Pringles

5 Tech Priorities Shaping the Future of Kellanova

Retrieved on: 
Thursday, February 15, 2024
Machine learning, Algorithm, Consumer, Pringles, Forecasting, Ethics, Gen, Investment, Marketing, Culture, Generative, Growth, CPG, Digital, First officer (aviation), Synthetic media, Safety, Creativity, Movement, Information officer, Microsoft, Market, DTC, Retail

CHICAGO, Feb. 15, 2024 /PRNewswire/ -- In an era where innovation is the key to staying competitive, Kellanova's IT team is integrating our existing systems and embracing cutting-edge technologies to enhance our processes, improve customer experiences, and streamline operations. Here are five tech priorities we're doubling down on in 2024:

Key Points: 
  • Kellanova SVP, Chief Digital and Information Officer, Lesley Salmon, shares insights into the company's technology strategy.
  • Here are five tech priorities we're doubling down on in 2024:
    AI and ML are revolutionizing many aspects of our business, from supply chain management to personalized marketing.
  • Machine learning algorithms help us analyze vast amounts of data to optimize inventory management, demand forecasting, and production planning.
  • The Kellanova IT team is at the forefront of tech trends that will solve business problems, unlock growth across our commercial business, with our people and our customers.

BIG GAME BLITZ: LEGENDARY QUARTERBACK KURT WARNER TEAMS UP WITH BINGO BLITZ TO OFFER $1 MILLION TO LUCKY GAMER IF RECORD NUMBER OF SACKS IS BROKEN ON FEBRUARY 11

Retrieved on: 
Monday, January 29, 2024
App Store (iOS/iPadOS), PST, Social media, Partnership, Playtika, NFL Network, Fear, Bingo Blitz, Pringles, NFL, Warner, Nightclub

HERZLIYA, Israel, Jan. 29, 2024 /PRNewswire/ -- Together with legendary quarterback Kurt Warner, Playtika's Bingo Blitz – the #1 free-to-play bingo game* – is going all in on the blitz with a Las Vegas-worthy offer to football fans across the United States: If either defense blitzes to complete a record-breaking eight sacks in the big game on Sunday, February 11, one lucky Bingo Blitz player will win a million dollars.

Key Points: 
  • The current big game record of seven sacks was hit most recently just two years ago in February 2022 by Los Angeles in the team's 22-20 win against Cincinnati.
  • Kurt Warner, championship quarterback and NFL Network analyst, said:
    "Quarterbacks usually fear blitzes, but with Bingo Blitz it's a whole new ball game this February – and a shot at a million dollars if the sacks record is broken.
  • In addition, Bingo Blitz will soon announce a partnership with Pringles this spring, following the snack's much-anticipated big game ad.
  • Download and play Bingo Blitz for free (in app purchases available) on the App Store and Google Play using this link: https://bingoblitz.onelink.me/789120864/73pinbum

Kellanova announces executive leadership changes for North America and Latin America

Retrieved on: 
Friday, January 12, 2024
Family, Innovation, Drive, Amaya, Unilever, Hood, Acquisition, Snack, Retirement, Marketing, Pringles, Victor, Drug

CHICAGO, Jan. 12, 2024 /PRNewswire/ -- Kellanova today announced the retirement of Chris Hood, President, Kellanova North America. Nicolas Amaya, currently President, Kellanova Latin America, will succeed Hood as President, Kellanova North America. Victor Marroquin, currently General Manager, Kellanova Mexico, will succeed Amaya as President, Kellanova Latin America. Both Region leaders will report to Chairman, President and Chief Executive Officer, Steve Cahillane. Transitions begin immediately, with Hood's retirement effective at the end of April 2024.

Key Points: 
  • CHICAGO, Jan. 12, 2024 /PRNewswire/ -- Kellanova today announced the retirement of Chris Hood, President, Kellanova North America.
  • Nicolas Amaya, currently President, Kellanova Latin America, will succeed Hood as President, Kellanova North America.
  • Victor Marroquin, currently General Manager, Kellanova Mexico, will succeed Amaya as President, Kellanova Latin America.
  • Since joining the company in 2001, Amaya has held a variety of leadership positions in both the U.S. and Latin America across the cereal, frozen and snacks businesses including General Manager, Snacks and Growth Platforms for Latin America; General Manager, Category Marketing and Innovation, Latin America; and General Manager, Mexico, before being named President, Kellogg Latin America in 2019.

NISSIN FOODS USA ANNOUNCES NEW PRESIDENT AND CEO

Retrieved on: 
Thursday, January 4, 2024
Diamond, Keebler Company, Huff, Nissin Foods, EARTH, Diamond Foods, Snack, Cup, Food, Growth, FOOD, Pringles

GARDENA, Calif., Jan. 4, 2024 /PRNewswire/ -- Nissin Foods USA , the creator of the original Top Ramen® and Cup Noodles®, announced the appointment of Brian Huff as President and CEO, effective immediately.

