Zaxby's

Zaxby's ventures to the sea with new Southern Fried Shrimp and Zaxtail Sauce

Retrieved on: 
Thursday, March 21, 2024
Garlic, Buttermilk, Seafood, QR, Texas toast, App Store (iOS/iPadOS), Chicken, FREE, Zaxby's, Fast food

ATLANTA, March 21, 2024 /PRNewswire/ -- Saucy chicken chain Zaxby's®, the premium quick-service restaurant known for its Chicken Fingerz™, wings, and signature sauces, is serving up Southern Fried Shrimp as its latest limited time offer (LTO) for guests to enjoy. After 30+ years of perfecting chicken, featuring seafood on its menu is a first for the Georgia-based brand. The crispy butterflied shrimp are breaded with garlic and onion powder, seasoned with pepper and buttermilk, and fried to golden perfection. The new Southern Fried Shrimp are served with zesty Zaxtail Sauce, a blend of the brand's iconic Zax Sauce® and cocktail sauce with notes of horseradish. Woo! Saucy!

Key Points: 
  • The new Southern Fried Shrimp are served with zesty Zaxtail Sauce, a blend of the brand's iconic Zax Sauce® and cocktail sauce with notes of horseradish.
  • "Our new Southern Fried Shrimp delivers the premium quality our Zax fans expect—generously seasoned and fried to crispy golden perfection, paired with the zesty kick of Zaxtail Sauce.
  • Zaxby's Southern Fried Shrimp Meal features eight crispy butterflied shrimp, served with Zaxtail Sauce, Texas Toast, Crinkle Fries, and a small drink.
  • Brand fans can also enjoy a side of four Southern Fried Shrimp and Zaxtail Sauce for just $3, which can be added to any meal.

Zaxby's celebrates the season with Zax Rewardz offers through December

Retrieved on: 
Tuesday, December 12, 2023
Holiday, Cheese, FREE, App Store (iOS/iPadOS), Onion, Zaxby's, Fast food

ATHENS, Ga., Dec. 12, 2023 /PRNewswire/ -- Saucy chicken chain Zaxby's® is celebrating the season with in-app offers in time for the holidays. Through the month of December, the brand is rewarding Zax Rewardz® members with a special "Buy One, Get One Free" offer on the popular Chicken Philly sandwich, a FREE order of the fan-favorite Loaded Fries with a purchase of $15 or more, and a $10-off reward with any purchase of $40 or more.

Key Points: 
  • "It's the season of giving, and we're getting in the holiday spirit by rewarding our Zax Rewardz® members," said Patrick Schwing, chief marketing and strategy officer at Zaxby's.
  • *Offers are valid for Zax Rewardz members only and can be redeemed by ordering ahead through the app or online.
  • Zax Rewardz members can see full terms for each offer in their account on the Zaxby's app and can visit zaxbys.com/legal/terms-of-use/ for Zax Rewardz program terms.
  • To join Zax Rewardz and start earning points immediately, customers can sign up online at zaxbys.com/rewards , or download the app on Google Play or the App Store .

Zaxby's celebrates Halloween with Boneless Wings Meal BOGO offer

Retrieved on: 
Thursday, October 26, 2023
Tongue, Texas toast, Boneless, App Store (iOS/iPadOS), Spirit Halloween, Fast food, Zaxby's

ATHENS, Ga., Oct. 26, 2023 /PRNewswire/ -- Saucy chicken chain Zaxby's® is celebrating Halloween with a special "Buy One, Get One Free" offer for a Boneless Wings Meal tossed in one of Zaxby's eight signature sauces. The offer is valid on Monday, Oct. 30 and Tuesday, Oct. 31, 2023, via the Zaxby's app.

Key Points: 
  • "This Halloween we're rewarding our loyal Zax Rewardz® members with a free Boneless Wings Meal when you buy one, so you can enjoy twice the flavor," said Patrick Schwing, chief marketing and strategy officer at Zaxby's.
  • Starting at $7.89, Zaxby's Boneless Wings Meal features five tender, tasty boneless wings tossed in one of eight different sauces and is served with Texas Toast, crinkle fries and ranch sauce.
  • Users must be logged into their account when redeeming the offer and add at least two Boneless Wings Meals to the order before applying the reward to receive one Boneless Wings Meal free.
  • The amount of one Boneless Wings Meal will be deducted when checking out or completing the order at the store.

