Old Spice

Procter & Gamble Brings Relief to Residents Affected by Tornadoes in Ohio and Indiana

Retrieved on: 
Monday, March 18, 2024

P&G Disaster Relief is activating to support recovery efforts in Ohio and Indiana in collaboration with Walmart and Matthew 25: Ministries, an international humanitarian aid and disaster relief organization.

Key Points: 
  • P&G Disaster Relief is activating to support recovery efforts in Ohio and Indiana in collaboration with Walmart and Matthew 25: Ministries, an international humanitarian aid and disaster relief organization.
  • A Tide Loads of Hope Mobile Laundry Unit, powered by Matthew 25: Ministries, will provide free, full-service laundry to affected residents and responders.
  • People can bring clothes (up to two loads per household) to be washed, dried, and folded free of charge.
  • *
    Powerful tornadoes and storms struck central Indiana and Ohio, resulting in loss of life and damage to homes and communities.

YMCA of the USA Partners With Old Spice To Increase High School Graduation Among Boys And Young Men Of Color Through Mentorship And Career Planning

Retrieved on: 
Thursday, March 28, 2024

CHICAGO, March 28, 2024 /PRNewswire/ -- YMCA's Boys and Young Men of Color (BYMOC) is pleased to announce a partnership with Old Spice's School of Swagger to help boys of color graduate high school via mentorship and career planning.

Key Points: 
  • CHICAGO, March 28, 2024 /PRNewswire/ -- YMCA's Boys and Young Men of Color (BYMOC) is pleased to announce a partnership with Old Spice's School of Swagger to help boys of color graduate high school via mentorship and career planning.
  • Recent national data reveals that 80% of students who establish a career goal by the ninth grade successfully graduate high school.
  • Kate DiCarlo, Communications Senior Director, Old Spice North America, added, "Since 2020, Old Spice has been on a journey to increase high graduation rates among underrepresented youth.
  • This partnership is a part of a broader partnership with Procter & Gamble (P&G), the parent company of Old Spice.

EDO Finds Women’s Sports Are Increasingly Effective for TV Advertisers

Retrieved on: 
Thursday, March 7, 2024

EDO , the TV outcomes company, today released its inaugural Women’s Sports TV Outcomes Report .

Key Points: 
  • EDO , the TV outcomes company, today released its inaugural Women’s Sports TV Outcomes Report .
  • “Naturally, the growing interest in women’s sports presents a major opportunity for TV advertisers,” said Laura Grover, SVP, Head of Client Solutions, EDO.
  • The report also highlights the diversity of advertisers that have capitalized on an increasingly engaged women's sports audience.
  • The top advertisers in 2023 include:
    New Balance ads were 203% more effective than the average women's sports advertiser in 2023.

Introducing Old Spice Total Body Deodorant for 24/7 Freshness from Pits to Toes and Down Below

Retrieved on: 
Thursday, February 1, 2024

Key Points: 
  • View the full release here: https://www.businesswire.com/news/home/20240201944022/en/
    Old Spice unveils new Total Body Deodorant for 24/7 freshness from pits to toes and down below.
  • Body odor can negatively impact men’s daily lives and none of these solutions treat body odor at the source.
  • Old Spice’s NEW Total Body Deodorant collection is dermatologist-tested with aluminum-free formulas available in three invigorating forms: Total Body deodorant spray, Total Body deodorant cream, and Total Body deodorant stick.
  • Old Spice Total Body Deodorant has been formulated with a blend of minerals and skin-friendly ingredients that fight odor-causing bacteria and it’s gentle enough to use all over.”
    The Total Body Deodorant collection includes:
    Total Body Spray: A refreshingly cool spray that allows for touchless and broad application across the body.