Key Points: 
  • GARDENA, Calif., Jan. 4, 2024 /PRNewswire/ -- Nissin Foods USA , the creator of the original Top Ramen® and Cup Noodles®, announced the appointment of Brian Huff as President and CEO, effective immediately.
  • Huff will lead the U.S. division of Nissin Foods overseeing its continued growth and solidifying the company's position as a leader in the instant ramen category market.
  • "The U.S. market continues to be a top priority for Nissin Foods with our products seeing an unprecedented growth in demand," stated Yukio Yokoyama, Chief Strategy Officer of Nissin Foods Group.
  • His leadership and experience in growing brands across the food and beverage industry brings significant value as we enter this new chapter for Nissin Foods USA."

PRINGLES® AND THE CAVIAR CO. EMBRACE TIKTOK'S LATEST CRAVING WITH FIRST-OF-ITS-KIND 'CRISPS AND CAVIAR COLLECTION'

Retrieved on: 
Tuesday, September 19, 2023
Caviar, Cream, Taste, BBQ, Partnership, Kellogg, Beanstalk, Salinity, Gold, Collection, Social media, Baking, Flour, Pringles

BATTLE CREEK, Mich., Sept. 19, 2023 /PRNewswire/ -- With over 10 billion views on TikTok1 alone, the Pringles® and caviar combination is the epitome of quiet luxury snacking. In an epic collaboration to merge the world of high-brow snacking with social media trends, the flavor masterminds at Pringles are joining forces with caviar powerhouse, The Caviar Co., to provide fans with the ultimate flavor experience – the 'Crisps and Caviar Collection'.

Key Points: 
  • Expertly pairing Pringles® Original, Sour Cream & Onion and BBQ flavors with The Caviar Co.'s Classic White Sturgeon Caviar and Smoked Trout Roe, the collection features three 'Crisps and Caviar' kits with must-taste flavor combinations.
  • Plus, the kit is equipped with a Mr. P bow tie-inspired serving tray to showcase your culinary creations and enjoy on-the-go.
  • Pringles x The Caviar Co. 'Crisps and Caviar' Flight ($140): Can't decide between the two?
  • ET, fans can visit PringlesandCaviar.shop to choose their own flavor journey and purchase the limited-edition 'Crisps and Caviar Collection'.

NEW PRINGLES® EVERYTHING BAGEL PUTS A CRISP TWIST ON A TRENDING, FAN-FAVORITE FLAVOR

Retrieved on: 
Tuesday, August 29, 2023
Poppy, Garlic, Bagel, Cheese, Seed, Social media, Baking, Pringles

BATTLE CREEK, Mich., Aug. 29, 2023 /PRNewswire/ -- Forget the toaster, the snacking innovators at Pringles® are bringing a mess-free, delicious burst of "everything" bagel flavor in one easy-to-eat crisp. Introducing limited-edition Pringles Everything Bagel — all you love from the nationwide trending1 flavor obsession in a new and tasty salty snack.  

Key Points: 
  • BATTLE CREEK, Mich., Aug. 29, 2023 /PRNewswire/ -- Forget the toaster, the snacking innovators at Pringles® are bringing a mess-free, delicious burst of "everything" bagel flavor in one easy-to-eat crisp.
  • Introducing limited-edition Pringles Everything Bagel — all you love from the nationwide trending1 flavor obsession in a new and tasty salty snack.
  • New Pringles Everything Bagel is the snack that has it all; each savory bite delivers an authentic "everything" bagel flavor experience — cream cheese and all.
  • "New Pringles Everything Bagel perfectly captures the nation's favorite bagel flavor for a seamless snacking experience, no cream cheese schmear or deli trip necessary."

3 Strategies to Reach Diverse Consumers

Retrieved on: 
Wednesday, June 14, 2023
Snapchat, Taste, Workforce, Advertising, Meta, Life, Sway Calloway, Kellogg, Cheez, Marketing, Record, Ageing, Cheese, Multimedia, Kellogg's, Research and development, Trust, Pandora, Diversity, Pringles, R, Research, Value, ED, Retail, Management, Toy

BATTLE CREEK, Mich., June 14, 2023 /PRNewswire/ -- Now, more than ever, consumers want to work with and buy from trustworthy brands. Part of that trust is built based on how a brand culturally identifies with them. Not to mention, the multicultural population has almost $4 trillion in spending power in the U.S. alone.

Key Points: 
  • BATTLE CREEK, Mich., June 14, 2023 /PRNewswire/ -- Now, more than ever, consumers want to work with and buy from trustworthy brands.
  • As consumer preferences and social values continue to shape purchasing decisions, here are three strategies for marketers to reach today's multicultural consumer.
  • Kellogg has several ED&I initiatives, two of which are core to how we best reach our diverse consumer populations.
  • To stay on the cutting edge of marketing and advertising, brands must prioritize inclusivity and awareness in their marketing strategies.

