INNOCEAN USA Appointed Media AOR for Korean Air
With the rise of Korean cultural popularity in the United States, this partnership comes at a unique time in American cultural history. Americans are now seeing an emerging trend of Korean culture taking hold across the US that makes travel to Korea more appealing -- especially for non-business travel as this particular collaboration reflects growing opportunities for Americans and Koreans to engage with one another.
- This collaboration between INNOCEAN USA and Korean Air comes after Korean Air’s Chairman and CEO, Walter Cho, emphasized the importance of continuing to gain competitive edge as the aviation industry stabilizes post-COVID in his New Year’s address to the Korean Air team.
- This collaboration between Korean air and INNOCEAN USA creates an opportunity to promote more travel between the US and Korea.
- This partnership comes as an entry point into the travel and hospitality category for INNOCEAN USA.
- “We are so proud to represent Korean Air in the North American markets adding to our growing list of global brands serviced by INNOCEAN,” said Steve Jun, CEO of INNOCEAN USA and Head of Global Business at INNOCEAN.