Social marketing

Elev8 New Media Recognized as Honoree for Second Consecutive Year at The PR Net Next Gen Awards 2024

Retrieved on: 
Tuesday, March 12, 2024
Social marketing, Trust, New media, PR, Creativity, Entrepreneurship

LOS ANGELES, March 12, 2024 (GLOBE NEWSWIRE) -- Elev8 New Media (“Elev8”), an award-winning boutique public and media relations firm specializing in securing earned media and press coverage for its client companies, is proud to announce its recognition as an honoree for The PR Net Next Gen Awards 2024 .

Key Points: 
  • LOS ANGELES, March 12, 2024 (GLOBE NEWSWIRE) -- Elev8 New Media (“Elev8”), an award-winning boutique public and media relations firm specializing in securing earned media and press coverage for its client companies, is proud to announce its recognition as an honoree for The PR Net Next Gen Awards 2024 .
  • This accolade, awarded for the second year running, celebrates Elev8’s contributions to the field, showcasing its commitment to innovation, influential power, and leadership in setting new standards within the PR industry.
  • “We are deeply grateful to The PR Net’s Next Gen Awards judging committee for this incredible honor.
  • Elev8 is dedicated to continuously developing, implementing, managing, and monitoring client coverage across various platforms to maximize impact and engagement.

CORUS.FUTURES SCHOLARSHIP AND INTERNSHIP PROGRAM NOW ACCEPTING SUBMISSIONS FOR 2024/25 SCHOOL YEAR

Retrieved on: 
Wednesday, March 20, 2024
Disability, Development, EVP, Television, Corus Quay, Marketing communications, Communication, Social marketing, Corus Entertainment, Student, Marketing, Woman, Social, Radio, Internship, Global News

Deadline to apply is May 31, 2024

Key Points: 
  • Deadline to apply is May 31, 2024
    TORONTO, March 20, 2024 /CNW/ - Corus Entertainment announced today that the Corus.Futures Scholarship and Internship Program is now accepting submissions from post-secondary students from underrepresented communities for the 2024/25 school year.
  • The Susannah Therrien Radio Scholarship and Internship is available to students who identify as women and are pursuing studies in radio.
  • This scholarship was created and is funded by Ms. Therrien in recognition of her 20+ year tenure as a sales executive with Corus Radio.
  • The Corus Television Broadcast Scholarship and Internship is available to students who identify as racialized, Indigenous, living with disability and/or 2SLGBTQ+ and are pursuing studies in television broadcasting.

Say Goodbye to Marketing Agencies: AI-Powered Hookle Democratizes Social Media Marketing

Retrieved on: 
Tuesday, March 12, 2024
Social marketing, Social media, Marketing, Growth, Small business, Advertising, AI, Online shopping

With its pioneering social media assistant, "Hookle AIDE," and advanced AI capabilities, the Finland-based tech company is poised to transform the way entrepreneurs approach social media marketing.

Key Points: 
  • With its pioneering social media assistant, "Hookle AIDE," and advanced AI capabilities, the Finland-based tech company is poised to transform the way entrepreneurs approach social media marketing.
  • With its automated post writing and image selection, social calendar and scheduling, performance tracking, and easy-to-understand social media analytics, Hookle provides all the social media marketing tools that a small business needs in one simple app.
  • Understanding small businesses don't need fancy or complex social media tools but simplicity in managing marketing, Hookle developed an intuitive, user-friendly platform.
  • "As the social media landscape continues to evolve, our users need innovative solutions that simplify the social media marketing process," says Tero Seppala, CEO of Hookle.

Emplifi Reveals Instagram and TikTok Generated Highest Level of Organic Interactions for Brands in Latest Social Media Benchmarks Report

Retrieved on: 
Tuesday, February 27, 2024
Technology, Social Media, Search Engine Optimization, Search Engine Marketing, Blogging, Other Communications, Publishing, Public Relations, Investor Relations, Marketing, Software, Digital Marketing, Advertising, Communications, Content Marketing, Cloud, Social media, CPM, Social marketing, AI, Social, Reel, Commerce, Story, CPC, Research

Emplifi revealed that Instagram Reels and Carousels are the top-performing format on Instagram for organic content, with 65 median post interactions.

