Vanessa Hudgens and GRAMMY-Winning Director Calmatic Team Up for New BetMGM Casino Campaign Created By 72andSunny
JERSEY CITY, N.J., Nov. 20, 2023 /PRNewswire/ -- BetMGM, a leading sports betting and iGaming operator, has collaborated once again with actress and singer Vanessa Hudgens for its latest online casino campaign, "Library of Games." Premiering Monday, Nov. 20, a new 30-second spot follows Hudgens through a library setting, brought to life with the BetMGM app on her phone.
- " Premiering Monday, Nov. 20, a new 30-second spot follows Hudgens through a library setting, brought to life with the BetMGM app on her phone.
- In the segment, the library serves as a portal through which Hudgens and the audience are transported from one BetMGM Casino game-inspired room to another, each more eclectic than the last.
- Proclaiming itself "The King of Casino," the spot cements BetMGM's position as a leader in the iGaming industry.
- The new campaign follows BetMGM's recent series starring Jamie Foxx which debuted in September.