Advertising slogans

Newly Published White Paper Outlines Minimal Environmental Impact of U.S. Beef

Retrieved on: 
Thursday, November 14, 2019
National Cattlemen's Beef Association, Commodity checkoff program, Advertising slogans, Beef, Cattle, Food industry, Mammals, Animals

DENVER, Nov. 14, 2019 /PRNewswire/ --A new white paper detailing the minimal environmental footprint of beef production in the U.S. was recently published by the National Cattlemen's Beef Association, a contractor to the Beef Checkoff.

Key Points: 
  • DENVER, Nov. 14, 2019 /PRNewswire/ --A new white paper detailing the minimal environmental footprint of beef production in the U.S. was recently published by the National Cattlemen's Beef Association, a contractor to the Beef Checkoff.
  • The white paper, authored by Sara Place, PhD, senior director of sustainable beef production research at the National Cattlemen's Beef Association, highlights why and how the U.S. is the leader in sustainable beef production.
  • As the white paper notes, cattle production in the U.S., due to scientific advancements in beef cattle genetics, nutrition, husbandry practices, and biotechnologies,has one of the lowest beef GHG emissions intensities* in the world.
  • The Beef Checkoff Program is administered by the Cattlemen's Beef Board, with oversight provided by the U.S. Department of Agriculture.

New Campaign Sheds Light on Beef Animal Care Standards

Retrieved on: 
Monday, October 14, 2019
Agriculture, Advertising slogans, Commodity checkoff program, Beef, Checkoff, Primary sector of the economy, Human activities, Animal welfare, Meat industry, Business, Pork

The integrated marketing and communication campaign includes a new video from Beef.

Key Points: 
  • The integrated marketing and communication campaign includes a new video from Beef.
  • "The BQA program offers consumers assurance that there are consistent animal care standards in place across the beef industry.
  • Not only does the BQA program provide guidelines for proper animal care and welfare, these management guidelines also result in the production of higher quality beef.
  • The Beef Checkoff Program is administered by the Cattlemen's Beef Board, with oversight provided by the U.S. Department of Agriculture.

Beef. It's What's For Dinner. Keeps Sizzlin' with New Ads

Retrieved on: 
Wednesday, July 3, 2019
Advertising slogans, Commodity checkoff program, Business, Checkoff, National Cattlemen's Beef Association, Agriculture in the United States, Beef. It's What's for Dinner, NCBA, Beef, Articles, Pork

YouTube page has been viewed more than 2 million times and become a fan favorite.

Key Points: 
  • YouTube page has been viewed more than 2 million times and become a fan favorite.
  • Lasting just longer than three minutes, viewers are mesmerized, watching the video an average of two minutes and 21 seconds.
  • The National Cattlemen's Beef Association (NCBA) is a contractor to the Beef Checkoff Program.
  • The Beef Checkoff Program is administered by the Cattlemen's Beef Board, with oversight provided by the U.S. Department of Agriculture.

Beef Checkoff Launches New and Improved Veal Made Easy Website

Retrieved on: 
Tuesday, April 30, 2019
Beef, Advertising slogans, Commodity checkoff program, Veal, Checkoff, Meat, Food and drink, Articles, Business

WASHINGTON, April 30, 2019 /PRNewswire/ --The North American Meat Institute, on behalf of the Beef Checkoff, today unveiled a new consumer and industry-focused Veal Made Easy website that offers a simpler user experience, easy navigation and improved mobile performance.

Key Points: 
  • WASHINGTON, April 30, 2019 /PRNewswire/ --The North American Meat Institute, on behalf of the Beef Checkoff, today unveiled a new consumer and industry-focused Veal Made Easy website that offers a simpler user experience, easy navigation and improved mobile performance.
  • It also offers consumers an easy way to locate veal retailers through the new "Where to Buy Veal" feature.
  • For the full digital tour, visit vealmadeeasy.com
    The Beef Checkoff Program ( www.MyBeefCheckoff.com ) was established as part of the 1985 Farm Bill.
  • The checkoff assesses $1 per head on the sale of live domestic and imported cattle, in addition to a comparable assessment on imported beef and beef products.

