Halo Top Creamery

Halo Top Canada Unveils Feel Good Summer Campaign and Offers Chance to Win a Blissful Weekend Getaway at the Elora Mills Hotel and Spa

Retrieved on: 
Wednesday, July 5, 2023

Toronto, On, July 05, 2023 (GLOBE NEWSWIRE) -- Halo Top Canada will be “Saying Halo to Summer” and reminding consumers to Feel Good when enjoying their delicious guilt-free frozen treats.

Key Points: 
  • Toronto, On, July 05, 2023 (GLOBE NEWSWIRE) -- Halo Top Canada will be “Saying Halo to Summer” and reminding consumers to Feel Good when enjoying their delicious guilt-free frozen treats.
  • Brace yourself as they unveil their showstopper of the Feel Good Summer Campaign: a colossal 10-foot balloon shaped like a delectable, salted caramel tub.
  • Halo Top is hosting a contest for a weekend getaway at the Elora Mill Hotel & Spa.
  • The Halo Top Canada Feel Good Summer Campaign is a celebration of taking time to treat yourself and others, while remaining playful, confident, and positive.

Instacart Announces New Advertising Solutions to Deliver More Value and Savings to Consumers

Retrieved on: 
Wednesday, November 30, 2022

SAN FRANCISCO, Nov. 30, 2022 /PRNewswire/ -- Instacart, the leading grocery technology company in North America, today announced Instacart Promotions, a new suite of advertising solutions for brand partners to deliver more value and savings to consumers as they shop across the Marketplace. For the first time, all brand partners, including emerging brands, have self-service access and capabilities to launch new deal structures, promotions, and incentives with their Instacart Ad campaigns. Consumers will now see more promotions, coupons, and deals tailored to them as they search and discover products from their favorite brands on Instacart.

Key Points: 
  • SAN FRANCISCO, Nov. 30, 2022 /PRNewswire/ -- Instacart, the leading grocery technology company in North America, today announced Instacart Promotions, a new suite of advertising solutions for brand partners to deliver more value and savings to consumers as they shop across the Marketplace.
  • Consumers will now see more promotions, coupons, and deals tailored to them as they search and discover products from their favorite brands on Instacart.
  • The new savings experience will help consumers discover more promotions across the app, appearing directly on product item cards and before checkout.
  • "This new Instacart Ad offering helps our emerging brand grow on the platform while also passing along savings to consumers during these economic times."

BOOP Bakery™ Debuts with Launch of Craveable, Soft-Baked Cookies, Bringing Fun to Everyday Moments

Retrieved on: 
Thursday, November 10, 2022

LOS ANGELES, Nov. 10, 2022 /PRNewswire-PRWeb/ -- Freeing cookies from the jar with a delicious dose of fun, BOOP Bakery™ announces the launch of its soft-baked cookie line, made with wholesome ingredients and free from most top allergens. As its debut flavor, BOOP's Oatmeal Cranberry cookies are made with California dates, whole-grain rolled oats, organic chia seeds and flax seeds, and are now available exclusively online, for nationwide shipping.

Key Points: 
  • As the namesake behind the brand, a 'BOOP' is a feeling; a brief gesture of generosity, connection and love.
  • BOOP cookies are currently available nationwide, online at https://boopbakery.co/ , at an SRP of $9.95/box of eight cookies per box.
  • BOOP Bakery believes cookies are better off enjoyed than locked away in a cookie jar.
  • BOOP set out to bake delicious, wholesome, craveable cookies everyone can freely enjoy any time of day, whenever, wherever, whyever, proving no moment is too small for a BOOP!

Blue Bunny Awards 365 Days of Paid Time Off to Deserving Americans

Retrieved on: 
Wednesday, July 6, 2022

CHICAGO, July 6, 2022 /PRNewswire/ -- Hungry for some fun? Blue Bunny is here to satisfy your craving this summer. The frozen treats brand, whose purpose is to defend and champion fun, is putting its money where its mouth is with Blue Bunny PTO: Go Have Fun. The purpose-led activation will award 365 days of paid time off to deserving people across the U.S.

