Snap, Crackle and Pop

Snap! Crackle! Pop!® New Kellogg's® Rice Krispies® Candy Bar from Frankford Candy Coming to Candy Aisles This Spring

Retrieved on: 
Tuesday, March 28, 2023

PHILADELPHIA, March 28, 2023 /PRNewswire/ -- Frankford Candy, the leader in manufacturing and marketing licensed confections and gifts, and Kellogg's are teaming up to bring two new king-size Kellogg's® Rice Krispies®Candy Bars to the candy aisle this spring.

Key Points: 
  • The new Kellogg's® Rice Krispies® Marshmallow-Flavored Candy Bar combines Rice Krispies® cereal with creamy marshmallow candy in a sweet nod to family-favorite Rice Krispies Treats®.
  • The Kellogg's® Rice Krispies® Strawberry-Flavored Candy Bar pairs Rice Krispies® with strawberry flavors in a creamy white candy.
  • The new Kellogg's® Rice Krispies® Candy Bars will be Frankford Candy's first licensed Kellogg's® product that will be available year-round.
  • The company initially partnered with Kellogg's in 2022 on two limited-edition Easter products: the Kellogg's Rice Krispies® Milk Chocolate Rabbit and Rice Krispies® Milk Chocolate Eggs.

Chicken Soup for the Soul Entertainment’s Crackle Plus Announces New Slate of Original Programming, and the Launch of a New Chicken Soup for the Soul AVOD Network at 2021 NewFronts

Retrieved on: 
Monday, May 3, 2021

Exclusive AVOD titles Crown Vic, Grand Isle and Elliott: The Littlest Reindeer were popular amongst Crackle viewers, delivering #1 titles for the streaming service.

Key Points: 
  • Exclusive AVOD titles Crown Vic, Grand Isle and Elliott: The Littlest Reindeer were popular amongst Crackle viewers, delivering #1 titles for the streaming service.
  • At NewFronts, Crackle Plus shared its plans to develop and produce new and returning original series and feature films with diverse storylines and audiences in mind.
  • Crackle Plus networks premiere at least one original and one exclusive program each month, differentiating it from other AVODs.
  • The company acquires AVOD rights for third party networks and is the main supplier of content for Crackle Plus and other Chicken Soup for the Soul Entertainment, Inc. properties.

Chicken Soup for the Soul Entertainment’s Crackle Plus Signs Agreement with TransUnion to Allow for Improved Ad Targeting of Crackle Audience

Retrieved on: 
Thursday, April 29, 2021

As a result, Crackle Plus will be able to resolve individuals to a person or household providing a more accurate ad curation and delivery, while also protecting consumer data.\nWith the agreement, Crackle Plus will have access to TransUnion\xe2\x80\x99s audience insights, automation tools for onboarding advertiser first-party data, modeling and custom audience building.

Key Points: 
  • As a result, Crackle Plus will be able to resolve individuals to a person or household providing a more accurate ad curation and delivery, while also protecting consumer data.\nWith the agreement, Crackle Plus will have access to TransUnion\xe2\x80\x99s audience insights, automation tools for onboarding advertiser first-party data, modeling and custom audience building.
  • Through TransUnion\xe2\x80\x99s acquisition of Tru Optik, the Crackle Plus team and its advertising partners also have access to tens of thousands of third-party audience segments from dozens of industry-leading data providers.
  • Crackle is also available in approximately 500,000 hotel rooms in the Marriott Bonvoy chain.\nChicken Soup for the Soul Entertainment, Inc. (Nasdaq: CSSE) operates streaming video-on-demand networks (VOD).
  • The company owns Crackle Plus, which owns and operates a variety of ad-supported and subscription-based VOD networks including Crackle, Popcornflix, Popcornflix Kids, Truli, Pivotshare, Espa\xc3\xb1olflix and FrightPix.

Crackle Plus Adds SpotX to Monetize OTT Inventory Across New Distribution Channels

Retrieved on: 
Tuesday, March 2, 2021

NEW YORK, March 2, 2021 /PRNewswire/ -- SpotX , the leading global video advertising platform, today announced a strategic partnership with Crackle Plus to serve as a primary supply-side platform (SSP) to power the video monetization of Crackle Plus inventory across both existing and new distribution channels.

Key Points: 
  • NEW YORK, March 2, 2021 /PRNewswire/ -- SpotX , the leading global video advertising platform, today announced a strategic partnership with Crackle Plus to serve as a primary supply-side platform (SSP) to power the video monetization of Crackle Plus inventory across both existing and new distribution channels.
  • Crackle Plus is enhancing Crackle and Popcornflix's video-on-demand (VOD) experiences, as it expands its marketing activities into the new world of free, ad-supported streaming TV (FAST) channels.
  • Crackle Plus recently announced new VOD and linear distribution on fuboTV, Philo, Plex, VIDAA, VIZIO Watch Free, and XUMO.
  • As part of the agreement, Crackle Plus will use Total Connect+, a new capability SpotX has brought to market powered by joint efforts between video ad server SpringServe and SpotX, to intelligently route inventory across these new distribution channels while powering the programmatic enablement of the newly unlocked inventory.

