Soft drink

Americans Now Have an Obesity Bill of Rights

Retrieved on: 
Wednesday, January 31, 2024

ARLINGTON, Va., Jan. 31, 2024 /PRNewswire/ -- Because obesity – the most prevalent and costly chronic disease in the United States – remains largely undiagnosed and untreated a decade after the American Medical Association (AMA) classified it as a serious disease requiring comprehensive care,1 the National Consumers League (NCL) and National Council on Aging (NCOA) today introduced the nation's first Obesity Bill of Rights and launched a grassroots movement – Right2ObesityCare – to advance changes in federal, state, and employer policies that will ensure these rights are incorporated into medical practice.

Key Points: 
  • The Obesity Bill of Rights aims to address the unique challenges people with this condition face when seeking care.
  • -Ramsey Alwin, NCOA President and CEO
    Developed in consultation with leading obesity specialists and endorsed by nearly 40 national obesity and chronic disease organizations, the Obesity Bill of Rights establishes eight essential rights, so people with obesity will be screened, diagnosed, counseled, and treated according to medical guidelines and no longer face widespread weight bias and ageism within the health care system or exclusionary coverage policies by insurers and government agencies.
  • "For too long, adults with obesity have encountered a health care system that is working against them.
  • They have been stigmatized, discriminated against, not treated with respect by their health providers, and have faced significant hurdles and burdensome requirements to receive obesity care."

Blueshift Nutrition Leads the "Delicious Living" Awards, Winning in 7 Different Categories

Retrieved on: 
Tuesday, January 30, 2024

BOSTON, Jan. 30, 2024 /PRNewswire/ -- Blueshift Nutrition, the pioneer in super-premium supplement drinks, is thrilled to announce its success in the recent "delicious living" awards. Blueshift secured seven awards, making it the most decorated supplement brand in the highly esteemed awards program.

Key Points: 
  • Voted on by both consumers and natural health retailers, these annual awards recognize the best all-natural products in the market.
  • Blueshift Nutrition is honored to share the podium with beloved supplement brands who also won delicious living awards this year including Thorne, Nordic Naturals, New Chapter, and Now Foods.
  • Blueshift Nutrition stood out by winning multiple awards in both consumer-voting and retailer-voting categories.
  • And with an average customer rating of 4.8/5.0 stars from almost 2,000 reviews, Blueshift products have earned widespread consumer acclaim.

Wine Opinions and Colangelo & Partners Release Results Of Consumer Survey on U.S. Wine Market Trends and Challenges

Retrieved on: 
Tuesday, January 30, 2024

NEW YORK, Jan. 30, 2024 /PRNewswire-PRWeb/ -- Colangelo & Partners and Wine Opinions conducted their second annual wine survey, this year focusing on U.S. wine drinker attitudes, behaviors, and trends related to beverage alcohol consumption and health. "There are several challenges for the wine industry heading into 2024," said Gino Colangelo, president of Colangelo & Partners. "Personally, I think the biggest threat is the growing Neo-Prohibitionist movement and its potential to affect the U.S.D.A. Dietary Guidelines for adult consumption of beverage alcohol, which are due to be reviewed in 2025." There's speculation that the current guidelines — 2 drinks per day for men and 1 drink per day for women — may be revised to 2 drinks per week for all adults, following the recent change in Canada. "Related consumption trends such as 'Dry January' and 'Sober October' also impact consumer behavior," continued Colangelo. "The research with Wine Opinions provides our clients and the wine industry with data-driven insights that will help adapt business strategies during this pivotal time."

Key Points: 
  • "There are several challenges for the wine industry heading into 2024," said Gino Colangelo, president of Colangelo & Partners.
  • "Related consumption trends such as 'Dry January' and 'Sober October' also impact consumer behavior," continued Colangelo.
  • The study was conducted in December 2023 and surveyed 2,013 U.S. adults from the Colangelo & Partners and Wine Opinions consumer databases, who drink wine on average 2 to 3 times per month or more often.
  • The survey set out to measure, among other things, current wine consumer trends and the attitudes and behaviors among U.S. wine drinkers regarding alcohol consumption and health.