Key Points: 
  • Kat's first assignment as CFO is to select 365 individuals in need of some fun to receive a paid day off from work.
  • "Blue Bunny exists to defend and champion fun every day, and we're doing just that by collaborating with Kat to bring much-needed fun to deserving Americans,"said Jeremy Hrynewycz, brand marketing director at Blue Bunny.
  • Wells Enterprises, the maker of Blue Bunny, also invites its employees to join in by sharing how they make fun with Blue Bunny.
  • Wells manufactures its signature brand Blue Bunny, lower-calorie Halo Top, the iconic Bomb Pop and Blue Ribbon Classics.

Food And Beverage Veterans Backed Vegan Cereal Startup, Crispy Fantasy, Launches In Europe To Redefine The Breakfast Category

Retrieved on: 
Wednesday, May 18, 2022

 LONDON, May 18, 2022 /PRNewswire/ -- Filling the market gap between healthy oats and sugary cereals, European breakfast startup Crispy Fantasy officially launches on Amazon, offering a line of junk-free cereal products with clean ingredients profile that helps everyday consumers power through the day.

Key Points: 
  • Each cheerful, bright-colored box provides four times more protein and at least 50% less sugar than leading cereals on the market.
  • I've tasted the other 'healthy' cereals and Crispy Fantasy's product blows all of them away; it's truly the 'Halo Top' of cereal," says Doug Bouton.
  • Crispy Fantasy is a low-sugar, vegan breakfast cereal brand that's packed with 8g of plant-based protein and high fibre per serving.
  • For more information on Crispy Fantasy, please visit https://crispyfantasy.com/ and follow on Instagram and TikTok @thecrispyfantasycereal.

HALO TOP DAIRY ICE CREAM NOW CREAMIER WITH RECIPE UPGRADE

Retrieved on: 
Tuesday, April 19, 2022

LE MARS, Iowa, April 19, 2022 /PRNewswire/ -- The leading better-for-you ice cream brand you know and love just got better! Halo Top has made a change to the Dairy Light Ice Cream recipe, to deliver an even creamier texture while maintaining the same great taste. Each of the pints in their Dairy Ice Cream portfolio will continue to be lower in calories and sugar than regular ice cream and contain a good source of protein so ice cream lovers can feel good about every bite.

Key Points: 
  • Halo Top has made a change to the Dairy Light Ice Cream recipe, to deliver an even creamier texture while maintaining the same great taste.
  • Each of the pints in their Dairy Ice Cream portfolio will continue to be lower in calories and sugar than regular ice cream and contain a good source of protein so ice cream lovers can feel good about every bite.
  • "Throughout 2022, our fans can now enjoy their favorite Halo Top Dairy Light Ice Cream flavors with even creamier texture thanks to our latest reformulation.
  • As the world's largest manufacturer of ice cream in one location, Wells has made Le Mars the "Ice Cream Capital of the World."

Stagwell (STGW) Partners with Wells Enterprises to Launch New Product Offerings

Retrieved on: 
Wednesday, April 13, 2022

NEW YORK, April 13, 2022 /PRNewswire/ -- Stagwell (NASDAQ: STGW), the challenger network built to transform marketing, today announced several new campaigns for Wells Enterprises, Inc., the largest privately held, family-owned ice cream manufacturer in the United States. Stagwell agencies Wolfgang, Observatory, GALE and Allison+Partners began work on the account in January, collaborating to develop an integrated strategy to drive awareness and commerce to Wells Enterprises. Campaigns from Wolfgang and Observatory for Halo Top and Blue Bunny, respectively, will launch in April.

Key Points: 
  • Stagwell agencies Wolfgang, Observatory, GALE and Allison+Partners began work on the account in January, collaborating to develop an integrated strategy to drive awareness and commerce to Wells Enterprises.
  • In addition to developing new creative work, Stagwell global communications firm Allison+Partners is providing ongoing public relations support to Blue Bunny.
  • Founded in 1913 by Fred H. Wells, the company is still proudly owned by the Wells family today.
  • Allison+Partners is owned by Stagwell, one of the fastest-growing and most influential marketing and communications networks in the world.

