Seagram's Escapes Launches Limited-Edition Pop & Watch Variety Pack with JOLLY TIME Popcorn
ROCHESTER, N.Y., Oct. 30, 2023 /PRNewswire/ -- For a limited-time, Seagram's Escapes Pop & Watch is hitting shelves with new, seasonal flavors: Blackberry Pear, Cranberry Orange, Apple Melon and Raspberry Lime. Available now through February 2024, the packs come in 11.2 oz. bottles or 12 oz. cans. Additionally, the limited-edition Cranberry Orange flavor will be available in 4-packs of 11.2 oz. bottles.
- Consumers simply purchase a Pop & Watch variety pack along with a 3-pack of JOLLY TIME Pop Corn, they earn a rebate of up to $5.99.
- "Our research indicates that Seagram's Escapes consumers love salty snacks, so this promotional pack is the perfect pairing for both brands," said Jaime Polisoto, Seagram's Escapes brand director.
- "We anticipate a strong interest in this pack with incremental displays and robust distribution given the value and seasonal relevance."
- Promotional incentives and rebates, including the Jolly Time cross-merchandising rebate, can be found by scanning the QR code included on Seagram's Escapes Pop & Watch packaging.