Before Cuffing Season, There's Boo Season: New Insights From Peacock and Tinder Show Horror Movies Are the New Dating Trend
LOS ANGELES, Oct 5, 2023 /PRNewswire/ -- Just in time for Halloween, Tinder and Peacock are launching a new way for daters to find a boo. After seeing a 42% increase in users talking about scary movies on their Tinder bios, "Horror Movies" will now officially be available as an Interest that can be added to Tinder profiles.
- After seeing a 42% increase in users talking about scary movies on their Tinder bios, "Horror Movies" will now officially be available as an Interest that can be added to Tinder profiles.
- Based on this trend, Peacock and Tinder surveyed singles and found that horror may be the way to daters' hearts with nearly two-thirds (63%) of respondents agreeing that watching horror movies together is a great date activity.
- And almost half (49%) agreed that a shared interest in horror movies can indicate a deeper compatibility between partners.
- Insights were gathered on the dating dynamics, horror film preferences, and the interplay between these aspects among 1,000 U.S. participants.