P&G Battle of the Paddles Returns to Super Bowl Week, Joining the Official Locker Room Products of the NFL -- Gillette, Head & Shoulders, Old Spice and Tide -- with the League's Unofficial Locker Room Sport for the Second Year

Retrieved on: 
Tuesday, January 30, 2024

P&G is returning to Super Bowl week with its second annual P&G Battle of the Paddles, a table tennis tournament that joins the Official Locker Room Products of the NFL — Gillette, Head & Shoulders, Old Spice and Tide — with the league's unofficial locker room sport.

Key Points: 
  • P&G is returning to Super Bowl week with its second annual P&G Battle of the Paddles, a table tennis tournament that joins the Official Locker Room Products of the NFL — Gillette, Head & Shoulders, Old Spice and Tide — with the league's unofficial locker room sport.
  • The collective affinity for the game varies from team to team, but tales of table tennis are prevalent throughout the league.
  • As the Official Locker Room Products of the NFL, Gillette, Head & Shoulders, Old Spice and Tide are preparing each P&G Battle of the Paddles participant to look, feel and be their best ahead of the competition.
  • "When I heard P&G Battle of the Paddles was returning to Super Bowl week, I knew I had to be back, too," Lawrence said.

Special Olympics Florida and Publix Super Markets Light the Torch for Athletes with Intellectual Disabilities

Retrieved on: 
Thursday, January 11, 2024

CLERMONT, Fla., Jan. 11, 2024 (GLOBE NEWSWIRE) -- Special Olympics Florida and Publix Super Markets are teaming up once again on a mission-driven collaboration to help Special Olympics athletes throughout Florida and the southeast United States.

Key Points: 
  • CLERMONT, Fla., Jan. 11, 2024 (GLOBE NEWSWIRE) -- Special Olympics Florida and Publix Super Markets are teaming up once again on a mission-driven collaboration to help Special Olympics athletes throughout Florida and the southeast United States.
  • “When Special Olympics Florida was founded in 1972, Publix was there, supporting our athletes from the very beginning,” said Special Olympics Florida President and CEO Sherry Wheelock.
  • We are profoundly grateful to Publix associates and customers for being part of the Special Olympics Florida team.”
    Both Special Olympics Florida and Publix have a long history of working to improve the lives of people with intellectual disabilities.
  • Special Olympics Florida offers year-round sports training and competition, critical health services, leadership development, and inclusive programming for its athletes.

ROCK THE BELLS FESTIVAL SELLS OUT FOR A SECOND STRAIGHT YEAR WITH A CELEBRATION HONORING THE 50TH ANNIVERSARY OF HIP-HOP

Retrieved on: 
Tuesday, August 29, 2023

QUEENS, N.Y., Aug. 29, 2023 /PRNewswire/ -- LL COOL J's Rock The Bells, the global platform dedicated to elevating Hip-Hop culture from its roots to the modern day, sold out its annual Rock The Bells Festival celebrating 50 years of Hip-Hop for the second year in a row. Co-presented by Procter & Gamble and Walmart, the Festival featured epic performances by LL COOL J feat. DJ Z-Trip and The Roots, RUN DMC, Jungle Brothers, Black Sheep, Brand Nubian, Lost Boyz, Queen Latifah, Ludacris, Method Man & Redman, Swizz Beatz, Salt-n-Pepa, Big Daddy Kane, The God MC Rakim, Slick Rick, Boot Camp Clik feat. Buckshot and Evil Dee, Smif-N-Wessun, OGC and Rock & Bernadette Price, MC Lyte, Yo-Yo, MC Sha-Rock, Roxanne Shanté, Monie Love, Cold Crush Brothers.

Key Points: 
  • Buckshot and Evil Dee, Smif-N-Wessun, OGC and Rock & Bernadette Price, MC Lyte, Yo-Yo, MC Sha-Rock, Roxanne Shanté, Monie Love, Cold Crush Brothers.
  • "We're truly grateful for the incredible support we received for the Rock The Bells Festival, especially in this monumental year as we celebrate 50 Years of Hip-Hop," said James Cuthbert, President of Rock The Bells.
  • Upcoming updates and additional announcements can be found across Rock The Bells' Instagram , Facebook , and Twitter .
  • For Rock The Bells Festival media requests, please contact Skai Blue Media at [email protected] .

