PUMA Studio to open in LA to create products and campaigns for the US market
(Photo: Business Wire)
- (Photo: Business Wire)
The decision to open a creative space in LA is part of PUMA’s strategic priority to win in the United States. - “Opening our PUMA Studio in LA is an important strategic move for us, as we seek to elevate our business in the United States,” said Arne Freundt, Chief Executive Officer at PUMA.
- While the PUMA Studio will open in its new location in early 2025, PUMA already started the recruitment of the talent for its temporary office location in LA.
- The PUMA Studio will also allow PUMA to be closer to some of its most important ambassadors from the worlds of music and entertainment.