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Brandless Raises $118 Million to Accelerate Digitally-Native Platform and Mission-Driven Acquisitions

Retrieved on: 
Wednesday, August 4, 2021

Spearheaded by Cydni Tetro, Brandless has secured one of the largest funding rounds led by a female CEO to date.

Key Points: 
  • Spearheaded by Cydni Tetro, Brandless has secured one of the largest funding rounds led by a female CEO to date.
  • Brandless raised these funds to accelerate growth and its acquisition of mission-driven digitally-native brands.
  • Brandless is transforming commerce by creating influence-as-a-service and democratizing access to better-for-you products, said Tetro.
  • Excited about Brandless strong foundation and growth potential, strategic family office Clarke Capital Partners acquired Brandless in 2020.

2019 ‘IAB 250’ Report Uncovers Most Important Disruptor Consumer Brands in U.S. Economy

Retrieved on: 
Monday, February 11, 2019

IAB , the national trade association for the digital media and marketing industries, today released its second annual "IAB 250 Direct Brands to Watch" report identifying the direct-to-consumer brands that are driving positive change in the U.S. consumer economy.

Key Points: 
  • IAB , the national trade association for the digital media and marketing industries, today released its second annual "IAB 250 Direct Brands to Watch" report identifying the direct-to-consumer brands that are driving positive change in the U.S. consumer economy.
  • The companiesincluding both now-familiar brands, such as Glossier and Warby Parker, as well as newer upstarts such as Brandless and Oars & Alpsare the fast-growing consumer brands redefining the relationships between brands and customers.
  • Collectively, the IAB 250 are models of the best practices and trends that are overturning and revolutionizing consumer markets in the U.S.
  • They are setting the competitive standards by which the worlds largest incumbent brands are beginning to base their strategies and investments.

Brandless Creates a Better Way to Care for the Whole Family With Launch of Premium Baby & Pet Assortments

Retrieved on: 
Wednesday, January 23, 2019

For increased convenience, Brandless has also unveiled a new optional subscription service to help folks stay stocked.

Key Points: 
  • For increased convenience, Brandless has also unveiled a new optional subscription service to help folks stay stocked.
  • "Since day one, our Brandless community has asked us to expand our assortment of high-quality, affordable stuff to their babies and pets.
  • The new baby and pet products will join Brandless' growing assortment of hundreds of better-for-youoptionsacross non-GMO and organic food, clean and cruelty-free personal care, non-toxic cleaning, sustainable office supplies and high-quality home goods.
  • More details on each new product, price points and subscription service can be found here or by visiting Brandless.com.

Brandless Announces New Funding From SoftBank Vision Fund To Offer More People High-Quality Everyday Products At Fair Prices

Retrieved on: 
Tuesday, July 31, 2018

"After just one year, we already offer more than 300 proprietary Brandless products and ship to 48 states every day in support of our thriving #Brandlesslife community," said Tina Sharkey, co-founder and CEO of Brandless.

Key Points: 
  • "After just one year, we already offer more than 300 proprietary Brandless products and ship to 48 states every day in support of our thriving #Brandlesslife community," said Tina Sharkey, co-founder and CEO of Brandless.
  • Brandless is re-imagining what it means to be a brand and democratizing access to high-quality products at simple, fair prices, by cutting out the middleman and eliminating unnecessary markups.
  • Built for profit and purpose, Brandless leverages community-informed data and machine learning to offer hundreds of better-for-you, everyday essentials.
  • The current assortment includes organic, non-GMO food, clean beauty and personal care products, non-toxic cleaners and home goods at simple, fair prices.