VF Corporation Appoints Bracken Darrell as President and CEO

Retrieved on: 
Tuesday, June 20, 2023

VF Corporation (NYSE: VFC), a leading portfolio of lifestyle brands, today announced that its Board of Directors has appointed Bracken Darrell as President and CEO, effective July 17, 2023.

Key Points: 
  • VF Corporation (NYSE: VFC), a leading portfolio of lifestyle brands, today announced that its Board of Directors has appointed Bracken Darrell as President and CEO, effective July 17, 2023.
  • Darrell will join VF from Logitech International S.A., where he served as President and CEO since 2013.
  • View the full release here: https://www.businesswire.com/news/home/20230620957806/en/
    Bracken Darrell - VF Corp (Photo: Business Wire)
    In connection with Darrell’s appointment, Benno Dorer, who has served as VF’s Interim President and CEO since December 5, 2022, and a member of VF’s Board since 2017, will remain a VF Board member.
  • “It’s an honor and privilege to have the opportunity to serve as President and CEO of VF,” said Darrell.

P&G Style Lounge Prepares Incoming Rookies for their NFL Debut as Players Go From Prospect to Pro Ahead of the 2023 NFL Draft

Retrieved on: 
Thursday, April 27, 2023

CINCINNATI, April 27, 2023 /PRNewswire/ -- Before top NFL prospects hear their names called during this year's National Football League (NFL) Draft, the Procter & Gamble (P&G) Style Lounge is right by their side in Kansas City helping to prepare players for their ultimate prospect to pro moment. P&G and its trusted brands — Gillette, Head & Shoulders, Old Spice, and Tide Cleaners — are welcoming the next generation of football stars and their families to the P&G Style Lounge to prepare them for a night they've been dreaming of their entire lives.

Key Points: 
  • Experience the full interactive Multichannel News Release here: https://www.multivu.com/players/English/9165051-procter-gamble-style-lou...
    P&G brands like Gillette, Head & Shoulders, Old Spice & Tide Cleaners have long been a dependable staple for NFL hopefuls and their families visiting the P&G Style Lounge, and they are continuing the tradition ahead of the 2023 NFL Draft.
  • To ensure this year's class of incoming rookies feel primed for the moment when they're officially introduced as NFL players, the P&G Style Lounge set up shop in Kansas City ready to offer them and their families a range of premier services.
  • I know that the P&G Style Lounge and Tide Cleaners will have my draft-night fit pressed and ready for the red carpet."
  • "We're thrilled to bring the P&G Style Lounge to Kansas City as it prepares to host the NFL Draft for the first time," said Janet Fletcher, Senior Director of Sports Marketing at P&G.

Remedy PR's Bill Byrne Asked To Speak For Columbia University's Office Of Communications And Public Affairs WeConnect Workshop Series On Modern Public Relations

Retrieved on: 
Thursday, February 23, 2023

SAN DIEGO and NEW YORK, Feb. 23, 2023 /PRNewswire/ -- Columbia University's Office Of Communications And Public Affairs has asked Bill Byrne , managing director of Remedy Communications , to present on best practices for modern public relations efforts as part of Columbia's ongoing WeConnect workshop series.

Key Points: 
  • SAN DIEGO and NEW YORK, Feb. 23, 2023 /PRNewswire/ -- Columbia University's Office Of Communications And Public Affairs has asked Bill Byrne , managing director of Remedy Communications , to present on best practices for modern public relations efforts as part of Columbia's ongoing WeConnect workshop series.
  • Byrne's presentation will highlight the need for a media-first perspective in developing public relations campaigns that resonate with journalists across different sectors.
  • "One of the chief reasons PR programs fail or brands are disappointed in their results is a misunderstanding of the modern media landscape and public relations in general.
  • Bill Byrne has more than 20 years of public relations experience.