LensCrafters

LensCrafters Announces the Return of Sharon Stone as the Face of the "Your Eyes First" Campaign

Retrieved on: 
Tuesday, February 20, 2024

NEW YORK, Feb. 20, 2024 /PRNewswire/ -- LensCrafters, part of EssilorLuxottica and one of the largest optical retail brands in North America, announced today a renewed partnership with Golden Globe award winning actress, producer and artist Sharon Stone as the face of the brand's new 2024 marketing campaigns, with "Your Eyes First" launching on February 20th. The 360-degree one-year omnichannel campaign featuring Stone will be showcased through digital touch points within LensCrafters stores, on LensCrafters.com, and across the company's marketing channels. 

Key Points: 
  • The 360-degree one-year omnichannel campaign featuring Stone will be showcased through digital touch points within LensCrafters stores, on LensCrafters.com, and across the company's marketing channels.
  • The brand has always been and continues to be a respected and recognized leader in the vision care and eyewear industry.
  • From a classic metal frame to bold cat-eye shapes, there is truly the perfect frame to suit everyone at LensCrafters."
  • "We are equally as excited to continue our partnership with style icon Sharon Stone as the face of the brand's marketing campaigns again this year," said Alfonso Cerullo, President of LensCrafters.

Affordable Care CEO Gene Kirtser to Retire, New Chief Executive Appointed

Retrieved on: 
Thursday, January 4, 2024

"The Affordable Care Board of Directors expresses its deep gratitude to Gene for his strong leadership over the last six plus years," said Joe Delaney, Chairman of the Board for Affordable Care.

Key Points: 
  • "The Affordable Care Board of Directors expresses its deep gratitude to Gene for his strong leadership over the last six plus years," said Joe Delaney, Chairman of the Board for Affordable Care.
  • "Gene recruited an outstanding leadership team to Affordable Care, expanded the company's services and built tight alignment between doctors and the DSO.
  • During Kirtser's tenure, Affordable Care supported the expansion of patient access to high-quality and affordable tooth replacement care, growing from 220 to 440 affiliated dental practices across 43 states.
  • "It's been a privilege to lead Affordable Care through a time of significant transformation and growth," said Kirtser.

LensCrafters Creates Its Own Immersive Experience on Roblox to Drive Awareness on Proper Vision Health

Retrieved on: 
Friday, October 20, 2023

LensCrafters Eye Odyssey, one of the first online edutainment experiences with an optical retailer on Roblox, offers an engaging and educational way to promote healthy eye care habits, while providing an entertaining and immersive experience for young people.

Key Points: 
  • LensCrafters Eye Odyssey, one of the first online edutainment experiences with an optical retailer on Roblox, offers an engaging and educational way to promote healthy eye care habits, while providing an entertaining and immersive experience for young people.
  • Reinforcing EssilorLuxottica's mission to drive awareness about the importance of vision health among a new generation, LensCrafters Eye Odyssey aims to raise awareness around eye care while providing a fun, interactive immersive experience with LensCrafters' Palo Alto flagship store serving as the experiential backdrop.
  • "By engaging with the millions of people on Roblox, we have the capability to highlight our vision care efforts in a very creative way," said Alfonso Cerullo, President & GM of LensCrafters, North America.
  • Roblox is reimagining the way people come together to connect, create, and express themselves through immersive, interactive shared experiences.

EssilorLuxottica and Kodak Announce Perpetual Worldwide Brand License Agreement

Retrieved on: 
Thursday, July 27, 2023

EssilorLuxottica and Eastman Kodak Company announced today that they have signed a perpetual worldwide license agreement granting EssilorLuxottica the exclusive right to use the Kodak registered trademarks for products and services in connection with EssilorLuxottica’s business.

Key Points: 
  • EssilorLuxottica and Eastman Kodak Company announced today that they have signed a perpetual worldwide license agreement granting EssilorLuxottica the exclusive right to use the Kodak registered trademarks for products and services in connection with EssilorLuxottica’s business.
  • Under the terms of the new agreement, EssilorLuxottica will continue to develop, manufacture and distribute optical products and services featuring the Kodak brand indefinitely.
  • “Kodak is an iconic brand rich in innovation and trusted by tens of millions of consumers around the world.
  • “We are excited about the opportunity to expand our brand licensing arrangement with a vision care industry leader like EssilorLuxottica.

LensCrafters Announces Launch of New Contemporary Flagship In Toronto, Ontario Set for a July 21st Opening

Retrieved on: 
Friday, July 21, 2023

NEW YORK, July 21, 2023 /PRNewswire/ -- LensCrafters, one of the largest optical retail brands in North America, announced the opening of the company's first flagship in Canada, scheduled to open in Toronto on July 21st at 33 Bloor Street East. The new flagship store, located in Toronto's premiere Yorkville shopping district, will further position LensCrafters as a modern optical retail leader of exclusive brands and reinforce the company as a trusted eyecare and eyewear authority in the region. The milestone opening, in the heart of Toronto's high-end fashion destination on Bloor Street, is part of LensCrafters' continued North America expansion plans. The company opened its first two flagship stores in New York City in 2020 and two more in San Francisco in 2021 and Palo Alto last year.

