IronSource

ironSource Launches Updated ROAS Optimizer, Enabling Greater Visibility Into Campaign Performance

Retrieved on: 
Monday, October 3, 2022
Marketing, Advertising, Communications, Technology, Mobile, Wireless, Software, Internet, Spend, VP, UA, Securities Exchange Act of 1934, Marketing, Time, Technology, Private Securities Litigation Reform Act, Securities Act of 1933, Automation, Mathematical optimization, Goal, NYSE, Acquisition, Risk management, Video game console, IronSource

ironSource is the first company to provide an area on its platform fully dedicated to ROAS optimization data - providing app marketers with a trend visualization and daily breakdown of their ROAS goal against ROAS performance over time.

Key Points: 
  • ironSource is the first company to provide an area on its platform fully dedicated to ROAS optimization data - providing app marketers with a trend visualization and daily breakdown of their ROAS goal against ROAS performance over time.
  • This visibility into installs, spend, eCPI, current ROAS goals, effective ROAS goals over time and more, arms marketers with insights enabling them to learn from their campaigns performance and improve their user acquisition strategy.
  • "Ever since we've had access to the new ROAS performance page, we've been using it on a daily basis - it's been super helpful," said Mor Stone, VP Marketing at Innplay.
  • "It gives us the full picture of our scale and performance compared with our target ROAS, which guides us in how to edit our goals.

QED Investors Hires Christian Limon to Expand Early Stage Investing

Retrieved on: 
Friday, September 16, 2022
Technology, Finance, Fintech, Banking, Business, Professional Services, Start-Up, Cryptocurrency, Web3, Karma, SoFi, IronSource, University, Gemini, Electronic Arts, Bitso, Growth, The Carlyle Group, Economics, Nifty Gateway, Labs, Investment, IPO, Fox, MBA, Loyola Marymount University, Polish notation, Glu Mobile, AvidxChange Music Factory, QED, Marketing, ClearScore, Business Growth Fund, Credit Karma, Financial services, Cryptocurrency, Nubank, Tubi

QED Investors, a leading global venture capital firm focused on investing in disruptive financial services companies, today announced the hire of Christian Limon.

Key Points: 
  • QED Investors, a leading global venture capital firm focused on investing in disruptive financial services companies, today announced the hire of Christian Limon.
  • Christian joins QED as a principal focusing on domestic investments across multiple stages, with an emphasis on early stage companies.
  • QED has a wonderful track record of early stage investing and of building businesses out of the ground, including ClearScore, Mission Lane and Wagestream, said QED Managing Partner Nigel Morris.
  • Founded by Nigel Morris and Frank Rotman in 2007, QED Investors is focused on investing in disruptive financial services companies worldwide.

5WPR Expands Israel Practice Area

Retrieved on: 
Tuesday, September 13, 2022
Granulation, Reputation, JVP, Consumer Brands Association, Public relations, Foodservice, Food, Corporate communication, Beauty, Growth, 5W, SodaStream, Crisis, IronSource, IPO, CEO, Wellness, Ministry of Health & Wellness, Public affairs, Hospitality, 5WPR, PR, Communication, Spinning (IPO), Technology, Entertainment

5W's Israeli client roster experience includes established global companies ironSource and SodaStream.

Key Points: 
  • 5W's Israeli client roster experience includes established global companies ironSource and SodaStream.
  • In addition, 5W has represented dozens of high-growth companies including HiBob,JVP, PICO Partners, SparkBeyond, Kaltura, SOSA, Granulate, Kryon, BioCatch, Homeis, Ubimo, AuraAir, Dragontail Systems and MySizeID.
  • "Business growth in Israel is booming, especially in the tech community, which is an area we have been a leading specialist in for years," said Ronn Torossian, CEO and Founder at 5WPR .
  • 5W Public Relations is a full-service PR agency in NYC known for cutting-edge programs that engage with businesses, issues, and ideas.

