Crown Royal

ADVENTURERS ROSS EDGLEY AND KATIE TUNN OPEN DOORS AT NEW TALISKER VISITOR EXPERIENCE

Retrieved on: 
Thursday, August 4, 2022

ISLE OF SKYE, Scotland, Aug. 4, 2022 /PRNewswire/ --Iconic Scotch whisky, Talisker, is today opening the doors to its newly renovated visitor experience.

Key Points: 
  • ISLE OF SKYE, Scotland, Aug. 4, 2022 /PRNewswire/ --Iconic Scotch whisky, Talisker, is today opening the doors to its newly renovated visitor experience.
  • Boasting a new interactive experience and revamped distillery tours, the new space demonstrates how Talisker is made by the sea.
  • Showcased within the new visitor experience on Skye is a snapshot of Talisker's ground-breaking partnership with ocean conservation organisation, Parley for the Oceans.
  • Previously embarking on long-distance swims in support of this work is adventurer and long-distance swimmer Ross Edgley, and one of the first through the doors at the distillery.

SIA SCOTCH WHISKY TO SUPPORT ENTREPRENEURS OF COLOR IN THE FOOD, BEVERAGE & HOSPITALITY INDUSTRY WITH THE RETURN OF THE ENTREPRENEURIAL SPIRIT FUND

Retrieved on: 
Monday, August 1, 2022

NEW YORK, Aug. 1, 2022 /PRNewswire/ -- SIA Scotch Whisky, an award-winning spirits brand founded by first-generation Hispanic entrepreneur Carin Luna-Ostaseski, is bringing back The Entrepreneurial Spirit Fund by SIA Scotch for the second consecutive year. The groundbreaking initiative provides entrepreneurs of color with access to the capital and mentorship that will help them take action, build stronger companies and have a positive impact on their communities. 

Key Points: 
  • As a brand built from the ground up, SIA Scotch Whisky truly understands the importance of supporting these often-overlooked small business owners along their entrepreneurial journeys.
  • "The food, beverage and hospitality space is very competitive, and I know from firsthand experience how game-changing support can be.
  • I am so proud of The Entrepreneurial Spirit Fund and its continued commitment to paying it forward."
  • The Entrepreneurial Spirit Fund by SIA Scotchwill award$10,000grants to 11 qualifying entrepreneurs who self-identify as people of color, for a total of$110,000.

Talisker Launches "One for the Sea" Campaign to Preserve and Protect New York Harbor As Part of Commitment to Ocean Health

Retrieved on: 
Thursday, July 14, 2022

NEW YORK, July 14, 2022 /PRNewswire/ -- Talisker Single Malt Scotch Whisky announced it will extend its partnership with local New York City nonprofit Billion Oyster Project (BOP) as the lead sponsor of its Shell Collection Program for the third consecutive year. The partnership is a component of the iconic whisky brand's "One For The Sea" campaign, a global initiative that encourages consumers to reconnect with, preserve and protect our oceans through donations and sustainable practices. The Talisker distillery has crafted Single Malt Scotch Whisky on the rugged coastline of the Isle of Skye in Scotland for nearly 200 years alongside the infamous Oyster Shed, where Talisker has been paired with fresh, local oysters for decades. The whisky is made by the sea, which is why Talisker is committed to protecting oceans both near and far through partners like Billion Oyster Project. 

Key Points: 
  • The whisky is made by the sea, which is why Talisker is committed to protecting oceans both near and far through partners like Billion Oyster Project.
  • "Their ongoing commitment to our Shell Collection Program has helped us restore more oyster reefs and work toward a cleaner New York Harbor for all."
  • Talisker 10 Year Old and Talisker Storm are widely distributed while Talisker 18 Year Old, Talisker 25 Year Old, Talisker 8 Year Old 2021 Special Releases and Talisker Distiller's Edition can be found in specialist stores.
  • Billion Oyster Project is a nonprofit organization on a mission to restore oyster reefs to New York Harbor through public education initiatives.