PRINGLES® CREATES NEW COLLECTION WITH TWO STAR INGREDIENTS FOR A DELICIOUSLY COMPLEX TASTING EXPERIENCE

Retrieved on: 
Wednesday, June 7, 2023
Taste, Cheese, Social media, Collection, News, Love, Baking, Pringles

BATTLE CREEK, Mich., June 7, 2023 /PRNewswire/ -- The snacking masterminds at Pringles® are at it again — this time putting a tasty twist on not only its beloved flavors, but its beloved potato-based crisps. Introducing Pringles® Harvest Blends – an entirely new collection starring two new ingredients – the goodness of multigrain and the wholesome taste of sweet potato.

Key Points: 
  • Introducing Pringles® Harvest Blends – an entirely new collection starring two new ingredients – the goodness of multigrain and the wholesome taste of sweet potato.
  • New Pringles Harvest Blends boast a blend of ingredients and crispy, crunchy texture for a deliciously complex tasting experience unlike one you've ever had from Pringles.
  • Pringles® Harvest Blends Sweet Potato Sea Salt: The natural sweetness of the sweet potato infused base blends with sea-salt granules creating the perfect balance of salty, savory and subtly sweet flavor.
  • "From our classic favorites to our sizzling Scorchin' collection — Pringles fans have long enjoyed our great taste and insanely accurate flavors," said Mauricio Jenkins, US marketing lead for Pringles.

adam&eveNYC and DDB NY Merge and Form New Creative Powerhouse

Retrieved on: 
Wednesday, May 31, 2023
International, NBA2K, Heart, Kraft Foods, DDB Worldwide, CALM, Chief creative officer, DDB, McDonald's, JetBlue, CX, Samsung, Febreze, Crocs, International Agency for Research on Cancer, Macdonald, PepsiCo, CCO, Delta, Downy, Creativity, Goldman Sachs, Atlanta, Procter & Gamble, Partner, Defence Bills Agency, String interpolation, Welch's, Growth, Coca-Cola, Netflix, PlayStation, Tourism, Bose, Walgreens, Publicis, Pringles, Atlantic Ocean

NEW YORK, May 31, 2023 /PRNewswire/ -- DDB Worldwide has announced that its DDB New York office will merge with adam&eveNYC to form a dynamic new offering in North America that embodies the heart of a startup and the capabilities of a world-class full-service creative agency. The merged entity will be called adam&eveDDB marking a new era for DDB's offering in the Big Apple. 

Key Points: 
  • NEW YORK, May 31, 2023 /PRNewswire/ -- DDB Worldwide has announced that its DDB New York office will merge with adam&eveNYC to form a dynamic new offering in North America that embodies the heart of a startup and the capabilities of a world-class full-service creative agency.
  • While at Digitas, Winterton has been leading a team of 600 across clients including Crocs, Delta, Goldman Sachs and many others.
  • Winterton has led accounts and built incredible teams for the likes of Proctor & Gamble, Kraft, and McDonald's, winning numerous creative and effectiveness awards.
  • As a full-service creative agency, the newly formed adam&eveDDB shop will consist of disciplines across brand and communications strategy, creative, integrated production, design, CX, and experiential.

PRINGLES® BRINGS THE VIRTUAL WORLD OF MINECRAFT INTO REALITY WITH NEW LIMITED-EDITION PRINGLES MINECRAFT SUSPICIOUS STEW

Retrieved on: 
Tuesday, April 11, 2023
Taste, Night vision, Eating, Kellogg, Social media, Food preservation, Minecraft, Pringles

BATTLE CREEK, Mich., April 11, 2023 /PRNewswire/ -- Attention 'Minecrafters' and snackers: two iconic names from each world are collaborating for the first time to release a suspicious-ly scrumptious mashup, introducing Pringles® Minecraft Suspicious Stew. No need to scavenge for ingredients for a taste: the flavor masters at Pringles are bringing the iconic stew to real life, infusing the delicious taste of suspicious stew into one crisp for a flavor experience sure to satisfy Pringles fans and Minecraft players alike.

Key Points: 
  • This first-ever Pringles x Minecraft flavor collaboration brings the in-game suspicious stew ingredients to crisp-form, resulting in a burst of rich, hearty and savory flavor.
  • For those not fluent in the world of Minecraft, suspicious stew is a virtual in-game food item that provides players with a status effect (think: Jump Boost, Night Vision, and more!)
  • While eating Pringles Minecraft Suspicious Stew unfortunately won't give you night vision in real life, it will certainly give your tastebuds the status effect of "flavor overload"!
  • Pringles Minecraft Suspicious Stew will be available nationwide while supplies last starting in April.