Meet Chuck Knows Beef: Beef. It's What's For Dinner. Launches All-Knowing Virtual Beef Assistant

Retrieved on: 
Monday, April 1, 2019
Artificial intelligence, Advertising slogans, Amazon, Commodity checkoff program, Virtual assistant, Beef. It's What's for Dinner, Amazon Alexa, Checkoff, Marketing, Business

brand brings the knowledge of a rancher, the expertise of a chef, and the humor of a dad into the kitchen with the official launch of Chuck Knows Beef, a new beef virtual assistant.

Key Points: 
  • brand brings the knowledge of a rancher, the expertise of a chef, and the humor of a dad into the kitchen with the official launch of Chuck Knows Beef, a new beef virtual assistant.
  • Powered by Google Artificial Intelligence and developed in partnership with VMLY&R, a leading digital marketing agency, Chuck is the new virtual go-to expert on all things beef.
  • Chuck can be easily accessed at ChuckKnowsBeef.com or by simply enabling Chuck Knows Beef with Amazon Alexa or Google Home Assistant devices.
  • The Beef Checkoff Program is administered by the Cattlemen's Beef Board, with oversight provided by the U.S. Department of Agriculture.

Beef is Healthier and More Sustainable than Ever Before

Retrieved on: 
Thursday, January 17, 2019
Advertising slogans, Commodity checkoff program, Beef. It's What's for Dinner, Checkoff, Beef, Natural environment, Sustainability, Business

Beef is healthier and more sustainable today than at any point in time.

Key Points: 
  • Beef is healthier and more sustainable today than at any point in time.
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    It's also important to note that beef continues to become more sustainable in the U.S. thanks to innovation and production efficiencies.
  • "Most people already consume beef within established, science-based global dietary guidelines,ix so there is no reason to systematically reduce beef consumption."
  • The Beef Checkoff Program is administered by the Cattlemen's Beef Board, with oversight provided by the U.S. Department of Agriculture.

Back to school with Beef. It's What's For Dinner.

Retrieved on: 
Thursday, August 16, 2018
Advertising slogans, Beef. It's What's for Dinner, Commodity checkoff program, Checkoff, Beef, Business, Economy

DENVER, Aug. 16, 2018 /PRNewswire/ -- To help get the school year off to a happy and healthy start, Beef.

Key Points: 
  • DENVER, Aug. 16, 2018 /PRNewswire/ -- To help get the school year off to a happy and healthy start, Beef.
  • School.
  • recipe collection features a variety of simple, yet nutritious recipes with nutrition-packed beef as the superstar main ingredient.
  • The Beef Checkoff Program is administered by the Cattlemen's Beef Board, with oversight provided by the U.S. Department of Agriculture.

Beef. It's What's For Dinner. with the Rollout of Beef Meal Kits Nationwide

Retrieved on: 
Monday, July 9, 2018
Advertising slogans, Agriculture, Beef, Commodity checkoff program, Checkoff, Brisket, Business, Economy, Primary sector of the economy

DENVER, July 9, 2018 /PRNewswire-USNewswire/ -- Cooking a delicious, healthy, beef meal from scratch has never been easier with the launch of fresh beef meal kits in retail grocery stores across the country.

Key Points: 
  • DENVER, July 9, 2018 /PRNewswire-USNewswire/ -- Cooking a delicious, healthy, beef meal from scratch has never been easier with the launch of fresh beef meal kits in retail grocery stores across the country.
  • The kits create a complete beef meal featuring globally inspired flavors that consumers crave.
  • "Beef.
  • The Beef Checkoff Program is administered by the Cattlemen's Beef Board, with oversight provided by the U.S. Department of Agriculture.