Unity Announces Date for Special Meeting of Stockholders to Vote on Merger with ironSource

Retrieved on: 
Friday, September 9, 2022
Data Management, Consumer Electronics, Technology, Electronic Games, Mobile Entertainment, Entertainment, Software, Networks, Audio, Video, Internet, Mobile, Wireless, TO, Phrase, Security (finance), Tablet, 3D, Prospectus, NYSE, Securities Act of 1933, Foreign Exchange Committee, Register, Regulation, Personal computer, Sale, Disclosure, Share repurchase, Sumathi Best Television Current Reporting Award, SEC, IronSource, Regulation Fair Disclosure, Registration statement, SEC filing, Communication, Failure, Form, WHEN, JOINT, Annual report, Industry, Life, Financial adviser

The record date for the special meeting has been set as Friday, September 2, 2022.

Key Points: 
  • The record date for the special meeting has been set as Friday, September 2, 2022.
  • The completion of the merger remains subject to customary closing conditions, including receipt of approval from Unity stockholders and ironSource shareholders.
  • Unity is the worlds leading platform for creating and operating interactive, real-time 3D (RT3D) content.
  • Unity and ironSource also plan to file other relevant documents with the SEC regarding the proposed transaction.

74% of Consumers Use Mobile Ads to Discover New Apps According to ironSource Report

Retrieved on: 
Wednesday, September 7, 2022
Apps, Applications, Technology, Electronic Games, Other Communications, Entertainment, Marketing, Advertising, Communications, Software, Internet, People, Advertising, Generation, Securities Exchange Act of 1934, NYSE, Securities Act of 1933, Research, Time, GM, UA, Millennials, Relaxation, Generation Z, Private Securities Litigation Reform Act, Acquisition, Bias, Social media, Sonic, Video game, Online shopping, Mobile phone, Satellite navigation device, Generation X, IronSource

Modern Mobile Consumer builds on that foundation by analyzing how people use their smartphones, as well as their evolving feelings about mobile ads and monetization.

Key Points: 
  • Modern Mobile Consumer builds on that foundation by analyzing how people use their smartphones, as well as their evolving feelings about mobile ads and monetization.
  • 74% of consumers (averaged across both groups) downloaded apps after viewing mobile ads for them.
  • Among the audience surveyed in apps outside of games, 60% play mobile games, tying with social media for most-used type of apps.
  • 33% of consumers surveyed in apps outside of games say they pay more attention to ads with in-app rewards.

ironSource Comments on Unity Board’s Rejection of Unilateral, Non-Binding Proposal by AppLovin

Retrieved on: 
Monday, August 15, 2022
Professional Services, Apps, Applications, Technology, Telecommunications, Finance, Software, Industry, JOINT, NYSE, TO, Phrase, Failure, Form, SEC, Sale, Prospectus, Board, Sumathi Best Television Current Reporting Award, Share repurchase, Security (finance), Annual report, Communication, Operate, EBITDA, Securities Act of 1933, Board of directors, WHEN, Create, Foreign Exchange Committee, Risk management, IronSource

Together, Unity and ironSource will be stronger, more profitable, and better able to optimize both the Create and Operate sides of the business to deliver everything creators need to succeed.

Key Points: 
  • Together, Unity and ironSource will be stronger, more profitable, and better able to optimize both the Create and Operate sides of the business to deliver everything creators need to succeed.
  • ironSource is a leading business platform for the App Economy.
  • Unity and ironSource also plan to file other relevant documents with the SEC regarding the proposed transaction.
  • Unity, ironSource and their respective directors and executive officers may be considered participants in the solicitation of proxies in connection with the proposed transaction.

Unity Board of Directors Reaffirms Commitment to ironSource Transaction and Rejects Unsolicited Proposal from AppLovin

Retrieved on: 
Monday, August 15, 2022
Software, Internet, Audio, Video, Metaverse, Web3, Technology, Mobile, Wireless, Other Technology, Disclosure, Silver Lake (investment firm), Share repurchase, Industry, NYSE, TO, 3D, Phrase, Regulation Fair Disclosure, Failure, Silver, SEC, Form, Sale, Prospectus, Communists' Unity Board, Board, Sumathi Best Television Current Reporting Award, Security (finance), Annual report, Communication, Life, Personal computer, EBITDA, Morrison & Foerster, UGS, Morgan Stanley, NASDAQ, Tablet, Securities Act of 1933, Board of directors, Morrison, Regulation, WHEN, IronSource, Foreign Exchange Committee, Video game, Financial adviser, AppLovin, Sequoia

The Unity Board reaffirms its recommendation to Unitys shareholders to vote in favor of the previously announced ironSource transaction and recommends against the unsolicited AppLovin proposal.