Key Points: 
  • The milestone opening, in the heart of Toronto's high-end fashion destination on Bloor Street, is part of LensCrafters' continued North America expansion plans.
  • The company opened its first two flagship stores in New York City in 2020 and two more in San Francisco in 2021 and Palo Alto last year.
  • The new elevated flagship will encompass the latest advanced digital technology and state-of-the-art design blending eye-catching finishes to create a dynamic customer journey.
  • The flagship will leverage a wide range of tools to afford customers more opportunities to meet their needs for a premium in store experience.

LensCrafters Celebrates 40 Years of Great Vision

Retrieved on: 
Tuesday, February 21, 2023

As the first optical retailer in EssilorLuxottica group's portfolio, LensCrafters revolutionized the optical industry when it opened its doors 40 years ago as Precision LensCrafters, with the name representing "Lens Innovation and Craftsmanship with Precision.

Key Points: 
  • As the first optical retailer in EssilorLuxottica group's portfolio, LensCrafters revolutionized the optical industry when it opened its doors 40 years ago as Precision LensCrafters, with the name representing "Lens Innovation and Craftsmanship with Precision.
  • Since then, the vision to provide customers with quality prescription glasses was the first of many innovative concepts that led to LensCrafters' growth and success year over year.
  • In total, the Foundation has provided 562 million people with access to sustainable vision care through 22,200 primary vision care entrepreneurs and 221 vision centers.
  • "This is a remarkable milestone for LensCrafters with 40 years of commitment ensuring our patients and customers have access to the best vision care and eyewear.

2022 in Press Releases: The Year's Must-Read Stories

Retrieved on: 
Friday, December 30, 2022

NEW YORK, Dec. 30, 2022 /PRNewswire/ -- With more than 300,000 press releases hitting the wire this year, it was difficult to keep up with everything on PR Newswire. As another year at the wire comes to an end, the team is recapping some major stories from 2022 that couldn't be missed.

Key Points: 
  • As another year at the wire comes to an end, the team is recapping some major stories from 2022 that couldn't be missed.
  • Some strayed from the more "traditional" press release format to focus on storytelling and appeal to readers' emotions.
  • Click on the press release headlines to access the full story and accompanying multimedia assets that are available for download.
  • PR Newswire thoroughly researches and vets this community to verify their identity as a member of the press, blogger or influencer.

Westwood Financial Acquires Regional Community Center in Denver, Colorado MSA

Retrieved on: 
Thursday, December 15, 2022

Westwood Financial, a leading retail real estate investment firm, announced today the acquisition of The Shops at Walnut Creek, a 225,224 square-foot, Super Target shadow-anchored community center in Denver, Colorado.

Key Points: 
  • Westwood Financial, a leading retail real estate investment firm, announced today the acquisition of The Shops at Walnut Creek, a 225,224 square-foot, Super Target shadow-anchored community center in Denver, Colorado.
  • View the full release here: https://www.businesswire.com/news/home/20221215006094/en/
    The Shops at Walnut Creek (Photo: Business Wire)
    The Shops at Walnut Creek is a great addition to our substantial Colorado portfolio, said Mark Bratt, CEO of Westwood Financial.
  • The center has a mix of high-performing national tenants, making it one of the dominant retail centers in the northwest Denver MSA.
  • Established in 1970, Westwood Financial is headquartered in Los Angeles, with regional offices in Atlanta, Dallas, and Phoenix.

Visibly Announces Appointment of Chief Medical Officer

Retrieved on: 
Tuesday, October 4, 2022

CHICAGO, Oct. 4, 2022 /PRNewswire/ -- Visibly, developer of the world's first FDA-cleared online visual acuity test, has appointed Dr. Taylor Tedder as its Chief Medical Officer.

Key Points: 
  • CHICAGO, Oct. 4, 2022 /PRNewswire/ -- Visibly, developer of the world's first FDA-cleared online visual acuity test, has appointed Dr. Taylor Tedder as its Chief Medical Officer.
  • Dr. Taylor Tedder's clinical and scientific expertise will be invaluable to the global growth of Visibly.
  • "We are excited about adding Dr. Tedder to the team as we continue to develop tools and technologies doctors can utilize to reach their patients.
  • Visibly is a Chicago-based healthcare technology company founded in 2012, building digital vision care solutions that enable patient choice and provider capacity.

Baron & Budd Announces $22 Million Settlement in Lawsuit Against the World’s Largest Eye Glass Lens Manufacturer

Retrieved on: 
Wednesday, August 24, 2022

The lawsuit was brought under the False Claims Act by a whistleblower who is a former employee of Essilor Laboratories of America.

Key Points: 
  • The lawsuit was brought under the False Claims Act by a whistleblower who is a former employee of Essilor Laboratories of America.
  • These fraudulent schemes perpetuated by Essilor waste valuable taxpayer dollars, said Baron & Budd Shareholder Scott Simmer .
  • Baron & Budd worked collaboratively with the attorneys at the Weiser Law Firm who were also representing whistleblowers in this case.
  • With more than 45 years of experience, Baron & Budd has the expertise and resources to handle complex litigation throughout the United States.