HEV

KIA AMERICA'S RUSSELL WAGER NAMED MEDIAPOST'S 2023 AUTOMOTIVE MARKETER OF THE YEAR

Retrieved on: 
Monday, February 12, 2024

The MediaPost Marketing Automotive Awards honor advertisers and agencies who are excelling in today's many forms of communication and rewriting the handbook on automotive marketing.

Key Points: 
  • The MediaPost Marketing Automotive Awards honor advertisers and agencies who are excelling in today's many forms of communication and rewriting the handbook on automotive marketing.
  • The impact of Wager's team's marketing approach has been recognized for its strong contribution towards Kia's all-time record 2023 sales and the brand's continued evolution.
  • Over the last 25+ years, Wager has served in a number of executive roles within automotive brands or their agencies, both in the U.S. and globally.
  • Kia is recognized as one of the TIME100 Most Influential Companies of 2023.

KIA EV9 NAMED 'BEST EV' IN 2024 MOTORWEEK DRIVERS' CHOICE AWARDS

Retrieved on: 
Friday, February 9, 2024

This marks the second year in a row that Kia received the "Best EV" honor from MotorWeek, following the Kia EV6 win in 2023

Key Points: 
  • This marks the second year in a row that Kia received the "Best EV" honor from MotorWeek, following the Kia EV6 win in 2023
    IRVINE, Calif., Feb. 9, 2024 /PRNewswire/ -- Today, the 2024 Kia EV9 received the MotorWeek Drivers' Choice "Best EV" award for 2024.
  • Last year, the 2023 Kia EV6 also received the "Best EV" honor, along with the "Best of the Year" title.
  • "As the brand's first all-electric, three-row SUV, the Kia EV9 continues to receive praise for the vehicle's overall excellence and execution across many factors," said Steven Center, COO & EVP, Kia America.
  • "We are proud to receive the 'Best EV' award from MotorWeek again this year for the all-new EV9."

KIA AMERICA'S SUPER BOWL SPOT CELEBRATES THE HIDDEN POWER WITHIN US ALL

Retrieved on: 
Thursday, February 8, 2024

Designed to be a mobile power source, the EV9 is the centerpiece of a comprehensive marketing campaign that kicks off on game day and highlights the power that lives in all of us, the power to brighten someone's day.

Key Points: 
  • Designed to be a mobile power source, the EV9 is the centerpiece of a comprehensive marketing campaign that kicks off on game day and highlights the power that lives in all of us, the power to brighten someone's day.
  • Set to Cat Power and Coldplay's collaborative track "Wish I Was Here," a determined young figure skater finishes her program and looks up to see an empty seat beside her Dad.
  • The 2024 EV9 is arriving in dealerships now and is available for sale in all 50 states2.
  • Kia is recognized as one of the TIME100 Most Influential Companies of 2023.

2025 KIA CARNIVAL MPV REDEFINED: ELEVATING MULTI-PURPOSE APPEAL WITH HYBRID POWER, SOPHISTICATED DESIGN ENHANCEMENTS AND ALLURING NEXT-GEN TECH

Retrieved on: 
Thursday, February 8, 2024

Brimming with Kia's next-generation of connected car technology, the Carnival steps into the digital age with connectivity and convenience at its core.

Key Points: 
  • Brimming with Kia's next-generation of connected car technology, the Carnival steps into the digital age with connectivity and convenience at its core.
  • Embracing the distinctive "Opposites United" design language, the Carnival confidently embodies a modern and bold appearance befitting of an SUV.
  • An available wide and contoured skid plate contrasts against the black cladding on the lower rear fascia completes the exterior redesign.
  • 2 Kia Digital Key requires an eligible Kia Connect subscription and a compatible smart device with an active data plan.

KIA TELLURIDE NAMED 'BEST FAMILY CAR OF 2024' BY CARS.COM

Retrieved on: 
Wednesday, February 7, 2024

IRVINE, Calif., Feb. 7, 2024 /PRNewswire/ -- The 2024 Kia Telluride was named Cars.com's Best Family Car of 2024. The Telluride was also a finalist for the Best SUV of 2024 category alongside the 2024 Kia Sorento. The 2024 Kia Seltos was a finalist for Best Car of 2024, the outlet's top category.

Key Points: 
  • IRVINE, Calif., Feb. 7, 2024 /PRNewswire/ -- The 2024 Kia Telluride was named Cars.com's Best Family Car of 2024 .
  • "We are honored to receive Cars.com's Best Family Car of 2024 award for the rugged and capable 2024 Kia Telluride," said Steven Center, COO & EVP, Kia America.
  • The six different categories include: Best Car, Best SUV, Best Pickup Truck, Best Family Car, Best Luxury Car and Best Electric Vehicle.
  • The Best Family Car is evaluated based on crash tests, safety features and accommodation of family members and their gear, alongside family-friendly amenities.

