining the specialized expertise of BWR with the data, content and creative power of BCW, we will deliver an unparalleled entertainment offering for our clients.
  • BCW Entertainment will be led by veteran entertainment industry leader Eric Green, who is being promoted to president of BWR, effective immediately.