National Advertising Division Finds Spectrum's "Most Consistent Download Speeds" Claim Supported; Recommends Others be Modified or Discontinued
Retrieved on:
Wednesday, April 20, 2022
Advertising, Pick, AT&T, Internet, MBA, Telecommunication, AT, Weather, Mobile, Charter Spectrum, TB, Data-rate units, NAD, AT&T U-verse, VR, Privacy, Language, FCC, CARU, Method, Better Business Bureau, Tax, Association of National Advertisers, Wi-Fi, Multimedia, Industry, Council, United States Naval Institute v. Charter Communications, Inc., Disclosure, Mobile billboard, Television, Cable television, Video game console, Auction, Online shopping, Public relations, Spectrum
Inc., the National Advertising Division (NAD) of BBB National Programs determined that Charter Communications, Inc. substantiated the "most consistent download speeds" claim for its Spectrum Internet service.
Key Points:
- Inc., the National Advertising Division (NAD) of BBB National Programs determined that Charter Communications, Inc. substantiated the "most consistent download speeds" claim for its Spectrum Internet service.
- However, this imposition of a data limit is neither a hard cap, which cuts off data, nor throttling, which provides slower service.
- NAD determined that the advertiser substantiated the "most consistent download speeds" claim, which appeared in the Pick and Choose commercial.
- About the National Advertising Division:TheNational Advertising Division (NAD) of BBB National Programsprovidesindependent self-regulationand dispute resolution services,guidingthe truthfulness of advertising across the U.S. NADreviews national advertising in all media and its decisions set consistent standards foradvertisingtruth and accuracy, delivering meaningful protection toconsumersand leveling the playing field for business.