HOT WINGS MEET HARD SELTZER! TRULY HARD SELTZER SPICES UP GAME DAY WITH FIRST-EVER HOT WING-INSPIRED SELTZER

Retrieved on: 
Thursday, January 25, 2024

Truly is bringing the OG snack of football watch parties – hot wings – to both fans and cans with the launch of the first-ever Hot Wing Sauce Hard Seltzer.

Key Points: 
  • Truly is bringing the OG snack of football watch parties – hot wings – to both fans and cans with the launch of the first-ever Hot Wing Sauce Hard Seltzer.
  • Available just in time for the big weekend, Truly Hot Wing Hard Seltzer is the perfect game day addition for football fans, bringing a zesty kick to Truly’s light seltzer base.
  • Los Angeles-based hot wing and hard seltzer lovers can also visit Truly LA for a taste.
  • Truly Hot Wing Sauce Hard Seltzer is available in custom 4-pack, 16-ounce cans starting January 29 for a limited time.

Chartwells K12's Hot Chocolate Milk Concept Launches in More than 55 Schools Across the Nation

Retrieved on: 
Monday, January 29, 2024

CHARLOTTE, N.C., Jan. 29, 2024 /PRNewswire/ -- Students can wrap their hands around a cup of comfort this winter with Chartwells K12's new Hot Chocolate Milk concept. Featuring delicious hot chocolate milk served during breakfast and lunch, kids can enjoy their mug of cocoa with an array of tempting toppings as they create their custom specialty beverage in the school cafeteria. The concept is launching in over 55 pilot schools this month, including Harper Creek Schools (Mich.), Hockinson School District (Wash.), and Stamford Public Schools (Conn.).

Key Points: 
  • CHARLOTTE, N.C., Jan. 29, 2024 /PRNewswire/ -- Students can wrap their hands around a cup of comfort this winter with Chartwells K12's new Hot Chocolate Milk concept.
  • The concept is launching in over 55 pilot schools this month, including Harper Creek Schools (Mich.), Hockinson School District (Wash.), and Stamford Public Schools (Conn.).
  • Partnering with National Dairy Council to launch the concept, Chartwells K12 is serving hot chocolate milk in schools participating in the pilot program.
  • Whether students top off their hot chocolate milk with a sprinkle of cinnamon or a hint of peppermint, kids can personalize their hot chocolate milk with a variety of flavorful toppings.

ROCKSTAR® ENERGY DRINK UNVEILS "ROCKSTAR FOCUS™," A NEW LINE OF ENERGY DRINKS DELIVERING ENERGY & MENTAL BOOST

Retrieved on: 
Monday, January 29, 2024

PURCHASE, N.Y., Jan. 29, 2024 /PRNewswire/ -- Today, Rockstar Energy Drink announced the launch of Rockstar Focus, the newest addition to the brand's growing energy portfolio, created to give consumers a drink that delivers on energy and a mental boost to help increase focus.

Key Points: 
  • The brand reveals a new kind of energy drink that gives consumers mental focus and energy.
  • PURCHASE, N.Y., Jan. 29, 2024 /PRNewswire/ -- Today, Rockstar Energy Drink announced the launch of Rockstar Focus, the newest addition to the brand's growing energy portfolio, created to give consumers a drink that delivers on energy and a mental boost to help increase focus.
  • Made with innovative ingredients like Lion's Mane and providing 200 mg of caffeine, Rockstar Focus gives consumers functional energy and a mental boost to tackle the day and be the best version of themselves.
  • cans at www.rockstarenergy.com , and at retailers where PepsiCo products are sold nationwide, starting at $2.99 per can.

Sprecher Brewing Acquires Juvee, Adding Energy Category to its Roster of Craft Beverages

Retrieved on: 
Thursday, January 18, 2024

Sprecher Brewing Company CEO Sharad Chadha announced today its expansion into the energy drink category with the purchase of Juvee from global gaming and lifestyle brand, 100 Thieves.

Key Points: 
  • Sprecher Brewing Company CEO Sharad Chadha announced today its expansion into the energy drink category with the purchase of Juvee from global gaming and lifestyle brand, 100 Thieves.
  • Over the past year, Juvee has grown revenues by 400%, driven mostly by the dedicated community they’ve built online.
  • Since 2020, Sprecher’s craft sodas have exploded in popularity and have increased 300% in sales and expanded distribution nationally.
  • Sprecher also recently won eight awards including a double gold, gold and six silver medals from the 2023 Tasting Alliance Beer Competition.

