Biking

A New Snow Experience: “Yukichari” Snow Ride Now Available at Togari Onsen Ski Resort - Also, the Magical Yukichari Night Ride Under the Starry Sky!

Retrieved on: 
Wednesday, February 7, 2024
Skiing, Snowboarding, Sports, Destinations, Travel, Vacation, Outdoors, Biking, Cycling, Tourist Attractions, Multimedia, Snow, Lighting, Road

Japan’s first fat bike snow activity, Yukichari, is now available at Togari Onsen Ski Resort as of Saturday, January 13, 2024, after a lack of snow delayed opening.

Key Points: 
  • Japan’s first fat bike snow activity, Yukichari, is now available at Togari Onsen Ski Resort as of Saturday, January 13, 2024, after a lack of snow delayed opening.
  • View the full release here: https://www.businesswire.com/news/home/20240131360356/en/
    The Yukichari snow ride is the first winter sport in Japan and is only available at Togari Onsen Ski Resort.
  • With the decline in people enjoying winter sports, we started to explore whether people could enjoy some snow activities other than skiing or snowboarding.
  • We believe we can turn Togari Onsen Ski Resort into a mecca for Yukichari.

ESPN, FOX and Warner Bros. Discovery Forming Joint Venture to Launch Streaming Sports Service in the U.S.

Retrieved on: 
Tuesday, February 6, 2024
Motor Sports, Licensing (Sports), Other Entertainment, eSports, TV and Radio, Hockey, Golf, Football, Technology, Entertainment, Other Sports, General Sports, Biking, Cycling, Basketball, Baseball, Tennis, Sports, Soccer, Apps, Applications, TruTV, ABC, ACCN, FS1, TBS, DTC, Warner Bros. Discovery, JV, Fox Sports, FOX, TNT, ESPNEWS, WBD, BTN, FS2, The Walt Disney Company, Sport, ESPNU, ESPN2, Amusement park

Discovery (Nasdaq: WBD) have reached an understanding on principal terms to form a new Joint Venture (JV) to build an innovative new platform to house a compelling streaming sports service.

Key Points: 
  • Discovery (Nasdaq: WBD) have reached an understanding on principal terms to form a new Joint Venture (JV) to build an innovative new platform to house a compelling streaming sports service.
  • The formation of the pay service is subject to the negotiation of definitive agreements amongst the parties.
  • The offering, scheduled to launch in the fall of 2024, would be made available directly to consumers via a new app.
  • Discovery would form a new joint venture to develop, launch and operate a streaming sports bundle of linear networks and certain DTC sports content and services.

Newly Formed REIGN Storm Racing Announces 2024 Team, Title Sponsor REIGN Storm, Major Taylor Partnership

Retrieved on: 
Monday, February 5, 2024
Food, Beverage, Sports, Retail, Biking, Cycling, General Sports, Storm, Partnership, Major Taylor, Sunny, 7-Eleven, Schwinn Bicycle Company, Athens Twilight Criterium, Hincapie–Leomo p/b BMC, Retirement, Michelin, BMC, Love, KASK, Wheaties, Record, Texas Roadhouse, NCL

The Texas Roadhouse Cycling Team and American Cycling Group today announced the formation of REIGN Storm Racing for the 2024 racing season.

Key Points: 
  • The Texas Roadhouse Cycling Team and American Cycling Group today announced the formation of REIGN Storm Racing for the 2024 racing season.
  • The 12-man team will launch into the 2024 racing season beginning with the Sunny King Criterium in Anniston, Alabama with REIGN Storm as the title sponsor.
  • As the team launches into the 2024 season, REIGN Storm Racing has also cultivated a strong partnership with Major Taylor Louisville and the Major Taylor brand with the shared vision of ensuring that cycling is accessible to all who want to participate.
  • “REIGN Storm is thrilled to ride with REIGN Storm Racing for the 2024 racing season,” said Greg Sellers, REIGN Storm Marketing Director.

