Brazing

Material Named a Runner-Up in 2023 Braze Torchie Awards for Agency Partner Story of the Year

Retrieved on: 
Tuesday, October 17, 2023

Material , a global strategy and customer experience transformation consultancy, is pleased to announce it has been named runner-up for the 2023 Braze Torchie Awards in the Agency Partner Story of the Year category.

Key Points: 
  • Material , a global strategy and customer experience transformation consultancy, is pleased to announce it has been named runner-up for the 2023 Braze Torchie Awards in the Agency Partner Story of the Year category.
  • The runner-up distinction highlights Material’s recent and transformative digital marketing campaign created in partnership with Braze and Whataburger, showcasing Material’s status as a leading loyalty and customer engagement partner.
  • The solution included:
    Adapting Braze to enable survey capabilities that connected to customer preferences and delivered significant lift in engagement and sales.
  • “This recognition from Braze spotlights our strategic and innovative work in delivering exceptional customer loyalty,” said Bill Kanarick, Material CEO.

Braze Introduces Feature Flags and Unveils New Low-Code and AI Product Innovations at Ninth Annual Forge Customer Conference

Retrieved on: 
Tuesday, October 17, 2023

Feature Flags pair with the customer journey orchestration to enable brands to deliver and improve personalized experiences in their mobile and web applications.

Key Points: 
  • Feature Flags pair with the customer journey orchestration to enable brands to deliver and improve personalized experiences in their mobile and web applications.
  • Jon Hyman, Cofounder and CTO of Braze, announced Feature Flags, along with other upcoming product innovations at the company’s annual customer conference, Forge at Metropolitan Pavilion in New York.
  • According to Deloitte , organizations with mature personalization strategies report nearly 2x improvements in customer engagement, 1.5x improvement in customer loyalty, and 1.5x increase in revenue per customer .
  • “With Braze Feature Flags, we were able to reduce campaign development time by 50%,” said Paolo Sabatinelli, Chief Product Officer of Immobiliare.it .

Braze Customer Engagement Platform Now Available in AWS Marketplace

Retrieved on: 
Monday, October 16, 2023

Braze (Nasdaq: BRZE), the comprehensive customer engagement platform that powers interactions between consumers and the brands they love, announced today that it’s now available in AWS Marketplace, a digital catalog with thousands of software listings from independent software vendors that make it easy to find, test, buy, and deploy software that runs on Amazon Web Services (AWS).

Key Points: 
  • Braze (Nasdaq: BRZE), the comprehensive customer engagement platform that powers interactions between consumers and the brands they love, announced today that it’s now available in AWS Marketplace, a digital catalog with thousands of software listings from independent software vendors that make it easy to find, test, buy, and deploy software that runs on Amazon Web Services (AWS).
  • The launch signals a deepening relationship between Braze and Alloys partner AWS, and makes it easier for Braze customers and prospects to enjoy the simplified procurement that AWS Marketplace offers.
  • Using Braze, brands ingest and process customer data in real time, orchestrate and optimize contextually relevant, cross-channel marketing campaigns, and continuously evolve their customer engagement strategies.
  • “This expanded availability of Braze will allow our shared customers to better leverage AWS cloud investments and the convenience of AWS Marketplace.”

Braze Celebrates Leading Customers and Partners with 2023 Braze Torchie Awards Winners

Retrieved on: 
Monday, October 16, 2023

The awards recognize leading brands and individuals from Braze customers and partners that are building the future of customer engagement by leveraging technology and forward-looking strategies to better engage and serve their audiences.

Key Points: 
  • The awards recognize leading brands and individuals from Braze customers and partners that are building the future of customer engagement by leveraging technology and forward-looking strategies to better engage and serve their audiences.
  • The annual Braze Torchie Awards celebrate the customers, partners, and individuals within the Braze community who have found innovative ways to leverage the Braze platform.
  • Learn more about the 2023 Braze Torchie Awards winners .
  • “Braze customers and partners continue to push the boundaries of what’s possible in customer engagement by pairing technology, data, and creativity together to create memorable consumer experiences.

Braze Named a Leader in 2023 Magic Quadrant™ for Multichannel Marketing Hubs

Retrieved on: 
Monday, October 2, 2023

Braze (Nasdaq: BRZE), the comprehensive customer engagement platform that powers interactions between consumers and the brands they love, today announced that it has been positioned by Gartner® as a Leader in the 2023 Magic Quadrant for Multichannel Marketing Hubs.

Key Points: 
  • Braze (Nasdaq: BRZE), the comprehensive customer engagement platform that powers interactions between consumers and the brands they love, today announced that it has been positioned by Gartner® as a Leader in the 2023 Magic Quadrant for Multichannel Marketing Hubs.
  • The evaluation was based on specific criteria that analyzed the company’s overall completeness of vision and ability to execute.
  • “Aided by our partners and customer community, the Braze platform continues to deliver tremendous return on investment to global companies of all sizes.
  • Download a complimentary copy of the Magic Quadrant report to learn more about the Braze platform’s strengths and cautions, among other provider offerings.