Key Points: 
  • The Unity Board reaffirms its recommendation to Unitys shareholders to vote in favor of the previously announced ironSource transaction and recommends against the unsolicited AppLovin proposal.
  • The Unity Board is committed to acting in the best interests of Unity shareholders with a focus on driving long-term sustainable value creation.
  • We remain committed to and enthusiastic about Unitys agreement with ironSource and the substantial benefits it will create for our shareholders and Unity creators.
  • Unity, ironSource and their respective directors and executive officers may be considered participants in the solicitation of proxies in connection with the proposed transaction.

INVESTIGATION ALERT: Halper Sadeh LLP Investigates PLD, RFP, ONEM, U

Retrieved on: 
Wednesday, July 27, 2022
Resolute, NASDAQ, Domtar, Fraud, NYSE, Sale, Amazon (company), GLOBE, Advertising, IronSource, Private investigator, Security (finance)

If you are a Resolute shareholder, click here to learn more about your rights and options .

Key Points: 
  • If you are a Resolute shareholder, click here to learn more about your rights and options .
  • Halper Sadeh LLP may seek increased consideration for shareholders, additional disclosures and information concerning the proposed transaction, or other relief and benefits on behalf of shareholders.
  • Please call Daniel Sadeh or Zachary Halper at (212) 763-0060 or email [email protected] or [email protected] .
  • Halper Sadeh LLP represents investors all over the world who have fallen victim to securities fraud and corporate misconduct.

Lifshitz Law PLLC Announces Investigation of U, HMTV, IS and EGY

Retrieved on: 
Wednesday, July 27, 2022
Sale, Acquisition, NYSE, Telephone, Transglobal Secure Collaboration Participation, HMTV, Hewlett, Company, Advertising, Investment, Unity Technologies, IronSource, Mail, Online shopping, Online gambling

Lifshitz Law PLLC announces an investigation into possible breach of fiduciary duties in connection with the sale of Unity Software and ironSource Ltd. is fair to Unity shareholders.

Key Points: 
  • Lifshitz Law PLLC announces an investigation into possible breach of fiduciary duties in connection with the sale of Unity Software and ironSource Ltd. is fair to Unity shareholders.
  • Lifshitz Law PLLC announces investigation into possible breach of fiduciary duties in connection with the sale of HMTV to a subsidiary of Gato Investments LP for $7.00 in cash per share of HMTV owned.
  • Lifshitz Law PLLC announces investigation into possible breach of fiduciary duties in connection with the sale of EGY in connection with the Company's proposed acquisition of TransGlobe Energy Corporation ("TransGlobe").
  • The law firm responsible for this advertisement is Lifshitz Law PLLC, 1190 Broadway, Hewlett, New York 11557, Tel: (516)493-9780.

Lifshitz Law PLLC Announces Investigation of GRRB, ONEM, PCSB and U

Retrieved on: 
Wednesday, July 27, 2022
Sale, PCSB, Telephone, NASDAQ, Hewlett, First Bancorp, Amazon (company), Advertising, Duke Realty, Unity Technologies, IronSource, Online shopping

Lifshitz Law PLLC announces investigation into possible breach of fiduciary duties in connection with the sale of GRRB to First Bancorp for 0.910 shares of First Bancorp common stock per share of GRRB.

Key Points: 
  • Lifshitz Law PLLC announces investigation into possible breach of fiduciary duties in connection with the sale of GRRB to First Bancorp for 0.910 shares of First Bancorp common stock per share of GRRB.
  • Lifshitz Law PLLC announces investigation into possible breach of fiduciary duties in connection with the sale of 1Life Healthcare, Inc. (NASDAQ: ONEM) to Amazon.com, Inc. for $18.00 per share in cash is fair to 1Life shareholders.
  • Lifshitz Law PLLC announces an investigation into possible breach of fiduciary duties in connection with the sale of Unity Software and ironSource Ltd. is fair to Unity shareholders.
  • The law firm responsible for this advertisement is Lifshitz Law PLLC, 1190 Broadway, Hewlett, New York 11557, Tel: (516)493-9780.