The General

Creative Works London Showcases AI Prowess with Guns N' Roses' Latest Music Video "The General"

Retrieved on: 
Friday, February 2, 2024

In collaboration with the legendary rock band Guns N' Roses, Creative Works has produced a visually stunning music video for the band's latest single, "The General," utilizing the latest in artificial intelligence (AI) technology.

Key Points: 
  • In collaboration with the legendary rock band Guns N' Roses, Creative Works has produced a visually stunning music video for the band's latest single, "The General," utilizing the latest in artificial intelligence (AI) technology.
  • Dan Potter, Creative Director at Creative Works London, spearheaded the project, leveraging his expertise in AI and animation.
  • "Our goal was to create a video that not only serves the song but also showcases the potential of AI in enhancing the art of music video production," Potter explained.
  • Looking to the future, Creative Works London is exploring other innovative applications of AI , including integrating AI with iMAG for live performances.

Creative Works London Showcases AI Prowess with Guns N' Roses' Latest Music Video "The General"

Retrieved on: 
Friday, February 2, 2024

In collaboration with the legendary rock band Guns N' Roses, Creative Works has produced a visually stunning music video for the band's latest single, "The General," utilizing the latest in artificial intelligence (AI) technology.

Key Points: 
  • In collaboration with the legendary rock band Guns N' Roses, Creative Works has produced a visually stunning music video for the band's latest single, "The General," utilizing the latest in artificial intelligence (AI) technology.
  • Dan Potter, Creative Director at Creative Works London, spearheaded the project, leveraging his expertise in AI and animation.
  • "Our goal was to create a video that not only serves the song but also showcases the potential of AI in enhancing the art of music video production," Potter explained.
  • Looking to the future, Creative Works London is exploring other innovative applications of AI , including integrating AI with iMAG for live performances.

THE GENERAL INSURANCE AND NBA G LEAGUE ANNOUNCE SEASON TWO OF "THE BREAK, PRESENTED BY THE GENERAL"

Retrieved on: 
Monday, November 27, 2023

NASHVILLE, Tenn. and NEW YORK, Nov. 27, 2023 /PRNewswire/ -- The General Insurance, NBA G League and G League Ignite, announced today the return of "The Break, presented by The General" — a docuseries created and sponsored by The General. The second season of the docuseries, which showcases stories and personalities from across the G League with a behind-the-scenes look at players' path to the NBA, began releasing episodes monthly on Wednesday, November 22. The General is the official auto insurance partner of the NBA G League and G League Ignite.

Key Points: 
  • NASHVILLE, Tenn. and NEW YORK, Nov. 27, 2023 /PRNewswire/ -- The General Insurance, NBA G League and G League Ignite, announced today the return of "The Break, presented by The General" — a docuseries created and sponsored by The General.
  • The General is the official auto insurance partner of the NBA G League and G League Ignite.
  • "We're proud to mark another thrilling chapter in our partnership with the NBA G League and G League Ignite, allowing us to connect with basketball enthusiasts on a deeper level," said Kale Sligh, VP of marketing at The General.
  • Ball for All will tip off this season in Las Vegas on Dec. 8 when The General and the NBA G League will host children and staff members from local schools and organizations at the Santa Cruz Warriors vs. G League Ignite game.

The General Sound Studio Live Debuts at Clean Culture in Atlanta

Retrieved on: 
Tuesday, September 12, 2023

ATLANTA, Sept. 12, 2023 /PRNewswire/ -- The General is committed to becoming one of the most flexible and understanding insurance providers. This month, it's extending its commitment to giving up-and-coming musicians a big break by hosting a live concert at Clean Culture — one of the fastest growing automotive events in the nation — on September 16. Following the successful launch of The General Sound Studio — a first-of-its-kind mobile recording studio in a car that first debuted in Nashville earlier this summer — The General will serve as a partner of the Clean Culture event in Atlanta taking things to the next level with The General Sound Studio Live, an unforgettable live concert experience.

Key Points: 
  • The General Sound Studio is heading to Atlanta Motor Speedway, alongside First Tube and Clean Culture, featuring a live concert, sweepstakes, car shows and more.
  • Following the successful launch of The General Sound Studio — a first-of-its-kind mobile recording studio in a car that first debuted in Nashville earlier this summer — The General will serve as a partner of the Clean Culture event in Atlanta taking things to the next level with The General Sound Studio Live, an unforgettable live concert experience.
  • As part of this unique partnership, The General is teaming up with First Tube , a branded live content marketing platform known for delivering always-on premium video content, to debut The General Sound Studio Live.
  • For those unable to attend The General Sound Studio Live in Atlanta, The General is creating a digital experience available to everyone by streaming Tobe's performance for free.

The General Insurance® Debuts Mobile Sound Studio to Give Rising Musicians a Big Break

Retrieved on: 
Thursday, July 27, 2023

NASHVILLE, Tenn., July 27, 2023 /PRNewswire/ -- The General is doubling down on its commitment to become one of the most flexible and understanding insurance providers with a new brand activation designed to give up-and-coming musicians a big break. This month, the company is unveiling The General Sound Studio™, a first-of-its-kind mobile recording studio (in a car!) designed to support emerging musicians in their pursuit of a professional music career.

