Data Axle Named a Leader in B2B Marketing and Sales Data Providers Analyst Report
DALLAS, March 13, 2024 /PRNewswire/ -- Today, Data Axle, a leader in data-driven marketing and business intelligence solutions, announced it has been named a leader by Forrester Research in The Forrester Wave™: Marketing And Sales Data Providers For B2B, Q1 2024 report. This report evaluates 14 providers on 28 criteria across three primary categories: current offering, strategy, and market presence.
- Report states company is "a unique choice for those companies seeking deep business location data, small business markets, and the ability to link personal and professional profiles"
DALLAS, March 13, 2024 /PRNewswire/ -- Today, Data Axle , a leader in data-driven marketing and business intelligence solutions, announced it has been named a leader by Forrester Research in The Forrester Wave™: Marketing And Sales Data Providers For B2B, Q1 2024 report. - Data Axle received the highest scores possible in the Firmographic (account) Data and Complementary data types, sub criteria of Depth of Account Data, Account Hierarchies, Specialized Account Data, and Technographic Data, and in the categories of Data Acquisition and Processing, Data Discovery Capabilities, Data Integrations and Delivery, and Other complementary data types.
- The report states: "…Data Axle differentiates with a deep focus on capturing small and medium-sized business (SMB) data, offering unmatched franchise and branch hierarchies."
- To learn more about how Data Axle helps marketing, sales, and insights teams, please visit data-axle.com .