Screen Media Acquires Worldwide Distribution Rights to New Series The Uncommon History of Very Common Things

Retrieved on: 
Monday, February 22, 2021

Breakthrough Entertainment has begun production of the series and will also sub-distribute the series outside of the United States and Canada.

Key Points: 
  • Breakthrough Entertainment has begun production of the series and will also sub-distribute the series outside of the United States and Canada.
  • Audiences will learn that and more with episodes that cover topics like the uncommon history of chocolate, pirates, shaving, toilet paper, football and more.
  • This series should be great fun for Crackle viewers, covering broad ranging topics and showcasing crazy histories about everyday items, noted David Fannon, president of Screen Media.
  • The Uncommon History of Very Common Things is a Crackle original series and will premiere on the network in June 2021.

Free Streaming Network Crackle Plus Announces up to 200 Hours of New Original and Exclusive Programming at 2020 NewFronts

Retrieved on: 
Monday, June 22, 2020

Since introducing Crackle Plus one year ago, we have made incredible strides to become a leading AVOD platform when it comes to original programming, said Philippe Guelton, president of Crackle Plus.

Key Points: 
  • Since introducing Crackle Plus one year ago, we have made incredible strides to become a leading AVOD platform when it comes to original programming, said Philippe Guelton, president of Crackle Plus.
  • Crackle Plus has doubled its content offerings since May 2019 and experienced approximately 40% audience growth since it began to introduce original and exclusive programming in October of 2019.
  • Following the overwhelming success of Webby Award-winning season one, which saw over 16 million streams, Crackle Plus is thrilled to announce season two of this groundbreaking series.
  • Crackle Plus also announced exclusive AVOD streaming rights to an impressive list of premium feature films, including movies produced by sister company Landmark Studio Group.

Free Streaming Company Crackle Plus Presents “Viewer-First” Strategy at 2020 NewFronts

Retrieved on: 
Monday, June 22, 2020

Based on viewers feedback and the success of recent Crackle originals, Crackle Plus unveils close to 200 hours of new Crackle original and exclusive programming during its NewFronts presentation.

Key Points: 
  • Based on viewers feedback and the success of recent Crackle originals, Crackle Plus unveils close to 200 hours of new Crackle original and exclusive programming during its NewFronts presentation.
  • As part of Chicken Soup for the Soul Entertainment, Crackle Plus uniquely sources its original content from sister companies Screen Media, a leading content distribution company, and Landmark Studio Group, a production company of premium scripted and unscripted content.
  • With the significant increase of monthly paid subscription models for streaming content, free TV becomes even more valuable to the average consumer.
  • A recent study uncovered 33 million additional untapped customers who have indicated interest in using Crackle (Source: Crackle Audience Study: 2020 Growth and White Space Opportunities January 2020).

Give the Gift of Holiday Happiness! Kellogg's Rice Krispies Helps Turn Treats into Real Toys for Children in Need

Retrieved on: 
Tuesday, December 11, 2018

The Kellogg's Rice Krispies #TreatsForToys program is the ultimate holiday activity that encourages families to create a toy-shaped Rice Krispies treat, share it on social media with #TreatsForToys or atTreatsForToys.ca and give to the less fortunate!

Key Points: 
  • The Kellogg's Rice Krispies #TreatsForToys program is the ultimate holiday activity that encourages families to create a toy-shaped Rice Krispies treat, share it on social media with #TreatsForToys or atTreatsForToys.ca and give to the less fortunate!
  • For each creation shared, Kellogg's Rice Krispies will donate $20 to The Salvation Army to buy a real toy for a child in need.
  • For the sixth anniversary of the #Treats For Toys program, Kellogg's Rice Krispies and The Salvation Army are asking Canadians to help them reach a milestone of 30,000 donated toys.
  • Spreading joy this holiday season is as easy as Snap, Crackle, Pop:
    Make: Choose a favourite Kellogg's Rice Krispies cereal variety, like festive multi-coloured Limited-Edition Holiday Rice Krispies cereal, Rice Krispies Brown Rice Gluten-Free cereal, or even Rice Krispies Original cereal and follow the Kellogg's Rice Krispies Treats original recipe on the box.

Kellogg's® Launches New Snacks From Cheez-It, Pringles And Rice Krispies Treats

Retrieved on: 
Thursday, December 6, 2018

Made to satisfy your craving no matter the occasion, the new offerings from some of Kellogg's most popular brands are Cheez-It Snap'd, Pringles Wavy and Rice Krispies Treats Snap Crackle Poppers.

Key Points: 
  • Made to satisfy your craving no matter the occasion, the new offerings from some of Kellogg's most popular brands are Cheez-It Snap'd, Pringles Wavy and Rice Krispies Treats Snap Crackle Poppers.
  • And finally, Rice Krispies Treats Snap Crackle Poppers are ooey, chewy, bite-sized Rice Krispies Treats coated in a smooth, silky topping.
  • To learn more about the flavorful new snacks, follow Rice Krispies Treats , Pringles and Cheez-It on Facebook.
  • Our beloved brands include Pringles, Cheez-It, Keebler, Special K, Kellogg's Frosted Flakes, Pop-Tarts, Kellogg's Corn Flakes, Rice Krispies, Eggo, Mini-Wheats, Kashi, RXBAR and more.