Key Points: 
  • The General Sound Studio, a professional-grade recording studio housed inside a custom-built vehicle, is making noise in the music industry in collaboration with Epic Records.
  • This month, the company is unveiling The General Sound Studio™, a first-of-its-kind mobile recording studio (in a car!)
  • The state-of-the-art mobile studio will provide the highest-quality recording tools and will give select artists their big break with an opportunity to professionally record original songs.
  • "As a Nashville-based company, The Sound Studio brings this idea to life by supporting rising artists in pursuit of their big break in their music career in a major way.

The General Insurance® Launches New Brand Campaign To Give Drivers A Break When They Need It Most

Retrieved on: 
Wednesday, April 5, 2023

NASHVILLE, Tenn., April 5, 2023 /PRNewswire/ -- The General is on a mission to establish itself as the most empathetic, flexible insurance company in the nation. Today, The General kicked off the next stage in a continued brand evolution journey by announcing the launch of a new campaign, titled "The Break," with the goal of reaching drivers who need a break in life, and on their car insurance.

Key Points: 
  • Today, The General kicked off the next stage in a continued brand evolution journey by announcing the launch of a new campaign, titled "The Break," with the goal of reaching drivers who need a break in life, and on their car insurance.
  • "The Break" campaign shows how The General puts itself into its customers' shoes and gives drivers a break when they need one the most — which is why the brand has been providing quality insurance and flexibility in policies and payments since 1963.
  • "The Break" campaign includes new advertisements, partnerships and a brand refresh with both an updated logo and evolved General character.
  • For more information and to see the new spots visit www.thegeneral.com and follow the brand on Instagram , Twitter , and YouTube .

CBS, Paramount, Disney, GroupM, Nielsen, Sony, other leading media companies set the stage for TVOT San Francisco

Retrieved on: 
Wednesday, March 22, 2023

SAN FRANCISCO, March 22, 2023 /PRNewswire-PRWeb/ -- InteractiveTV Today has announced speakers and dates for its annual forum of TV and advertising visionaries, The TV of Tomorrow Show (TVOT), returning to San Francisco May 24-25, 2023.

Key Points: 
  • SAN FRANCISCO, March 22, 2023 /PRNewswire-PRWeb/ -- InteractiveTV Today has announced speakers and dates for its annual forum of TV and advertising visionaries, The TV of Tomorrow Show ( TVOT ), returning to San Francisco May 24-25, 2023.
  • "For 16 years, we've brought together the brilliant minds who have created the multiplatform television ecosystem we know today.
  • The 19th Annual Awards for Leadership in Interactive and Multiplatform Television will be presented on May 24th at a special ceremony at TVOT.
  • Sponsorship opportunities are available; learn about the options by emailing [email protected] or calling 415-608-4766.

H.K. Keller Auctions Announce Your Chance to Bid on Rare Autograph Collection

Retrieved on: 
Wednesday, June 1, 2022

Keller have helped hundreds of sellers and thousands of buyers find and bid on their perfect item.

Key Points: 
  • Keller have helped hundreds of sellers and thousands of buyers find and bid on their perfect item.
  • After uncovering Theodore Stillwells vintage and unique Rare Autograph Collection , H.K.
  • With the assistance of a local real estate agent, they contacted an auctioneer to help them with the transition.
  • While there were some things in the home with little value, a trunk in the attic caught the auctioneers eye.

H.K. Keller Auctions Announce Your Chance to Bid on Rare Autograph Collection

Retrieved on: 
Wednesday, June 1, 2022

Keller have helped hundreds of sellers and thousands of buyers find and bid on their perfect item.

Key Points: 
  • Keller have helped hundreds of sellers and thousands of buyers find and bid on their perfect item.
  • After uncovering Theodore Stillwell's vintage and unique Rare Autograph Collection , H.K.
  • With the assistance of a local real estate agent, they contacted an auctioneer to help them with the transition.
  • While there were some things in the home with little value, a trunk in the attic caught the auctioneer's eye.

The General Awards $25,000 NAACP Powershift Entrepreneur Grant as Part of Second Annual Black Entrepreneurs Day Event

Retrieved on: 
Tuesday, October 19, 2021

NASHVILLE, Tenn., Oct. 19, 2021 /PRNewswire/ --On October 14, amid Black Entrepreneurs Day celebrations and speakers, The General Insurance awarded its second annual $25,000 NAACP Powershift Entrepreneur Grant to rising Black entrepreneur Phil Terrill, CEO and founder of Minnesota-based company SoleSafe, a company dedicated to providing quality insurance for shoes.

Key Points: 
  • NASHVILLE, Tenn., Oct. 19, 2021 /PRNewswire/ --On October 14, amid Black Entrepreneurs Day celebrations and speakers, The General Insurance awarded its second annual $25,000 NAACP Powershift Entrepreneur Grant to rising Black entrepreneur Phil Terrill, CEO and founder of Minnesota-based company SoleSafe, a company dedicated to providing quality insurance for shoes.
  • This grant was awarded in partnership with the NAACP and was announced during the live-streamed Black Entrepreneurs Day event, curated by Daymond John.
  • "It's been our honor to support Black Entrepreneurs Day and the NAACP Powershift Entrepreneur Grant again this year," said Azali.
  • "I am honored and beyond grateful to The General and the NAACP for selecting me and SoleSafe as a 2021 grant recipient," said Terrill.