Key Points: 
  • Emplifi revealed that Instagram Reels and Carousels are the top-performing format on Instagram for organic content, with 65 median post interactions.
  • Still, Instagram continues to beat TikTok for organic video views—a trend Instagram has maintained since the beginning of 2022.
  • For both Instagram and TikTok, long- and medium-video lengths have outperformed shorter videos , a finding Emplifi first revealed last quarter.
  • Social media charts and data visualizations from Emplifi’s 2024 Social Media Benchmarks report are available upon request.

SheerID Expands Identity Verification Platform with Marketing Hub and DataConnectors to 400+ Martech Solutions

Retrieved on: 
Thursday, February 22, 2024
Technology, Content Marketing, Advertising, Electronic Commerce, Communications, Software, Internet, Digital Marketing, Data Management, Giant, Adobe, Brazing, Social media, Acquisition, Google Analytics, Marketing, Student, Social marketing, Research, SVP, T-Mobile, Genz, HubSpot, Refueling, Database, Commerce, Communication, CDP, CRM, AWS, Salesforce, Marketo, Spotify, Tableau, Partnership

Marketing Hub provides brands with a curated marketplace of data-driven marketing products, agency services and earned media solutions to drive awareness and accurately engage highly valued communities.

Key Points: 
  • Marketing Hub provides brands with a curated marketplace of data-driven marketing products, agency services and earned media solutions to drive awareness and accurately engage highly valued communities.
  • DataConnectors take the first-party data provided by consumers and verified by SheerID, and streams it into more than 400 martech solutions such as a brand’s BI, CRM and CDP systems for personalized marketing.
  • We are thrilled to offer compelling custom marketing packages designed to pair expertly with SheerID's verification platform and boost brands’ campaigns authentically and with measurable results."
  • “Incomplete solutions, data silos, and cookie deprecation have severely impacted marketers' abilities to build trusted, tight-knit relationships with their customers,” said Jake Weatherly, CEO of SheerID.

Keap Launches Keap Customer Community, an App for Business Growth and Connection

Retrieved on: 
Wednesday, February 21, 2024
Small business, IOS, Growth, Social marketing, Android, Ecosystem, Automation, Mobile phone

CHANDLER, Ariz., Feb. 21, 2024 /PRNewswire/ -- Keap, the leader in small business automation software, today announces the official launch of its latest innovation, the Keap Community. This exclusive app, available on both iOS and Android devices, marks a significant milestone in Keap's ongoing commitment to empowering entrepreneurs and small business owners.

Key Points: 
  • The Keap Community app offers a unique space for Keap customers and partners to connect, collaborate, and thrive together as they work to grow their businesses with automation.
  • "The Keap Community app moves the Keap mission forward by providing our customers with the tools and support they need to succeed," said Clate Mask , co-founder and CEO of Keap.
  • The Keap Community app offers a myriad of benefits for users, including:
    Access to Keap and industry experts for advice, guidance, and support
    "As the project lead on this initiative at Keap, I couldn't be more excited to witness the launch of the Keap Community app," said Brittany Goodliffe , social marketing manager and Keap Community project leader of Keap.
  • For more information on the Keap Community app, or to download the app from the iOS or Android store, please visit: keap.community .

CeraVe Collaborates with Michael Cera and TikTok Stars on First-of-its-Kind Global Campaign

Retrieved on: 
Monday, February 12, 2024
Super Bowl LVIII, Social media, Marketing, Cera, L'Oréal, Social marketing, SVP, News, Arrested Development, Super Bowl, Ceramide, Internet, Movement, Dermatology, DNA, MVE, Partnership, Cosmetics

NEW YORK, Feb. 12, 2024 /PRNewswire/ -- CeraVe, the #1 dermatologist-recommended skincare brand in the US, has revealed the epic conclusion to its inaugural Super Bowl ad in a first-of-its-kind campaign, developed in partnership with actor Michael Cera, viral dermatologists and TikTok's biggest stars.

Key Points: 
  • #1 Gen Z skincare brand in the U.S. goes big with hilarious campaign reinforcing CeraVe is developed with dermatologists not Michael Cera.
  • For weeks, Michael Cera has been front and center in the news and across social media promoting his 'namesake' brand, CeraVe.
  • In the days leading up to the big game, Cera went toe-to-toe with dermatologists and even revealed his very own Michael CeraVe commercial.
  • In fact, the "Ve" stands for MVE Technology and "Cera" refers to "ceramides," not Michael Cera.

