Fanaticism

WrestleMania XL Becomes Most Successful Event in WWE History

Retrieved on: 
Tuesday, April 9, 2024
Sports, Events, Concerts, Entertainment, TV and Radio, Wrestling, Lincoln, WrestleMania XL, Partnership, TKO, Wells Fargo Center, WrestleMania 39, NXT, Roman Reigns, FAN, WrestleMania, Energy drink, Fanaticism, Stand and Deliver, Lincoln Financial Field

WWE®, part of TKO Group Holdings (NYSE: TKO), today announced that WrestleMania XL became the most successful and highest-grossing event in company history.

Key Points: 
  • WWE®, part of TKO Group Holdings (NYSE: TKO), today announced that WrestleMania XL became the most successful and highest-grossing event in company history.
  • GATE: WrestleMania XL broke the previous record set by WrestleMania 39 by 78 percent, with 145,298 in attendance at Lincoln Financial Field over two nights.
  • FAN EVENT: WWE World at WrestleMania, in partnership with Fanatics Events, is now the highest-grossing and most-attended fan event in company history.
  • SOCIAL: WrestleMania XL became the most socially viewed WrestleMania of all time, with over 660 million views consumed over the two days.

Tornante Company and Madison Dearborn Partners Sell TDS Gift Cards to Ziff Davis

Retrieved on: 
Thursday, February 22, 2024
Professional Services, Retail, Specialty, Finance, Asset Management, Consulting, Banking, Apax Partners, Candy, Investment, Friends, Growth, Sale, Pleasure, Madison Dearborn Partners, Ring Pop, ZD, MDP, Fanaticism, Partnership, Management

Michael D. Eisner’s Tornante Company and Madison Dearborn Partners (“MDP”) today announced that they have sold TDS Gift Cards to Ziff Davis (Nasdaq: ZD) in an all-cash transaction.

Key Points: 
  • Michael D. Eisner’s Tornante Company and Madison Dearborn Partners (“MDP”) today announced that they have sold TDS Gift Cards to Ziff Davis (Nasdaq: ZD) in an all-cash transaction.
  • The sale marks the last piece of the former Topps companies portfolio, which was owned by Tornante Company and funds affiliated with MDP, to be sold, and ends a partnership that began in 2007.
  • “This all started with reading an article about Topps back in 2007 that sparked our interest in the company.
  • Madison Dearborn Partners, LLC is a leading private equity investment firm based in Chicago.

REFORM Alliance Appoints Wallace Peeples to Serve as Organization's New Chief Marketing Officer

Retrieved on: 
Tuesday, February 13, 2024
Social media, Internet, CMO, Ne-Yo, Marketing, Dream, Culture, Super Bowl, Personality, Hope, Empathy, Dignity, C. J. Stroud, Meek Mill, Lifting, Tears, Reform Alliance (United States), Rehabilitation, Movement, Fanaticism

NEW YORK, Feb. 13, 2024 /PRNewswire/ -- Today, REFORM Alliance formally announces the appointment of Wallace "Wallo267" Peeples to lead the organization's marketing department as Chief Marketing Officer.

Key Points: 
  • NEW YORK, Feb. 13, 2024 /PRNewswire/ -- Today, REFORM Alliance formally announces the appointment of Wallace "Wallo267" Peeples to lead the organization's marketing department as Chief Marketing Officer.
  • Peeples will be responsible for the development of REFORM's long-term marketing strategy, activations, and brand innovation.
  • "I am honored to be taking on this role at REFORM and for the opportunity to help uplift system-impacted communities with new resources and programs," said Wallace Peeples.
  • "We're so excited to have Wallo267 join REFORM as our new Chief Marketing Officer," said REFORM CEO Robert Rooks.

BERK COMMUNICATIONS UNVEILS INAUGURAL PRO BONO PROGRAM

Retrieved on: 
Tuesday, February 6, 2024
Cannabis, Travel, Movement, Food, Berk Communications, IMPACT, COVID-19, Cheesecake, Tourism, Reform Alliance (United States), The Cheesecake Factory, Pro bono, Berk, PUMA, Entertainment, Social justice, Fanaticism, ALL, Culture, Sport, Human, Roc Nation

NEW YORK, Feb. 6, 2024 /PRNewswire/ -- Today, award-winning public relations agency, Berk Communications is unveiling its inaugural Pro Bono program. The 2024 Pro Bono program will emphasize public relations services for emerging companies and entrepreneurs, including those from under-represented groups as well as those giving back and positively contributing to the communities they serve.

