CDK Bridges Longstanding Gap Between OEM and Dealer Shopping Experiences With Automotive Commerce Collab
View the full release here: https://www.businesswire.com/news/home/20240326270392/en/
- View the full release here: https://www.businesswire.com/news/home/20240326270392/en/
CDK Automotive Commerce Collab (Graphic: Business Wire)
Thanks to a new initiative from CDK , the industry’s leading retail software provider, a remedy for these pain points is now available. - Power Auto Forum during the 2024 New York International Auto Show, the new Automotive Commerce Collab from CDK uses open and universal technology and application programming interfaces (APIs) to better connect OEM and dealer software.
- The Automotive Commerce Collab is a game changer for everyone.”
A better retail experience also empowers OEMs to have more control of their brand as consumers move fluidly among the OEM website, dealer website and in-store experience, according to their individual journeys. - For more information on the Automotive Commerce Collab initiative, please visit https://www2.cdkglobal.com/commerce-collab .