Experience a New Twist on Soft Serve Right From Your Freezer With New Twist Cones From Blue Bunny

Retrieved on: 
Monday, April 4, 2022

CHICAGO, April 4, 2022 /PRNewswire/ -- Looking to experience the fun, delicious taste of soft serve in the convenience of your home for the first time ever? New Twist Cones from Blue Bunny deliver this and more with three classic flavors that are sure to bring the fun and flavor of soft serve all year long. New Twist Cones feature classic flavors of soft frozen dairy dessert twisted all the way to the bottom with a bonus chocolaty bite at the bottom of a crunchy cone. Available at retailers nationwide, flavors include Chocolate Vanilla, Strawberry Cheesecake and Chocolate Peanut Butter. 

Key Points: 
  • New Twist Cones from Blue Bunny deliver this and more with three classic flavors that are sure to bring the fun and flavor of soft serve all year long.
  • "We're super excited to launch this disruptive innovation bringing the fun of soft serve into homes across America, and the response has been outstanding.
  • 88% of consumers who tried our Twist Cones found them to be different from other cones available at stores today."
  • Blue Bunny recently debuted Twist Cones, a new twist on soft serve that are deliciously soft, straight from your freezer.

New Iconic Treat Arrives Just in Time for Summer: Bomb Pop® NERDS

Retrieved on: 
Tuesday, March 29, 2022

LE MARS, Iowa, March 29, 2022 /PRNewswire/ -- Expect the unexpected with an iconic collaboration this summer. Bomb Pop, America's classic ice pop brand, has teamed up with innovative candy brand NERDS® to develop the ultimate flavor mash-up: Bomb Pop NERDS. The sweet and tangy flavors of strawberry, watermelon and grape NERDS are all packed into one delicious, 3-flavors-in-1 ice pop that treats Bomb Pop and candy fans alike to the taste of NERDS in a frozen and iconic way that only Bomb Pop can deliver.

Key Points: 
  • Bomb Pop , America's classic ice pop brand, has teamed up with innovative candy brand NERDS to develop the ultimate flavor mash-up: Bomb Pop NERDS.
  • "Just like there are multiple flavors in every Bomb Pop, each Bomb Pop fan has a multitude of diverse passions," said Ryan Roznowski, Senior Brand Manager of Bomb Pop.
  • We're constantly inspired by our multidimensional fans, and that inspiration leads to magical things like our new Bomb Pop NERDS."
  • "We are thrilled for fans of both NERDS and Bomb Pop to get their hands on this mind-blowing new frozen treat," said Sara Lieberman, NERDS Sr.

HALO TOP ANNOUNCES BRAND NEW FRUIT SORBET PINTS

Retrieved on: 
Tuesday, March 22, 2022

LE MARS, Iowa, March 22, 2022 /PRNewswire/ -- Fruit fans everywhere should ready spoons for the newest fruit-filled treat that you can feel good about eating! Halo Top is expanding its line of fruity frozen desserts with brand new Fruit Sorbet pints – the brand's first sorbet option in its frozen line-up. Made with real fruit and fruit juice, with less sugar and calories than leading sorbet brands, Halo Top Fruit Sorbets come in three bright juicy flavors including Raspberry, Mango and Strawberry. Find the new product on shelves nationwide beginning in May 2022.

Key Points: 
  • Halo Top is expanding its line of fruity frozen desserts with brand new Fruit Sorbet pints the brand's first sorbet option in its frozen line-up.
  • Made with real fruit and fruit juice, with less sugar and calories than leading sorbet brands, Halo Top Fruit Sorbets come in three bright juicy flavors including Raspberry, Mango and Strawberry.
  • Following the release of Fruit Pops last year, our Fruit Sorbets allow fans to treat themselves to a refreshing, delicious dessert they can feel good about eating," said Pete Gargula, Halo Top Brand Manager.
  • The three new Fruit Sorbet Flavors include:
    Raspberry: Made from the fruit and juice of real raspberries for the perfect balance of sweet tart taste.