Curve tells London to up it's game in new ad campaign for wearable payment tech
LONDON, Dec. 4, 2023 /PRNewswire/ -- Curve, the financial super app that connects all your existing credit and debit cards into one single card and app, today launched a vibrant, multi-channel advertising campaign across London to celebrate the launch of it's new online portal which, with Curve's partners, celebrates the largest choice of wearable payment options across the globe. The company's partners include Twinn, Swatch, Tap2Pay and Tapster. Featuring the wearable items shown on a diverse mix of hands with slogans like "When it comes to the money game, up yours," the ads have passers-by doing doubletakes.
- The advertisements are currently running on digital screens across London neighbourhoods, including Shoreditch, Chelsea, Notting Hill and Fulham, and also featured across several major London Underground stations.
- In the coming days, the creative can also be found on mobile advertising vans across the city.
- "We're no strangers to pushing boundaries at Curve," said Shachar Bialick, CEO and founder of Curve.
- To check out Curve's range of wearable partners and to get your hands on your own, visit https://www.curve.com/en-gb/wearables .