Key Points: 
  • CELEBRATING 25 YEARS SINCE ITS FOUNDING, BERK'S PRO BONO PROGRAM WILL SPOTLIGHT EMERGING COMPANIES WHO ARE MAKING AN IMPACT
    NEW YORK, Feb. 6, 2024 /PRNewswire/ -- Today, award-winning public relations agency, Berk Communications is unveiling its inaugural Pro Bono program.
  • "Our team has been providing pro bono services since Berk's inception over two decades ago, an investment we've been proud to continuously make," says Berk Founder and President, Ron Berkowitz.
  • Berk's 2024 Pro Bono program will be led by the company's Vice President of Consumer Lifestyle & Sports, Laura Kepus and Senior Account Director of Entertainment & Social Justice, Arianne Antonio.
  • The launch of Berk's Pro Bono program coincides with the company's 25th anniversary.

UFC and Fanatics Collectibles Announce Exclusive Trading Card Deal, With Topps Chrome UFC to Hit Retail Feb. 28

Retrieved on: 
Wednesday, January 31, 2024
Retail, Specialty, Martial Arts, Sports, Partnership, Multimedia, UFC, Senior, IMG, Tale, AKA, TKO, Topps, Athlete, Name, Commerce, Fanaticism, Supergiant, MMA, Sport

Today, UFC, the world’s premier mixed martial arts organization and part of TKO Group Holdings (NYSE: TKO), and Fanatics Collectibles announced an exclusive multi-year trading card partnership that sees Topps make an exciting return to the sport.

Key Points: 
  • Today, UFC, the world’s premier mixed martial arts organization and part of TKO Group Holdings (NYSE: TKO), and Fanatics Collectibles announced an exclusive multi-year trading card partnership that sees Topps make an exciting return to the sport.
  • View the full release here: https://www.businesswire.com/news/home/20240131933028/en/
    Topps was a UFC partner from 2009-2020, creating UFC’s first-ever trading cards.
  • The highly anticipated new product will be 2024 Topps Chrome UFC, which hits retail and hobby shops on Feb. 28.
  • This deal builds on an existing e-commerce and live-event partnership between UFC and Fanatics Commerce.

Make-A-Wish to break wish-granting record at Super Bowl LVIII

Retrieved on: 
Wednesday, January 31, 2024
AFL, Bowl game, History, Allegiant Stadium, Super, Super Bowl, Football, Behind-the-scenes, SAN, Kansas City Chiefs, NFL Honors, LIDS, National Football League, Fanaticism, Super Bowl XVI, Super Bowl Experience, NFL, Nightclub

PHOENIX , Jan. 31, 2024 /PRNewswire/ -- Make-A-Wish will make history at Super Bowl LVIII when it grants 20 wishes to attend the game, the largest number of wishes ever granted at a Super Bowl. The 20 wish kids and their families will be traveling to Las Vegas from 12 different states around the country. Make-A-Wish, in conjunction with Fanatics, the organization's official sports partner, the National Football League (NFL) and other corporate partners, has created an unforgettable itinerary for the wish kids and their families beginning on Wednesday, Feb. 7, and lasting through the big game on Sunday, Feb. 11. Activities include:

Key Points: 
  • PHOENIX , Jan. 31, 2024 /PRNewswire/ -- Make-A-Wish will make history at Super Bowl LVIII when it grants 20 wishes to attend the game, the largest number of wishes ever granted at a Super Bowl.
  • The 20 wish kids and their families will be traveling to Las Vegas from 12 different states around the country.
  • Activities include:
    Wednesday, Feb. 7: Make-A-Wish and Fanatics will treat the wish families to a welcome party at Topgolf.
  • The first wish that the NFL granted was for John Paul Serna, a 12-year-old Arizona boy who attended Super Bowl XVI in 1982.

LeBron James Joins Fanatics in Exclusive Multi-year Trading Card Deal

Retrieved on: 
Wednesday, January 10, 2024
Basketball, Fashion, Retail, Sports, Other Retail, General Sports, MLB, NBA, Multimedia, Partnership, Athlete, NBPA, Sport, LeBron James, USC Trojans, Fanaticism, NFLPA, Acquisition, MLBPA

Today, digital sports platform Fanatics and NBA superstar LeBron James announced a new, exclusive multi-year trading card partnership that will see James join Fanatics Collectibles, the company’s trading card and collectibles division.

Key Points: 
  • Today, digital sports platform Fanatics and NBA superstar LeBron James announced a new, exclusive multi-year trading card partnership that will see James join Fanatics Collectibles, the company’s trading card and collectibles division.
  • It’s all about celebrating the journey and enjoying those moments, with many more to come.”
    “We are both thrilled and honored to have LeBron join the Fanatics family,” said Fanatics Collectibles CEO Mike Mahan.
  • James appears in his high school uniform of St. Vincent-St. Mary’s (Akron, Ohio) while James Jr. is in his USC Trojans jersey.
  • In January 2022, Fanatics Collectibles announced the acquisition of Topps, establishing the preeminent licensed trading card brand as the cornerstone of Fanatics’ trading cards and collectibles business and jumpstarted its MLB and MLBPA rights to design, manufacture and distribute trading cards.