CycleBar Strengthens Hearts with Debut of New Class Format During American Heart Month

Retrieved on: 
Friday, February 2, 2024
Cardiology, Sports, General Sports, Health, General Health, Women, Seniors, Men, Fitness & Nutrition, Biking, Cycling, Consumer, Multimedia, Strength, Heart, American Heart, Bone density, CPR, Patient, Music, AHA, American Heart Month, QR, Social media, Stroke, American Heart Association, Organization, Pharmaceutical industry

To celebrate American Heart Month this February, CycleBar , the largest indoor cycling brand, has announced the debut of its newest class format, Strength, and partnered with the American Heart Association for the third year in a row for their Life Is Why fundraising campaign.

Key Points: 
  • To celebrate American Heart Month this February, CycleBar , the largest indoor cycling brand, has announced the debut of its newest class format, Strength, and partnered with the American Heart Association for the third year in a row for their Life Is Why fundraising campaign.
  • View the full release here: https://www.businesswire.com/news/home/20240201776997/en/
    CycleBar debuts Strength ride and partners with the American Heart Association for American Heart Month in February.
  • “Elevating the rider and community experience is always our number one priority at CycleBar,” said Trevor Lucas, President of CycleBar.
  • For more information about CycleBar or to sign up for CycleBar’s new Strength class, visit www.cyclebar.com , download the CycleBar app, and follow @CycleBar on Instagram.

Chase Briscoe Gears Up for 2024 NASCAR Season With Buzz Electric Bicycles

Retrieved on: 
Thursday, February 1, 2024
Motor Sports, Sports, Licensing (Sports), EV, Electric Vehicles, Automotive, Other Transport, Specialty, Transport, Recreational Vehicles, Retail, Biking, Cycling, Partnership, Multimedia, Adventure, Chase, Marketing, DTC, NASCAR Cup Series, Centris, NASCAR

NASCAR Cup Series driver and bike enthusiast Chase Briscoe today announced his new partnership with Buzz Electric Bicycles for the 2024 NASCAR season.

Key Points: 
  • NASCAR Cup Series driver and bike enthusiast Chase Briscoe today announced his new partnership with Buzz Electric Bicycles for the 2024 NASCAR season.
  • The Buzz Centris folding ebike, known for its convenience and burst of power, is perfect for the dynamic environment of NASCAR tracks.
  • "I've had a fantastic experience with Huffy, and now I'm thrilled to take the next step with Buzz Electric Bicycles," said Briscoe.
  • "Chase embodies the spirit of innovation and adventure we cherish at Buzz,” said Kris Parlett, Vice President of Brand and DTC Marketing at United Wheels.

Triple Eight Distribution, LLC Acquires Certain PRO-TEC Brand Assets from Bravo Highline, LLC

Retrieved on: 
Tuesday, January 30, 2024
Sports, Extreme Sports, Other Sports, Biking, Cycling, Skiing, Snowboarding, Snow, Marketing, Athlete, Water, Sports complex

Triple Eight Distribution, LLC today announced that it has completed the purchase of certain PRO-TEC brand assets from Bravo Highline, LLC.

Key Points: 
  • Triple Eight Distribution, LLC today announced that it has completed the purchase of certain PRO-TEC brand assets from Bravo Highline, LLC.
  • PRO-TEC is an industry-leading protective helmet and pad brand since it first hit the Skateboard scene in 1973.
  • Born in the backyard pools and homemade ramps of Southern California, PRO-TEC is considered by many in the Action Sports industry to be a core, defining skate brand, dubbed “the Original” protective brand.
  • Triple Eight emerged stronger after the pandemic lockdown and the following bullwhip supply chain effect.

Casey’s Rides on as the Official Convenience Store and Exclusive Pizza Partner of RAGBRAI

Retrieved on: 
Thursday, January 25, 2024
Sports, Restaurant, Bar, Convenience Store, Food, Beverage, Online Retail, Fashion, Biking, Cycling, Retail, Partnership, RAGBRAI, Thought, Communication, Heart, Amusement park

“We are incredibly excited to announce our continued sponsorship of RAGBRAI.

