Queen's Club Championships

Rally for the recovery of Canada's economy with Stella Artois

Retrieved on: 
Tuesday, June 29, 2021
InBev brands, Queen's Club Championships, Stella Artois, Artois

Through A Chalice on Us, Stella Artois is aiming to empower Canadians to get involved in supporting the recovery of the economy.

Key Points: 
  • Through A Chalice on Us, Stella Artois is aiming to empower Canadians to get involved in supporting the recovery of the economy.
  • Stella Artois is providing Canadians with a $10 voucher to use at any participating restaurant across Canada.
  • "At Stella Artois, we are committed to supporting the safe and strong recovery of our nation, and being able to be together again at the places and with the people we have missed so much," said Mike Bascom, Senior Director, Marketing, Stella Artois.
  • Stella Artois is best enjoyed served between 3 and 5 degree Celsius and should be served in the unique Stella Artois Chalice according to the 9-Step Pouring Ritual to guarantee a perfect experience of this gold standard lager.

Stella Artois And Lenny Kravitz Inspire You To Savor Moments Together At Super Bowl LV With Their New "Invest Your Heartbeats In The Life Artois" Campaign

Retrieved on: 
Monday, February 1, 2021
InBev brands, Queen's Club Championships, Stella Artois, Heartbeat

Known for encouraging everyone to savor time with those who matter most, Stella Artois will inspire people to invest their fortune of heartbeats - all 2.5 billion of them - in moments together in the brand's new campaign: "Invest Your Heartbeats In The Life Artois."

Key Points: 
  • Known for encouraging everyone to savor time with those who matter most, Stella Artois will inspire people to invest their fortune of heartbeats - all 2.5 billion of them - in moments together in the brand's new campaign: "Invest Your Heartbeats In The Life Artois."
  • To get everyone in on the value of investing in each other, Stella Artois collaborated with Grammy Award-winning rock musician Lenny Kravitz for the new film, " Heartbeat Billionaire ," airing during Super Bowl LV on Sunday, February 7.
  • Outside of the film, Stella Artois will spread low-risk, high return investment advice across the country via fresh out-of-home.
  • Overlaid with beautiful illustrations from The Life Artois, the brand shows the juxtaposition of typical business counsel reimagined as tips for savoring life together.

Stella Artois Suits Up With Former Giants Teammates, Eli Manning and Victor Cruz, To Recover Any Food Fumbles And Score A Winning Super Bowl LV Experience At Home

Retrieved on: 
Friday, January 15, 2021
InBev brands, AB InBev, Queen's Club Championships, Stella Artois, Stella, Anheuser-Busch, Companies

As an official sponsor of the NFL, Anheuser-Busch's Stella Artois is reuniting former New York Giants quarterback, Eli Manning, and former New York Giants wide receiver, Victor Cruz, to help fans dominate their Super Bowl LV home-gate with Stella Stadium Bites.

Key Points: 
  • As an official sponsor of the NFL, Anheuser-Busch's Stella Artois is reuniting former New York Giants quarterback, Eli Manning, and former New York Giants wide receiver, Victor Cruz, to help fans dominate their Super Bowl LV home-gate with Stella Stadium Bites.
  • Chef-curated to pair perfectly with a Stella Artois, Stella Stadium Bites is available through Blue Apron and features four simple fan-favorite, yet elevated menu items that will enhance the football viewing experience.
  • The Stella Stadium Bites menu has six servings and includes:
    As a gift with purchase, Stella Stadium Bites comes with a set of four Stella Artois chalices that will ship separately.
  • "You can't go wrong when you pair the best game in the world with a fantastic meal and Stella Artois."

There's no place like 'home' for the holidays, except maybe this year

Retrieved on: 
Tuesday, December 1, 2020
InBev brands, Queen's Club Championships, Stella Artois

"This year has been unlike any other, and the holiday season is going to be no exception," says Mike Bascom, Senior Marketing Director, Stella Artois Canada.

Key Points: 
  • "This year has been unlike any other, and the holiday season is going to be no exception," says Mike Bascom, Senior Marketing Director, Stella Artois Canada.
  • "For so many, the holiday season evokes a great deal of emotions, with the meal occasion and family traditions being central to that feeling of home.
  • On behalf of Stella Artois, Ipsos conducted an online survey of 1,000 Canadians aged 18+ between November 12-13, 2020.
  • The sample was weighted according to Census data and results are accurate to within 3.5 percentage points, 19 times out of 20.

Stuck Traveling In The Middle Seat This Holiday Season? Stella Artois Is Stepping In To Help Make Holiday Travel More Enjoyable During One Of The Worst Travel Times Of The Year

Retrieved on: 
Monday, December 3, 2018
InBev brands, Stella Artois, Queen's Club Championships

Stella Artois agrees and that's why the brand is stepping in this holiday season to make the travel experience better for lucky consumers this year.

Key Points: 
  • Stella Artois agrees and that's why the brand is stepping in this holiday season to make the travel experience better for lucky consumers this year.
  • After all, Stella Artois believes anyone willing to brave the middle seat to be present with their loved ones deserves some recognition and rewards.
  • "Stella Artois knows holiday travel can be painful, but at the end of the day it's worth it to spend time with the ones you love," said Lara Krug, Vice President, Stella Artois.
  • Our hope is this will help people focus on what really matters - enjoying moments with friends and family... with a Stella Artois in hand."