Crown Royal Regal Apple Collabs with Legendary Baller Sue Bird to Celebrate Her Farewell Season and Inspire a New Generation of Champions

Retrieved on: 
Monday, July 11, 2022

CHICAGO, July 11, 2022 /PRNewswire/ -- In basketball, game always recognizes game. Ahead of the break in gameplay this past weekend, Crown Royal Regal Apple paid tribute to the G.O.A.T., Sue Bird, and her self-expressive, trailblazing accomplishments that inspired millions on and off the court. The award-winning whisky brand partnered with Franchise to celebrate Bird, her connection to her adopted city of Seattle, the underrepresented communities she has championed on and off the court and her indelible imprint on sports made simply by being herself and inspiring a fresh new generation of leaders to do the same.

Key Points: 
  • Experience the interactive Multichannel News Release here: https://www.multivu.com/players/English/9067651-crown-royal-regal-apple-...
    In conjunction with long-awaited Franchise Issue 07 launch, Crown Royal Regal Apple gave Bird her flowers this past Friday with a star-studded affair in Chicago.
  • "Our fans live and breathe basketball and inspire me every day to bring my own style to the court.
  • "Crown Royal Regal Apple is all about self-expression, on and off the court," said Nicky Heckles, Vice President of Crown Royal.
  • In honor of #10 Sue Bird and other inspirational game changers to follow, 21+ fans should enjoy Crown Royal Regal Apple responsibly.

SCOTLAND'S NEWEST WHISKY EXPERIENCE OPENS WITH CELEBRITY CHEF TO BRING A FRESH PERSPECTIVE TO SCOTCH

Retrieved on: 
Wednesday, July 6, 2022

INVERNESS, Scotland, July 6, 2022 /PRNewswire/ -- The Singleton, near Inverness, is reopening this week following a complete renovation. Set to welcome guests from around the world, the new attraction has been designed with the brand's Epicurean spirit in mind.

Key Points: 
  • Celebrity Chef Tony Singh blends history and innovation with a delectably delicious food pairing to mark launch of The Singleton.
  • Celebrity chef and whisky lover, Tony Singh, created a special menu that pairs perfectly with The Singleton of Glen Ord Celebratory Bottling, a special edition whisky created to commemorate the opening.
  • The Singleton is the latest distillery and visitor experience to open as part of Diageo's investment in whisky tourism in Scotland.
  • Glenkinchie, Clynelish and Cardhu distilleries have recently re-opened as part of the ambitious project which reimagines the traditional whisky tour experience.

SCOTLAND'S NEWEST WHISKY EXPERIENCE OPENS WITH CELEBRITY CHEF TO BRING A FRESH PERSPECTIVE TO SCOTCH

Retrieved on: 
Wednesday, July 6, 2022

INVERNESS, Scotland, July 6, 2022 /PRNewswire/ -- The Singleton, near Inverness, is reopening this week following a complete renovation. Set to welcome guests from around the world, the new attraction has been designed with the brand's Epicurean spirit in mind.

Key Points: 
  • Celebrity Chef Tony Singh blends history and innovation with a delectably delicious food pairing to mark the launch of The Singleton.
  • Celebrity chef and whisky lover, Tony Singh, created a special menu that pairs perfectly with The Singleton of Glen Ord Celebratory Bottling, a special edition whisky created to commemorate the opening.
  • The Singleton is the latest distillery and visitor experience to open as part of Diageo's investment in whisky tourism in Scotland.
  • Glenkinchie, Clynelish and Cardhu distilleries have recently re-opened as part of the ambitious project which re-imagines the traditional whisky tour experience.

Diageo and The Vita Coco Company Collaborate for Premium Canned Cocktail Line

Retrieved on: 
Tuesday, July 5, 2022

Diageo, a global leader in beverage alcohol, and The Vita Coco Company, a leading high-growth platform of non-alcoholic beverage brands, today announced their collaboration to launch a line of premium canned cocktails crafted with a delicious blend of Captain Morgan rum and refreshing-tasting Vita Coco coconut water.

