AppsFlyer

Motive Interactive Recognized as Mobile Advertising Leader in 2022 AppsFlyer Performance Index

Retrieved on: 
Wednesday, March 23, 2022

SAN DIEGO, March 23, 2022 /PRNewswire/ -- Motive Interactive, a leading data-driven performance marketing company, was ranked #2 for growth on the AppsFlyer's Performance Index 14th edition, ranking the top media sources in mobile advertising.

Key Points: 
  • SAN DIEGO, March 23, 2022 /PRNewswire/ -- Motive Interactive , a leading data-driven performance marketing company, was ranked #2 for growth on the AppsFlyer's Performance Index 14th edition, ranking the top media sources in mobile advertising.
  • "I credit our team's expertise and ability to innovate ahead of industry trends to our consistent recognition on top rankings like the AppsFlyer Performance Index."
  • AppsFlyer's Performance Index analyzed a total of 610 media sources, 25 billion installs, and over 18,000 apps from July to December 2021.
  • To learn more about what makes Motive a top mobile advertising company, visit https://motiveinteractive.com

Eight Roads launches latest dedicated US$350m technology fund for China

Retrieved on: 
Tuesday, March 22, 2022

SHANGHAI, March 21, 2022 /PRNewswire/ -- Eight Roads, the global venture capital firm backed by Fidelity, today announced its latest dedicated technology fund for China, Eight Roads China Technology Fund V, extending the momentum of capturing China's growing technology investment opportunities.

Key Points: 
  • SHANGHAI, March 21, 2022 /PRNewswire/ -- Eight Roads, the global venture capital firm backed by Fidelity, today announced its latest dedicated technology fund for China, Eight Roads China Technology Fund V, extending the momentum of capturing China's growing technology investment opportunities.
  • Since its first investment in China in the 1990s, Eight Roads has evolved with the development of the technology industry in China and remains committed to supporting Chinese entrepreneurs todevelop the next generation of global technology companies with its deep domain expertise and unrivalled global network.
  • The launch of Eight Roads China Technology Fund V is a hallmark milestone along our committed journey which we look forward to continuing for the many decades to come.
  • The launch of our latest specialized China technology fund, following our new US$400m dedicated healthcare fund last year, shows our belief in the country's capacity for the long game in technology innovation, development, and adoption" remarked Jarlon Tsang, Managing Partner and Head of Eight Roads Ventures China: "Eight Roads, with our exceptional team and global network, will continue to bring sectoral knowledge and technology know-how to add value to the companies and founders we partner with."

The Most Common App Development Project Pitfalls & How to Avoid Them, According to Experts DesignRush QuickSights

Retrieved on: 
Wednesday, March 16, 2022

DesignRush , a B2B marketplace connecting businesses with agencies, leveraged its 13,000-agencies-strong network for quick insights or "QuickSights" on the most common app development project pitfalls that can be prevented.

Key Points: 
  • DesignRush , a B2B marketplace connecting businesses with agencies, leveraged its 13,000-agencies-strong network for quick insights or "QuickSights" on the most common app development project pitfalls that can be prevented.
  • According to ukasz Korol, CEO and co-founder at Code & Pepper, one common app development project pitfall is ignoring the influence of third-party integrations that may affect the development process.
  • "Such external integrations can slow down or block [the] development process if we encounter any business logic or technical incompatibilities.
  • DesignRush released top app development companies in March that help organizations build high performing applications:
    Brands can explore the top app development companies by location, size, average hourly rate and portfolio on DesignRush.

JIFFY.ai Raises $53 Million In Funding as Part of Series B Round

Retrieved on: 
Wednesday, March 9, 2022

JIFFY.ai , an award-winning app-based low-code/no-code intelligent automation platform, today announced that it has raised $53 million as part of its Series B funding round.

Key Points: 
  • JIFFY.ai , an award-winning app-based low-code/no-code intelligent automation platform, today announced that it has raised $53 million as part of its Series B funding round.
  • This investment is validation for JIFFY.ais continued progress as a disruptor in the RPA and no-code space.
  • JIFFY.ais cloud-native enterprise-grade platform brings the power of artificial intelligence (AI), machine learning, natural language processing and analytics to business users.
  • Built on this platform, JIFFY.ais HyperApps (as-a-service) are pre-packaged automation applications that can be extended across the enterprise to accelerate end-to-end automation.

Outlook on the Ad Fraud Detection Tools Global Market to 2028 - Featuring AppsFlyer, Adjust GmbH and Branch Metrics Among Others

Retrieved on: 
Tuesday, March 1, 2022

Similarly, integrating an ad fraud solution/tools with existing platforms for managing advertising campaigns makes it easier to monitor campaigns proactively.

