New Research Reveals That 90% of Organizations Using AI to Create KPIs Report KPI Improvement
BOSTON, Feb. 13, 2024 /PRNewswire/ -- Despite tremendous advances in analytics and AI capabilities, key performance indicators (KPIs) increasingly fail to take advantage of them to deliver the information and insights leaders need to succeed. However, according to a new report released today by MIT Sloan Management Review (MIT SMR) and Boston Consulting Group (BCG), an increasing number of companies are using AI to make KPIs more forward-looking and connected, dramatically improving legacy performance metrics.
- The report, titled The Future of Strategic Measurement: Enhancing KPIs With AI , presents findings from MIT SMR and BCG's seventh annual global research study on AI and business strategy.
- This report finds most companies have yet to exploit the capabilities of AI to measurably improve their most important metrics.
- Nine out of 10 organizations with AI-enhanced KPIs agree or strongly agree that their KPIs have been improved by the technology.
- The survey data affirms that companies using AI to create new KPIs see an array of business benefits compared with those companies that don't use it.