Uncle Matt's Organic® Launches Ultimate Athlete®

Retrieved on: 
Tuesday, January 23, 2024

"We wanted to create a great-tasting pre-workout shot that would support sports and fitness goals without chemicals or caffeine -- Uncle Matt's Organic® Ultimate Athlete® Shot is delicious and organic, but just as effective as the mainstream shots out there," said Susan McLean, VP of Marketing and Innovation at Uncle Matt's Organic. "This innovation is a great addition to our Ultimate Shots line and is the perfect option for the pro athlete to the weekend warrior and everyone in between looking to help boost athletic performance with organic and multi-functional ingredients," she continued.

Key Points: 
  • CLERMONT, Fla., Jan. 23, 2024 /PRNewswire/ -- Uncle Matt's Organic ®, the nation's #1 selling brand of organic orange juice, announces today the launch of Uncle Matt's Organic® Ultimate Athlete® Pre-Workout Shot, aimed to boost athletic performance, hydrate and reduce oxidative stress—all in one gulp.
  • Uncle Matt's Organic® Ultimate Athlete® Shot starts with the highest quality OJ, using only 100% organically grown fruit that is free from synthetic fertilizers, pesticides, and GMOs.
  • Uncle Matt's Organic® Ultimate Athlete® Shot is available now at https://shop.UncleMatts.com with more store announcements being communicated through the brand's social channels in the coming weeks.
  • A Case of 6 - 2 oz shots is $24 when you buy direct from Uncle Matt's Organic®.

Mixed-Up Cocktail Co Finishes Strong In 2023 With New Award-Winning Smash Lineup

Retrieved on: 
Monday, January 22, 2024

SILVER CITY, N.M., Jan. 22, 2024 /PRNewswire/ -- Mixed-Up Cocktail Co (Mixed-Up), creator and processor of deliciously bold Ready-to-Drink (RTD) canned craft cocktails, ends the year with continued success in launching their new Smash lineup. These all-natural 6% ABV cocktails currently come in two flavors: Watermelon Hibiscus Smash and Tangerine Punch Smash, with plans to launch a Berry Citrus and Strawberry Mango in the upcoming months. Each flavor boasts a strong combination of natural juice and booze and can be found in their distinct white and silver cans.

Key Points: 
  • These all-natural 6% ABV cocktails currently come in two flavors: Watermelon Hibiscus Smash and Tangerine Punch Smash, with plans to launch a Berry Citrus and Strawberry Mango in the upcoming months.
  • Each flavor boasts a strong combination of natural juice and booze and can be found in their distinct white and silver cans.
  • Mixed-Up's variety of flavors proved popular in 2023 and meets the needs of modern consumers for an indulgent-but-healthy cocktail option that tastes like it's fresh from the bar.
  • Our ingredients are so natural and delicious that customers can't tell between our product and a freshly-made bar cocktail.

Trolli® Partners with Top Pro Football Prospect Caleb Williams with Limited-Edition Trolli Pack

Retrieved on: 
Thursday, January 18, 2024

CHICAGO, Jan. 18, 2024 /PRNewswire/ -- Trolli®, the rule-bending sour gummi brand known for its dual neon colors, bold flavors, and soft and chewy texture, announced today it has partnered with projected top pro football draft pick and college football award-winning quarterback, Caleb Williams. The partnership comes on the heels of Williams announcing his declaration to enter the upcoming draft and play professional football. Throughout his collegiate football career, Trolli sour gummies have been a favorite pre-game and sideline snack for the award-winning player.

Key Points: 
  • As part of the collaboration with Williams, Trolli will make sour gummi dreams come true for his biggest fans, with the release of an exclusive, limited-edition "Caleb Williams Mix" pack of Trolli Sour Brite Crawlers.
  • The pack features Williams' favorite flavor combination to commemorate the partnership and his announcement to turn pro.
  • For the chance to score a Trolli "Caleb Williams Mix" pack of Trolli Sour Brite Crawlers, fans can visit trolli.com/Caleb-Williams through February 18, 2024.
  • Four-thousand First Prizes consisting of two (2) limited edition bags of Trolli® Sour Brite Crawlers - Caleb Williams Mix.