CeraVe Collaborates with Michael Cera and TikTok Stars on First-of-its-Kind Global Campaign

Retrieved on: 
Monday, February 12, 2024
Social media, Marketing, Cera, L'Oréal, Social marketing, SVP, News, Arrested Development, Super Bowl, Ceramide, Movement, Dermatology, DNA, MVE, Partnership, Cosmetics

NEW YORK, Feb. 12, 2024 /PRNewswire/ -- CeraVe, the #1 dermatologist-recommended skincare brand in the US, has revealed the epic conclusion to its inaugural Super Bowl ad and first-of-its-kind global campaign, developed in partnership with actor Michael Cera, viral dermatologists and TikTok's biggest stars.

Key Points: 
  • #1 Gen Z skincare brand in the U.S. goes big with hilarious campaign reinforcing CeraVe is developed with dermatologists not Michael Cera.
  • For weeks, Michael Cera has been front and center in the news and across social media promoting his 'namesake' brand, CeraVe.
  • Cera went toe-to-toe with dermatologists and even revealed his very own Michael CeraVe commercial.
  • In fact, the "Ve" stands for MVE Technology and "Cera" refers to "ceramides," not Michael Cera.

Medicines360 and DKT WomanCare Announce Strategic Partnership to Expand Access to the Hormonal IUD Avibela™

Retrieved on: 
Wednesday, January 31, 2024
SAN, Nausea, Clinical trial, Perforation, Birth, Fibroid, Internal bleeding, Liver failure, Infection, Artery, Pelvic pain, DKT International, Jaundice, Anticoagulant, Blood pressure, Ovarian cyst, Woman, Acne, Organization, Partnership, Endometritis, Angioedema, History, Abscess, Contraindication, DKT, Peritonitis, Rash, Coagulopathy, Dyspareunia, Inflammatory cytokine, Adhesion, Vomiting, Bacterial vaginosis, Headache, Bowel obstruction, IUS, Uterus, STI, Breast cancer, Miscarriage, Patient, Fertility, Sepsis, Marketing, Risk, Stroke, Organ, Streptococcus, Hormone-sensitive cancer, Liver tumor, Cyst, Intrauterine device, GAS, Pregnancy, PID, Social marketing, Vaginitis, Migraine, Myocardial infarction, Health, Brain, Birth control

"As a global nonprofit pharmaceutical organization dedicated to expanding access to affordable reproductive health products for women, DKT WomanCare is an ideal partner for our organization," said Dr. Andrea Olariu, CEO of Medicines360.

Key Points: 
  • "As a global nonprofit pharmaceutical organization dedicated to expanding access to affordable reproductive health products for women, DKT WomanCare is an ideal partner for our organization," said Dr. Andrea Olariu, CEO of Medicines360.
  • “DKT WomanCare looks forward to leveraging our global partnerships and commercial relationships to ensure every woman, regardless of income, can access affordable, high-quality contraception.
  • As the supplier of AVIBELA, Medicines360 will focus on providing quality assurance and regulatory oversight, as well as ensuring sustainable product supply to DKT WomanCare and global procurement agencies.
  • Together, Medicines360 and DKT WomanCare will meet the growing demand for quality-assured, affordable hormonal IUDs and help build a robust and sustainable global contraceptive market.

Later and Mavrck Unite to Help Brands and Influencers Drive Predictable Performance Through Social

Retrieved on: 
Wednesday, January 17, 2024
Social media, Social marketing, City, Creativity, ROI

BOSTON, Jan. 17, 2024 /PRNewswire/ -- Today marks a significant milestone in the social marketing space as two industry leaders, Later and Mavrck, officially become one brand, with a new logo and mission.

Key Points: 
  • Mavrck, an award-winning influencer marketing solution, acquired Later, a leading social media management platform and link in bio tool, in April 2022.
  • Under the united banner of Later, their three flagship products are:
    Later Social™: a social media scheduling and management tool for all major social platforms.
  • Later Link in Bio: a fully customizable link in bio tool that helps drive traffic and revenue from Instagram & TikTok.
  • As we unify our product lines, we'll release a series of new integrated experiences, tools, and services that maximize how brands and influencers drive predictable performance through social," said Justin Withers, Chief Product Officer, Later.