Key Points: 
  • Similarly, integrating an ad fraud solution/tools with existing platforms for managing advertising campaigns makes it easier to monitor campaigns proactively.
  • Using an integrated solution, marketers can quickly inspect advertising metrics and check ad fraud detection notifications simultaneously.
  • Thus, the global ad fraud detection tools market had positive growth in 2020.
  • Scrutinize in-depth Global market trends and outlook coupled with the factors driving the market, as well as those hindering it.

AppsFlyer Report Finds Gaming Apps Spent $14.5 Billion on User Acquisition in 2021 as 10% of Budgets Shifted From iOS to Android

Retrieved on: 
Wednesday, February 23, 2022

Additionally, Gaming apps have adopted SKAN much faster than non-Gaming apps, with 67% of iOS non-organic installs coming from SKAN compared to only 30% in other verticals.

Key Points: 
  • Additionally, Gaming apps have adopted SKAN much faster than non-Gaming apps, with 67% of iOS non-organic installs coming from SKAN compared to only 30% in other verticals.
  • We currently find ourselves in the golden era of mobile Gaming, said Shani Rosenfelder, Head of Content & Mobile Insights, AppsFlyer.
  • The rate of acceleration of mobile adoption paired with the ongoing investment in original Gaming content has made mobile Gaming a lucrative business.
  • $14.5 billion spent by Gaming apps on User Acquisition (UA) in 2021, with the US commanding a half of global budgets.

Sayata Extends A Round To $52 Million To Make Business Insurance More Accessible

Retrieved on: 
Monday, January 24, 2022

Sayata's proprietary technology automates the time-consuming process of finding and securing business insurance.

Key Points: 
  • Sayata's proprietary technology automates the time-consuming process of finding and securing business insurance.
  • The Sayata platform launched nearly two years ago offering a way for brokers to seamlessly find and secure cyber insurance for SMBs.
  • "It's rewarding to know that Sayata is helping brokers efficiently find relevant, cost-effective coverage options for their SMB clients.
  • We look forward to them replicating their success across additional business coverage categories as they tackle the $100B small commercial insurance industry."

Ermetic Reports Record Growth in 2021

Retrieved on: 
Wednesday, January 19, 2022

Ermetic , a leading cloud infrastructure security company, today announced record business results for 2021 that include growing revenues by 800%, increasing its customer base by 6X and quadrupling headcount.

Key Points: 
  • Ermetic , a leading cloud infrastructure security company, today announced record business results for 2021 that include growing revenues by 800%, increasing its customer base by 6X and quadrupling headcount.
  • 2021 was a breakout year for Ermetic, where we surpassed all our financial goals, said Shai Morag, CEO of Ermetic.
  • Ermetic has hundreds of customers including Alkami, AppsFlyer, Beth Israel Lahey Health, Dataminr, IntelyCare, IronSource, Latch, Riskified, Symphony Talent, Tyler Technologies, and Wex.
  • In addition to the financial results listed above, Ermetic achieved the following milestones last year:
    Appointed Toby Buschini Vice President of Worldwide Sales.

Juro Raises $23m in Series B Funding

Retrieved on: 
Tuesday, January 18, 2022

Juro , the contract automation platform, has raised $23m in Series B funding, increasing its market valuation by more than five times.

Key Points: 
  • Juro , the contract automation platform, has raised $23m in Series B funding, increasing its market valuation by more than five times.
  • Juro ( www.juro.com ) is an all-in-one contract automation platform enabling legal counsel and their teams to manage contracts in a single web browser.
  • Richard Mabey, CEO and co-founder of Juro, said:
    We started Juro in order to make legal contracts frictionless and accessible to everyone.
  • The $23.25m (USD) Series B Raise follows a $5.25m Series A led by Union Square Ventures (USV) - early backers of Twitter, Coinbase, Twilio and Kickstarter.

Mobvista subsidiary Mintegral shows 256% year-on-year revenue increase in Q4 2021

Retrieved on: 
Friday, January 7, 2022

GUANGZHOU, China, Jan. 7, 2022 /PRNewswire/ --Mobvista Co., Ltd (01860.HK), a global technology platform, issued an announcement stating that the Group's programmatic advertising platform Mintegral has generated $190.5 million in revenue, representing a 256.34% increase compared to Q4 2020, and 19.04% compared to Q3 2021.

Key Points: 
  • GUANGZHOU, China, Jan. 7, 2022 /PRNewswire/ --Mobvista Co., Ltd (01860.HK), a global technology platform, issued an announcement stating that the Group's programmatic advertising platform Mintegral has generated $190.5 million in revenue, representing a 256.34% increase compared to Q4 2020, and 19.04% compared to Q3 2021.
  • The Mobvista Group's Mintegral platform began as a concept in 2015, with the brand being launched in September 2016 and then starting to operate independently in early 2018.
  • Mintegral was recently featured again on the AppsFlyer Performance Index: Edition XIII, achieving outstanding results in the Global Retention Index, IAA, and IAP Index rankings.
  • The data in the latest AppsFlyer report shows that the global retention index of Mobvista's Mintegral Platform was exceptionally strong.