Ovie

Nut Brand Orchard Valley Harvest Encourages Consumers to 'Say No' To No Nut November

Retrieved on: 
Wednesday, November 1, 2023

ELGIN, Ill., Nov. 1, 2023 /PRNewswire/ -- Nut brand Orchard Valley Harvest is taking on the viral phenomenon of "No Nut November" with a bold new creative campaign and the opportunity for consumers to be reimbursed for their nut purchases during the month. The brand is offering consumers free nuts (and a laugh) as its tenacious mascot "Ovie" seeks to rally support for his cause to say no to No Nut November, and also raise money to fight food insecurity with charitable partners. 

Key Points: 
  • ELGIN, Ill., Nov. 1, 2023 /PRNewswire/ -- Nut brand Orchard Valley Harvest is taking on the viral phenomenon of "No Nut November" with a bold new creative campaign and the opportunity for consumers to be reimbursed for their nut purchases during the month.
  • Orchard Valley Harvest is taking on the viral phenomenon of "No Nut November" with a bold new creative campaign.
  • As a snack nut brand, Orchard Valley Harvest believes this is an absolute travesty and simply won't stand for it.
  • Orchard Valley Harvest launched its rebrand earlier this year, and the Say No to No Nut November campaign is its second major campaign.

Snack Brand Orchard Valley Harvest Launches First Brand Campaign Featuring New Mascot, "Ovie"

Retrieved on: 
Thursday, June 1, 2023

ELGIN, Ill., June 1, 2023 /PRNewswire/ -- Snacking brand Orchard Valley Harvest (OVH) is launching its first integrated brand campaign starring a hilarious and slightly provocative new spokesperson in an effort to woo younger snackers back to the nut category. 

Key Points: 
  • ELGIN, Ill., June 1, 2023 /PRNewswire/ -- Snacking brand Orchard Valley Harvest (OVH) is launching its first integrated brand campaign starring a hilarious and slightly provocative new spokesperson in an effort to woo younger snackers back to the nut category.
  • "We seized the opportunity to create something memorable and unexpected for Orchard Valley Harvest," said John Goetter, Vice President of Marketing at John B. Sanfilippo & Son, Inc., parent company to Orchard Valley Harvest.
  • The new brand positioning includes the commitment Orchard Valley Harvest has made to donate 1% of all OVH sales toward tackling child hunger in America.
  • Orchard Valley Harvest makes delicious trail mixes, dipped snack nuts, salad toppers and chickpea chips that are packed with real, wholesome goodness.

Ovie Mughelli Shares Tips for an All-Pro Tailgate With TipsOnTV

Retrieved on: 
Friday, October 15, 2021

That means football fans will have to get more creative than ever for their game-day experience.

Key Points: 
  • That means football fans will have to get more creative than ever for their game-day experience.
  • Ovie Mughelli was a bruising fullback for more than a decade.
  • Ovie shares ideas to liven up any tailgate or game-watching party.
  • They are Ovie's secret ingredient for adding flavor to all of his favorite tailgating treats like BBQ rib marinades, dips, and burgers.

Former All-Pro Fullback Ovie Mughelli Shares His Tailgate Party Tips on Tips on TV

Retrieved on: 
Wednesday, October 10, 2018

ATLANTA, Oct. 9, 2018 /PRNewswire/ --Ovie Mughelli was a bruising fullback for more than a decade.

Key Points: 
  • ATLANTA, Oct. 9, 2018 /PRNewswire/ --Ovie Mughelli was a bruising fullback for more than a decade.
  • Ovie has some tips for some things that can liven up any tailgate or game-watching party.
  • Every great tailgate or football party begins with great food.
  • 7-Eleven is the football headquarters this season, with everything needed to host an epic tailgate or "home-gate" party.