Reveal Mobile Partners with Place Exchange to Provide Programmatic Out of Home Campaign Measurement
NEW YORK, Feb. 27, 2024 /PRNewswire-PRWeb/ -- Reveal Mobile, the leading provider of Out of Home (OOH) campaign measurement, announced today the integration of its OOH measurement capabilities with Place Exchange, the leading SSP for programmatic OOH media. The partnership expands Place Exchange's existing measurement offerings and enables its customers to use Reveal Mobile to measure campaign performance across the full marketing funnel, from measuring lift in brand metrics, to increases in online and in-store traffic, to conversions events like registrations, downloads, purchases.
- Reveal Mobile enables Place Exchange customers to measure their campaign effectiveness across the funnel, from branding to engagement to direct response.
- NEW YORK, Feb. 27, 2024 /PRNewswire-PRWeb/ -- Reveal Mobile, the leading provider of Out of Home (OOH) campaign measurement, announced today the integration of its OOH measurement capabilities with Place Exchange, the leading SSP for programmatic OOH media.
- "...having Place Exchange include us as one of their embedded campaign measurement solutions is a proud moment in our history."
- Reveal Mobile, a New York and Raleigh based company, offers campaign measurement products for OOH known as Mira studies.