InMarket Releases its Breakthrough Moments List of Best-Performing Campaigns Across Key Categories for 2022
AUSTIN, Texas, Feb. 14, 2023 /PRNewswire/ -- InMarket, a leader in 360-degree marketing intelligence and real-time activation, today released its top-performing Breakthrough Moments category winners for 2022. InMarket's 2022 Breakthrough Moments Report highlights the brands that most effectively combined timing, relevance and context at the point of purchase to create unforgettable brand experiences that drove exceptional viewability and engagement rates as high as 6.9%, which is 11.5x above industry benchmark.*
- AUSTIN, Texas, Feb. 14, 2023 /PRNewswire/ -- InMarket , a leader in 360-degree marketing intelligence and real-time activation, today released its top-performing Breakthrough Moments category winners for 2022.
- As a result, it's essential for brands to quickly adapt and create engaging campaigns that connect with consumers where and when it matters most," said Todd Morris, Co-CEO of InMarket.
- "Our 2022 Breakthrough Moments winners showcase the power of engaging consumers with real-time interactive experiences when and where it matters most —while consumers are shopping—to drive return-on-advertising spend."
- Throughout 2022, record inflation and increased costs presented new challenges for consumers and marketers following the return to normal.