Rocket Companies Appoints Jonathan Mildenhall as Chief Marketing Officer

Retrieved on: 
Thursday, January 4, 2024
Marketing, Pinterest, Open Happiness, Happiness, Fintech, American Dream, Adweek, Rocket, CMO, Business Insider, Nextdoor, Fanaticism, Creativity, Human, GoFundMe, Zalando, Co-marketing, Super Bowl, Walmart, Advertising, Growth, Coca-Cola, CMOS, Coke, PepsiCo, Tourism

DETROIT, Jan. 4, 2024 /PRNewswire/ -- Rocket Companies (NYSE: RKT), the Detroit-based fintech platform company including mortgage, real estate and other financial services businesses, today announced that it has named Jonathan Mildenhall as its first ever group Chief Marketing Officer (CMO), effective January 8, 2024.

Key Points: 
  • Mildenhall is an internationally recognized marketing leader with decades of experience growing brands for public companies including Coca Cola and Airbnb.
  • DETROIT, Jan. 4, 2024 /PRNewswire/ -- Rocket Companies (NYSE: RKT), the Detroit-based fintech platform company including mortgage, real estate and other financial services businesses, today announced that it has named Jonathan Mildenhall as its first ever group Chief Marketing Officer (CMO), effective January 8, 2024.
  • In this new role, Mildenhall will be responsible for creating a unified and compelling voice for all businesses under the Rocket Companies umbrella, with all marketing and communications teams for the Company's brands reporting directly to him.
  • "Jonathan is one of the top marketing minds in the world, with a strong reputation for consistently delivering compelling campaigns that break through the clutter and become socially relevant," said Varun Krishna, Chief Executive Officer for Rocket Companies.

Fanatics Betting & Gaming Launches Retail and Online Sports Betting in Connecticut

Retrieved on: 
Tuesday, December 12, 2023
Online, Gambling, Currency, Hockey, Partnership, Connecticut Lottery, Baseball, IOS, Golf, Boxing, Responsible gambling, DNA, Basketball, News, Football, Fanaticism, MMA, Android, Sport, CLC, Discover

WALLINGFORD, Conn., Dec. 12, 2023 (GLOBE NEWSWIRE) -- Fanatics Betting and Gaming, a subsidiary of Fanatics Holdings Inc., a global digital sports platform, soft launched retail and online sports betting today in Connecticut.

Key Points: 
  • WALLINGFORD, Conn., Dec. 12, 2023 (GLOBE NEWSWIRE) -- Fanatics Betting and Gaming, a subsidiary of Fanatics Holdings Inc., a global digital sports platform, soft launched retail and online sports betting today in Connecticut.
  • The Fanatics Sportsbook now serves as the Connecticut Lottery Corporation’s (CLC) exclusive sports betting partner for mobile and retail channels.
  • Sports fans in Connecticut will be able to download the Fanatics Sportsbook on iOS and Android or visit any of ten retail sports betting locations to begin their Fanatics experience.
  • Fanatics Betting and Gaming will upgrade the ten CT Lottery run retail locations in Connecticut with new signage, enhanced odds screens and brand-new self-service betting kiosks from Suzohapp.

Connecticut Lottery Corporation Announces Partnership with Fanatics Betting & Gaming

Retrieved on: 
Friday, December 1, 2023
Gambling, Partnership, IOS, News, Fanaticism, Android, Sport, CLC, Connecticut Lottery

WALLINGFORD, Conn., Dec. 01, 2023 (GLOBE NEWSWIRE) -- The Connecticut Lottery Corporation (CLC) today announced Fanatics Betting and Gaming, a subsidiary of Fanatics Holdings Inc, a global digital sports platform, as its new sports betting partner in the state of Connecticut.

Key Points: 
  • WALLINGFORD, Conn., Dec. 01, 2023 (GLOBE NEWSWIRE) -- The Connecticut Lottery Corporation (CLC) today announced Fanatics Betting and Gaming, a subsidiary of Fanatics Holdings Inc, a global digital sports platform, as its new sports betting partner in the state of Connecticut.
  • The Fanatics Sportsbook will serve as the CLC’s exclusive sports betting provider for mobile and retail channels.
  • “We have been impressed with the Fanatics team, their aggressive entry into the US sports betting market, and we are excited to see how they redefine the sports betting customer experience here in Connecticut.
  • “We are excited to be working with the CLC to bring the Fanatics Sportsbook to customers in Connecticut,” said Ari Borod, Chief Business Officer.