RIDDELL INTRODUCES NEW PREMIUM AXIOM HELMET LINE WITH POSITION-SPECIFIC MODELS AVAILABLE TO NFL PLAYERS THIS SEASON
DES PLAINES, Ill., April 9, 2024 /PRNewswire/ -- Riddell, the industry leader in football helmet technology and sports protection innovation, today introduced a new premium tier of the Riddell Axiom helmet: Axiom3D. Designed to address position-specific criteria established by the NFL, Axiom3D utilizes additive manufacturing to tune the helmet liner for improved impact response.
- DES PLAINES, Ill., April 9, 2024 /PRNewswire/ -- Riddell , the industry leader in football helmet technology and sports protection innovation, today introduced a new premium tier of the Riddell Axiom helmet: Axiom3D.
- The Axiom helmet platform has many features that advance athlete protection, leading to this new premium line for elite players."
- Axiom models continue to be available for adult/varsity players at high school, college, and NFL levels.
- Riddell is proud to be the football helmet market share leader with ~77% of NFL players choosing to wear the brand at the professional level.