EVPro+ Program EV Standards Based Training Schedule 2024 Levels 1, 2, and 3

Retrieved on: 
Monday, February 5, 2024

MIDLOTHIAN, Texas, Feb. 5, 2024 /PRNewswire/ -- EVPro+ in collaboration with FutureTech Auto will be offering the following EV skills training and certification open enrollment public events supporting electrified vehicle diagnostics, service and repair at the below hosted sites in 2024:

Key Points: 
  • Events include all training components, certification exams, student materials as needed to support the event, snacks, beverages, and lunch.
  • The EVPro+ Global Program offers the only comprehensive Governing Standards Driven EV Training Courses that includes the "option" for EV Professionals that diagnose, service, repair, instructor, design, etc.to earn a 5-year authenticated certification for any or all technology levels by successfully completing practical and written cert exams.
  • EV Professionals will be properly prepared and skilled to perform competent and consistent diagnostics, service, and repair on electrified vehicles and systems.
  • The EVPro+ Program aims to elevate while standardizing the training content and certification obtained for all service professionals and educators spanning all transportation-related organizations.

Xpander and Xpander Cross HEV Models Premiere in Thailand, Featuring Safe, Secure and Exhilarating Driving Experience of Electrified Vehicles

Retrieved on: 
Thursday, February 1, 2024

The newly-added HEV models combine Mitsubishi Motors' trademark electrification and all-wheel control technologies to raise the appeal of the Xpander series to another level.

Key Points: 
  • The newly-added HEV models combine Mitsubishi Motors' trademark electrification and all-wheel control technologies to raise the appeal of the Xpander series to another level.
  • Newly developed based on the brand's plug-in hybrid electric vehicles (PHEVs), the HEV system delivers an eco-friendly and exhilarating driving experience unique to electrified vehicles.
  • Moreover, drivers can actively choose EV driving according to the situation, such as driving in quiet residential areas early in the morning.
  • Hybrid driving also kicks in when driving at high speeds to run using the engine with assistance from the motor (Figure 3).

Lexus Announces Global Sales Results for 2023

Retrieved on: 
Tuesday, January 30, 2024

Toyota City, Japan, Jan 30, 2024 - (JCN Newswire) - Lexus has announced the global sales results for 2023.

Key Points: 
  • Toyota City, Japan, Jan 30, 2024 - (JCN Newswire) - Lexus has announced the global sales results for 2023.
  • The global sales results for the period from January to December 2023 reached a record high of 824,258 units (a 132% increase compared to the previous year).
  • This growth was attributed to strong demand, particularly in North America and Japan, along with the recovery of stable parts supply contributing to increased sales.
  • Lexus will continue to drive unique initiatives, focusing on the development and promotion of battery electric vehicles in pursuit of realizing a carbon-neutral society.

2024 KIA EV9 WINS 2024 WOMEN'S WORLDWIDE CAR OF THE YEAR AWARD FOR SUVS

Retrieved on: 
Friday, February 2, 2024

"We are immensely proud of the EV9's triumph in the Women's Worldwide Car of the Year awards," said Steven Center, COO & EVP, Kia America.

Key Points: 
  • "We are immensely proud of the EV9's triumph in the Women's Worldwide Car of the Year awards," said Steven Center, COO & EVP, Kia America.
  • This award is a motivating force for Kia to continue pushing boundaries and exceeding expectations."
  • The Kia EV9 impressed the jurors on several levels, including its spacious interior for up to seven passengers.
  • Created in 2009, the Women's Worldwide Car of the Year is comprised exclusively of women, with 75 journalists spanning 52 countries.

KIA AMERICA DROPS 15-SECOND PREVIEW OF "BIG GAME" SPOT

Retrieved on: 
Friday, February 2, 2024

IRVINE, Calif., Feb. 2, 2024 /PRNewswire/ -- Kia America has released a :15-second look at the brand's upcoming "Big Game" ad featuring the all-new 2024 Kia EV9 three-row EV SUV and a determined young figure skater.

Key Points: 
  • IRVINE, Calif., Feb. 2, 2024 /PRNewswire/ -- Kia America has released a :15-second look at the brand's upcoming "Big Game" ad featuring the all-new 2024 Kia EV9 three-row EV SUV and a determined young figure skater.
  • The 60-second spot, scheduled to air during the fourth quarter of Super Bowl LVIII, is the centerpiece of an integrated marketing campaign launching Kia's new flagship vehicle.
  • Designed to be a mobile power source, the all-electric Kia EV9 was recently named 2024 North American Utility Vehicle of the Year™ by the North American Car of the Year (NACTOY) jury.
  • Headquartered in Irvine, California, Kia America continues to top automotive quality surveys.