Zaxby's Trolls Entire City of Philadelphia in Campaign Starring Dolph Lundgren for New Fried Chicken Philly Sandwich

Retrieved on: 
Wednesday, October 11, 2023
Brotherly love, Love, Onion, Heart, Mouth, City, Philadelphia Art Alliance, Cheese, OOH, Catering, Fast food, Zaxby's, ATHENS

ATHENS, Ga., Oct. 11, 2023 /PRNewswire/ -- Saucy Southern chicken restaurant Zaxby's® is putting its own spin on an all-time classic: the Philly cheesesteak. For their Philly, Zaxby's is ditching the beef and instead featuring Zaxby's signature fried or grilled chicken, savory garlic aioli, and a combination of melted American cheese, grilled peppers and onions served on a toasted hoagie roll.

Key Points: 
  • "Philadelphia and I have a decades long history," said Dolph Lundgren, star of the new advertisements.
  • After all, the mere existence of the saucy new Fried Chicken Philly is fuel for some spirited debate about the reign of the Philly cheesesteak.
  • Undeterred, Zaxby's has brought the Fried Chicken Philly to the City of Brotherly Love via a series of boastful billboards, only in Philadelphia.
  • "This sandwich and campaign poses a provocative question: could we as Zaxby's take an iconic sandwich and make it better?"

Zaxby's auctions off first-ever bottle of Zax Sauce to celebrate 'Saucetember'

Retrieved on: 
Thursday, August 24, 2023
Life, Zaxby's, Charmaine Clamor, Student, Don McLeroy, Boy, EBay, Old Boys & Old Girls Club, Zax, History, Auction, Fast food

ATHENS, Ga., Aug. 24, 2023 /PRNewswire/ -- Saucy chicken chain Zaxby's® is making history during Saucetember™, its annual celebration of all things saucy, by auctioning a single bottle of Zax Sauce™, signed by Zach McLeroy, Zaxby's founder and the creator of the brand's iconic Zax Sauce. The collector's edition bottle—the first-ever bottled sauce from Zaxby's—comes with a lifetime supply of Zax Sauce. Proceeds from the "Zax Sauce for Life" auction will benefit The Boys' and Girls' Clubs of America. The auction opens to the public on eBay on Sept. 12 and closes on Sept. 15 with the winner to be announced on Sept. 18.

Key Points: 
  • The collector's edition bottle—the first-ever bottled sauce from Zaxby's—comes with a lifetime supply of Zax Sauce.
  • Proceeds from the "Zax Sauce for Life" auction will benefit The Boys' and Girls' Clubs of America.
  • The auction of this first-ever bottle of Zax Sauce celebrates Saucetember, the month Zaxby's has designated as a salute to sauce.
  • "Our fans have been clamoring for bottled Zax Sauce," said Patrick Schwing, chief marketing and strategy officer at Zaxby's.

Zaxby's fan-favorite Fried Pickles make USA Today's 10Best List

Retrieved on: 
Tuesday, August 8, 2023
Ranch, Fried pickle, USA Today, App Store (iOS/iPadOS), Zaxby's, Cake, Reader, Chicken, Fast food

ATHENS, Ga., Aug. 8, 2023 /PRNewswire/ -- Zaxby's® Fried Pickles have received USA Today's 10Best Readers' Choice Award in the Best Fast Food Sides category. According to USA Today, Zaxby's Fried Pickles are one of the best-known and most-asked-for menu items—with a "satisfying combination of crunch and tang."

Key Points: 
  • ATHENS, Ga., Aug. 8, 2023 /PRNewswire/ -- Zaxby's ® Fried Pickles have received USA Today's 10Best Readers' Choice Award in the Best Fast Food Sides category.
  • According to USA Today, Zaxby's Fried Pickles are one of the best-known and most-asked-for menu items—with a "satisfying combination of crunch and tang."
  • Zaxby's Fried Pickles are available as a stand-alone snack or as an add-on to complement Zaxby's meals and sandwiches.
  • In 2022, Zaxby's announced that its Fried Pickles are here to stay and made the fan favorite a permanent menu item.

Zaxby's celebrates National Chicken Wing Day with free bone-in wings

Retrieved on: 
Thursday, July 27, 2023
Reward, App Store (iOS/iPadOS), Schwing, National Chicken Council, Online shopping, Zaxby's, Ranch

ATHENS, Ga., July 27, 2023 /PRNewswire/ -- Saucy chicken chain Zaxby's® is celebrating National Chicken Wing Day with a special "Buy One, Get One" offer for an order of 10 Traditional Wings—classic bone-in wings tossed in one of Zaxby's eight signature sauces and served with a side of Ranch dressing. The offer is valid on Friday, July 28 and Saturday, July 29, 2023, via the Zaxby's app. Zaxby's 10 Traditional Wings start at $12.99. Prices may vary by location.