Key Points: 
  • “We are incredibly excited to announce our continued sponsorship of RAGBRAI.
  • Casey’s is in the heart of the communities we serve, including hundreds of towns across Iowa,” said Katie Petru, Director of Communications, Casey’s.
  • “RAGBRAI is a special and iconic event, bringing focus to the towns that Casey’s calls home.
  • “We are thrilled to have Casey’s return as the official convenience store of RAGBRAI,” said Matt Phippen, RAGBRAI Ride Director.

California and Kooth Digital Health Launch Soluna California Cycle Tour: A 1,000-Mile Journey for Youth Mental Health Awareness

Retrieved on: 
Wednesday, January 24, 2024
Sports, Family, Consumer, Mental Health, Apps, Applications, Technology, University, Teens, Education, Parenting, Children, Biking, Cycling, Health, Child, Learning, Mental health, City, Athlete, Soluna, Caregiver, DHCS, Motivation, California Department, Tourism

The Soluna California Cycle Tour, an inspiring collaboration with adventure cyclist Ed Hack to increase awareness about youth mental health, is underway in California.

Key Points: 
  • The Soluna California Cycle Tour, an inspiring collaboration with adventure cyclist Ed Hack to increase awareness about youth mental health, is underway in California.
  • Known as a passionate mental health advocate, Ed is cycling across California to help promote Soluna , a free, safe, and confidential mental health app designed specifically for California youth ages 13-25.
  • The State of California announced the launch of its Behavioral Health Virtual Services Platform , a cornerstone of California Governor Gavin Newsom’s Master Plan for Kids’ Mental Health and the Children and Youth Behavioral Health Initiative ( CYBHI ).
  • The California Department of Health Care Services (DHCS) partnered with Kooth Digital Health to develop and launch the Soluna app.

Foldable Bicycle Pioneer Brompton Future-Proofs Business with New Composable Ecommerce Site on BigCommerce

Retrieved on: 
Wednesday, January 24, 2024
Technology, Sports, Other Technology, Electronic Commerce, Software, Internet, Retail, Artificial Intelligence, Biking, Cycling, Online Retail, ERP, Front end, Software as a service, B2B, MACH, CMS, Yeti Cycles, BIGC, Online shopping

BigCommerce (Nasdaq: BIGC), a leading Open SaaS ecommerce platform for fast-growing and established B2C and B2B brands, today announced the launch of Brompton, the foldable bicycle company, on the BigCommerce platform.

Key Points: 
  • BigCommerce (Nasdaq: BIGC), a leading Open SaaS ecommerce platform for fast-growing and established B2C and B2B brands, today announced the launch of Brompton, the foldable bicycle company, on the BigCommerce platform.
  • BigCommerce showed us that they could provide a true composable platform capable of scaling with us and our customers.”
    The bicycle purchasing journey includes both online and offline touches.
  • Built on BigCommerce, the new commerce site leverages multiple BigCommerce partners for a composable commerce site.
  • Brompton joins a growing group of cycling brands on the BigCommerce platform, including Yeti Cycles , Cambiobike and Mango Bikes .

Global Kick Scooters Strategic Overview 2024: Increasing Environmental Concerns, Easing Regulations, and Improved Safety Features will Enhance Future Growth Potential - ResearchAndMarkets.com

Retrieved on: 
Friday, January 19, 2024
Retail, Sports, Other Retail, Transport, Biking, Cycling, Other Transport, Growth

The "Global Kick Scooters: Strategic Overview " report has been added to ResearchAndMarkets.com's offering.

Key Points: 
  • The "Global Kick Scooters: Strategic Overview " report has been added to ResearchAndMarkets.com's offering.
  • This report examines the global kick scooter market in key regions across the globe.
  • The study provides an overview of the different categories of kick scooters, outlining their various uses, benefits, and disadvantages.
  • This report examines kick scooter sales by region and the regulations governing the use of kick scooters.