Braze Announces Keynote Speakers Guy Raz, Leslie Odom Jr. and Omar Johnson for Forge 2023 Conference

Retrieved on: 
Wednesday, September 20, 2023

Guy and Leslie join the agenda along with opening keynote speaker Omar Johnson, former CMO for Beats by Dre and the Founder of ØPUS United , and Cleo Wade , New York Times bestselling author.

Key Points: 
  • Guy and Leslie join the agenda along with opening keynote speaker Omar Johnson, former CMO for Beats by Dre and the Founder of ØPUS United , and Cleo Wade , New York Times bestselling author.
  • Forge Digital attendees will be able to engage with Braze experts, see curated content from the in-person event, and enjoy exclusive content from Braze customers.
  • Forge Digital will be broadcast three times for the global audience and be available later on-demand as part of a Forge NYC and Forge Digital On-Demand hub.
  • Register here for either the two-day or digital conference for the NYC event and register here for the digital event.

Phrasee Appoints Dan Head as CEO to Drive Next Phase of Innovation and Growth

Retrieved on: 
Wednesday, September 20, 2023

Phrasee today announced that the Board of Directors has appointed Dan Head as CEO.

Key Points: 
  • Phrasee today announced that the Board of Directors has appointed Dan Head as CEO.
  • Formerly chief revenue officer at Braze, including during its growth from Series-B to IPO in November 2021, Head will ensure Phrasee plays a leading role in guiding content marketers through the AI revolution.
  • Before Braze, he spent four years as regional vice president at Salesforce during the inception of its Marketing Cloud.
  • “The explosive growth of the current AI landscape caught many marketers and technologists off guard,” said Malm.

Braze Reports Fiscal Second Quarter 2024 Results

Retrieved on: 
Thursday, September 7, 2023

Braze also reiterated guidance on its non-GAAP operating loss margin, which it believes will be negative 7% or better during the fourth quarter of the fiscal year ending January 31, 2024.

Key Points: 
  • Braze also reiterated guidance on its non-GAAP operating loss margin, which it believes will be negative 7% or better during the fourth quarter of the fiscal year ending January 31, 2024.
  • Prior to the fourth quarter of the fiscal year ended January 31, 2023, Braze did not adjust non-GAAP gross profit and margin, non-GAAP sales and marketing expense, non-GAAP research and development expense, non-GAAP general and administrative expense, non-GAAP operating loss, non-GAAP operating income margin, or non-GAAP net loss for acquisition related expense, because there was not acquisition activity by Braze in prior periods.
  • Braze defines non-GAAP free cash flow as net cash used in operating activities, minus purchases of property and equipment and minus capitalized internal-use software costs.
  • Customer: Braze defines a customer, as of period end, as the separate and distinct, ultimate parent-level entity that has an active subscription with Braze to use its products.

Braze Introduces New Data Integration Innovations to Help Brands Create Personalized, Cross-Channel Campaigns Faster

Retrieved on: 
Wednesday, September 6, 2023

Braze (Nasdaq: BRZE), the comprehensive customer engagement platform that powers interactions between consumers and the brands they love, unveiled today new and enhanced data features, partnerships, and functionality to help brands streamline data integration and reduce time-to-value.

Key Points: 
  • Braze (Nasdaq: BRZE), the comprehensive customer engagement platform that powers interactions between consumers and the brands they love, unveiled today new and enhanced data features, partnerships, and functionality to help brands streamline data integration and reduce time-to-value.
  • Despite collecting valuable customer data, internal data silos pose challenges for technical teams, making it difficult to provide relevant data to empower marketing teams.
  • With Braze, brands have a more cohesive solution that streamlines data integration, enhances flexibility, and bolsters the ability to deliver tailored customer experiences.
  • This distinct capability enables brands to customize webhook integrations from within the Braze platform and map user data from external software tools into Braze.

Census Offers Free HubSpot Edition for HubSpot Enterprise Customers

Retrieved on: 
Tuesday, September 5, 2023

Census , the leading data activation and reverse ETL platform , today announced a new HubSpot Edition that makes Data Activation for HubSpot free for all HubSpot Enterprise customers.

Key Points: 
  • Census , the leading data activation and reverse ETL platform , today announced a new HubSpot Edition that makes Data Activation for HubSpot free for all HubSpot Enterprise customers.
  • The HubSpot Edition of Census is an enterprise-grade solution specifically designed to scale for companies with millions of customers, complex data integration needs, and stringent security and compliance requirements.
  • View the full release here: https://www.businesswire.com/news/home/20230905588555/en/
    The Census HubSpot Edition makes Data Activation free for all HubSpot Enterprise users (Graphic: Business Wire)
    HubSpot is a leading sales, marketing, and success platform for scaling companies, used by over 184,000 businesses across 120 countries .
  • To learn more about Census’s free HubSpot Edition for enterprise customers, visit the website here .