Key Points: 
  • Diageo, a global leader in beverage alcohol, and The Vita Coco Company, a leading high-growth platform of non-alcoholic beverage brands, today announced their collaboration to launch a line of premium canned cocktails crafted with a delicious blend of Captain Morgan rum and refreshing-tasting Vita Coco coconut water.
  • We're so excited to partner with Diageo to offer some great, ready-to-drink options featuring the best of both worlds: Vita Coco and Captain Morgan."
  • The Vita Coco Company, Inc. (NASDAQ: COCO) was co-founded in 2004 by Michael Kirban and Ira Liran.
  • Pioneers in the functional beverage category, The Vita Coco Companys brands include the leading coconut water, Vita Coco; clean energy drink, Runa; sustainable enhanced water, Ever & Ever; and protein-infused water, PWR LIFT.

Summer Is Here! Diageo North America Shares Six Tips to Celebrate Responsibly This Season

Retrieved on: 
Wednesday, June 29, 2022

Director of Diageo in Society, Ana Fitzgibbons, shares simple tips to help hosts shine while inspiring their guests to enjoy responsibly, if they choose to drink; while respecting those who do not.

Key Points: 
  • Director of Diageo in Society, Ana Fitzgibbons, shares simple tips to help hosts shine while inspiring their guests to enjoy responsibly, if they choose to drink; while respecting those who do not.
  • Be sure to always provide plenty of food options for people from a complete meal to vegetable sticks and dip to popcorn and chips.
  • With these six tips in mind, youll be sure to host a summer gathering that will be memorable for all the right reasons!
  • Follow at Twitter and Instagram for news and information about Diageo North America: @Diageo_NA
    View source version on businesswire.com: https://www.businesswire.com/news/home/20220629005896/en/

Ketel One Vodka partners with Food Banks Canada to encourage Canadians to do more good everyday

Retrieved on: 
Thursday, June 23, 2022

Ketel One introduces new campaign, Doing Good Tastes Marvellous, to fight against food insecurity in support of Food Banks Canada

Key Points: 
  • Ketel One introduces new campaign, Doing Good Tastes Marvellous, to fight against food insecurity in support of Food Banks Canada
    TORONTO, June 23, 2022 /CNW/ - This year, Ketel One Vodka is making a positive change in communities across Canada by partnering with Food Banks Canada in the fight against food insecurity.
  • Through both of these initiatives, Ketel One is committed to donating, at minimum, the equivalent of 300,000 meals to Food Banks Canada.
  • "Food insecurity is at an all-time high in Canada," said Claudia Galella, Director, Corporate Partnerships and Development at Food Banks Canada.
  • "By working with Food Banks Canada and Carleigh Bodrug, we hope to inspire meaningful conversations to help raise awareness about food insecurity and food waste."

JESSI POLLAK NAMED 2022 U.S. BARTENDER OF THE YEAR IN THE USBG PRESENTS WORLD CLASS SPONSORED BY DIAGEO NATIONAL FINALS

Retrieved on: 
Wednesday, June 22, 2022

NEW YORK, June 22, 2022 /PRNewswire/ -- After two exhilarating days with 15 of the top U.S. bartenders competing in four individual challenges, USBG and Diageo have announced Jessi Pollak as the 2022 U.S. Bartender of the Year. Hosted for the first time in Nashville, TN, the prestigious competition brought together the best bartenders across the country to elevate the art of cocktail creation, and Jessi awed judges with her expansive knowledge, engaging presentation, and innovative craftsmanship to ultimately represent the U.S. at the World Class Global Finals held in Sydney, Australia this fall.

Key Points: 
  • Experience the interactive Multichannel News Release here: https://www.multivu.com/players/English/9061251-usbg-diageo-announce-202...
    "As a first-time competitor in the USBG Presents World Class Sponsored by Diageo, I am completely stunned to be named this year's U.S. Bartender of the Year," says Jessi Pollak.
  • I am truly honored to be able to continue my journey and represent the U.S. at the Global Finals in Sydney!"
  • "It's incredible that we're now in our tenth season of the USBG Presents World Class Sponsored by Diageo program," shares USBG Executive Director Aaron Gregory Smith.
  • Applications will be open July-December for the 2023 USBG Presents World Class Sponsored by Diageo.