Key Points: 
  • The offer is valid on Friday, July 28 and Saturday, July 29, 2023, via the Zaxby's app.
  • "This National Chicken Wing Day we're doubling down with a BOGO, so you can share the saucy," said Patrick Schwing, chief marketing and strategy officer at Zaxby's.
  • "With an order of 10 Traditional Wings from Zaxby's this Friday and Saturday, you can enjoy twice the flavor with an additional order for free."
  • The amount of one order of 10 Traditional Wings will be deducted when the online checkout is complete.

Zaxby's welcomes Donny Lau as new chief financial officer

Retrieved on: 
Monday, July 24, 2023
University, FP, QSR, FP&A, MBA, Vanderbilt University, Strategic planning, Accounting, Zaxby's, Growth, Management, Yum

ATHENS, Ga., July 24, 2023 /PRNewswire/ -- Saucy chicken chain Zaxby's® welcomes Donny Lau as chief financial officer effective July 25. With more than 20 years of experience, Lau comes to Zaxby's most recently from Dollar General, where he served as senior vice president, finance & chief strategy officer. Prior to his Dollar General tenure, Lau held numerous roles at Yum! Brands. At Zaxby's, Lau will lead the finance function, including financial strategy, planning and analytics, accounting and treasury.

Key Points: 
  • ATHENS, Ga., July 24, 2023 /PRNewswire/ -- Saucy chicken chain Zaxby's ® welcomes Donny Lau as chief financial officer effective July 25.
  • With more than 20 years of experience, Lau comes to Zaxby's most recently from Dollar General, where he served as senior vice president, finance & chief strategy officer.
  • At Zaxby's, Lau will lead the finance function, including financial strategy, planning and analytics, accounting and treasury.
  • Brands, Lau held numerous roles of increasing responsibility, including mergers and acquisitions, FP&A, investor relations, corporate strategy and corporate planning.

Zaxby's introduces Funnel Cakes and people lose their minds

Retrieved on: 
Thursday, June 29, 2023
National Fried Chicken Day, Zaxby's, Chicken, App store optimization, Light, Funnel cake, App Store (iOS/iPadOS), Cake, Fast food, Baking

ATHENS, Ga., June 29, 2023 /PRNewswire/ -- Saucy chicken chain Zaxby's®, the premium quick-service restaurant, beloved for its Chicken Fingerz™, wings and legendary Zax Sauce® just launched Funnel Cakes with powdered sugar and caramel sauce for dipping, and brand fans are here for it. Starting at $3.49, the snackable, dunkable, delicious dessert is available at participating locations for a limited time only.

Key Points: 
  • "We've been blown away by the response to our Funnel Cakes and caramel sauce," said Patrick Schwing, Zaxby's chief marketing and strategy officer.
  • "Guests are ordering our tender, crispy Chicken Fingerz with their Funnel Cakes and creating a sweet, savory combo reminiscent of the Southern staple chicken and waffles."
  • Zaxby's classic Funnel Cake has a light, fluffy batter that is served golden brown, topped with powdered sugar and paired with a creamy caramel sauce.
  • In addition to introducing Funnel Cakes, Zaxby's recently brought back fan-favorite Southwest Zalad .

Zaxby's zesty Southwest Zalad returns with half-price in-app deal

Retrieved on: 
Tuesday, June 20, 2023
Zaxby's, App Store (iOS/iPadOS), Chicken, Fast food, ATHENS

ATHENS, Ga., June 20, 2023 /PRNewswire/ -- Saucy chicken chain Zaxby's®, the premium quick-service restaurant, beloved for its Chicken Fingerz™, wings and legendary Zax Sauce® is bringing back its Southwest Zalad® for a limited time. The fan-favorite salad returns to Zaxby's menu for the first time since the summer of 2021. To celebrate, Zaxby's is offering a 50% discount for any Zalad® redeemable one time per customer from June 21-25 on the Zaxby's app or via Zaxbys.com.

Key Points: 
  • The fan-favorite salad returns to Zaxby's menu for the first time since the summer of 2021.
  • To celebrate, Zaxby's is offering a 50% discount for any Zalad® redeemable one time per customer from June 21-25 on the Zaxby's app or via Zaxbys.com .
  • Starting at $9.89, the Southwest Zalad is available for a limited time only at participating locations while supplies last.
  • The 50%-off deal is redeemable one time during the offer period only on the Zaxby's app or via Zaxby's.com.