Basmati

Royal Unveils Brand Refresh With New Packaging Design and Product Innovations at Expo West

Retrieved on: 
Tuesday, March 12, 2024

CYPRESS, Calif., March 12, 2024 /PRNewswire/ -- Royal®, recognized as the #1 brand of Authentic Basmati and Sona Masoori rice in America, will unveil its brand refresh at this year's Natural Products Expo West Show (Booth #1496 in Hall B). Royal invites Expo West attendees to stop by the Royal booth from March 14 - March 16 to get an exclusive look at the brand's refresh with new packaging, sample Royal's new product innovations, and have access to experience an immersive rice art showcase with the new Royal logo from viral rice artist, Alissa Teo.Royal's new brand refresh, which will officially be rolled out in the coming months, aims to deliver authentic Indian ingredients and food that inspires, connects and sustains people and the planet. Through this pivotal transformation, Royal aspires to be the brand of choice for authentic Indian cuisine allowing consumers to create and share the most delicious and memorable meals with their families.

Key Points: 
  • CYPRESS, Calif., March 12, 2024 /PRNewswire/ -- Royal ®, recognized as the #1 brand of Authentic Basmati and Sona Masoori rice in America, will unveil its brand refresh at this year's Natural Products Expo West Show (Booth #1496 in Hall B).
  • Royal invites Expo West attendees to stop by the Royal booth from March 14 - March 16 to get an exclusive look at the brand's refresh with new packaging, sample Royal's new product innovations, and have access to experience an immersive rice art showcase with the new Royal logo from viral rice artist, Alissa Teo .
  • "As Royal sets the stage for growth as America's #1 Basmati Brand in America, we are thrilled to unveil our brand refresh and new packaging at this year's Expo West at booth #1496," said Abhinav Arora, President of LT Foods Americas, the renowned global culinary enterprise behind Royal®.
  • To book a booth appointment and sample Royal's latest product innovations from Thursday to Saturday, contact [email protected] .

LT Foods Americas Names 9thWonder Agency its Digital AOR

Retrieved on: 
Monday, February 15, 2021

1 brand of basmati rice, has selected media and creative business award-winning agency, 9thWonder Agency, as its digital agency of record.

Key Points: 
  • 1 brand of basmati rice, has selected media and creative business award-winning agency, 9thWonder Agency, as its digital agency of record.
  • As the new digital agency and strategic partner, 9thWonder will apply its strategic focus and digital marketing expertise to build on LT Foods Americas' iconic brand and garner increased growth.
  • "We are excited to partner with LT Foods Americas and be named their digital agency of record," said Scott Thaler, chief growth officer, 9thWonder.
  • This will be an exciting year of growth for both 9thWonder and LT Foods Americas."

Lotus Foods Basmati Is First Rice to Achieve Regenerative Organic Certification

Retrieved on: 
Tuesday, August 11, 2020

RICHMOND, Calif., Aug. 11, 2020 /PRNewswire/ -- Lotus Foods , the leading heirloom and organic rice company, is proud to announce that its traditionalWhite and BrownBasmati Rice, sourced from family farmers in northern India, has qualified for Regenerative Organic Certified (ROC) Silver.

Key Points: 
  • RICHMOND, Calif., Aug. 11, 2020 /PRNewswire/ -- Lotus Foods , the leading heirloom and organic rice company, is proud to announce that its traditionalWhite and BrownBasmati Rice, sourced from family farmers in northern India, has qualified for Regenerative Organic Certified (ROC) Silver.
  • Lotus Foods traditional White and Brown Basmati Rice is one of only a handful of truly authentic basmati rices, which have been increasingly displaced by modern hybrids that are bred more for yield rather than taste.
  • Companies like Lotus Foods have long been leading the way on innovation in regenerative rice production methods and are essential for shifting our food system."
  • Since 1995, Lotus Foods has partnered in direct and fair trade with small family farmers around the world who are growing rice more sustainably while preserving rice biodiversity.

Mars Food takes the precautionary step to voluntarily recall select production batches of Uncle Ben's® Brown Basmati 250g Ready to heat rice

Retrieved on: 
Monday, July 27, 2020

LONDON, July 27, 2020 /PRNewswire/ -- UK,July 27, 2020 MarsFood is taking the precautionary step to voluntarily recall select productionbatches of UNCLE BEN'S Brown Basmati 250g ready to heat rice pouches, due to the possibility of the presence of glass.

Key Points: 
  • LONDON, July 27, 2020 /PRNewswire/ -- UK,July 27, 2020 MarsFood is taking the precautionary step to voluntarily recall select productionbatches of UNCLE BEN'S Brown Basmati 250g ready to heat rice pouches, due to the possibility of the presence of glass.
  • We are working with retailers to have the product removed from store shelves.
  • We would like to advise retailers and consumers to check any packs of UNCLE BEN'S Brown Basmati 250g ready to heat rice pouches purchased featuring the best before codes listed below.
  • We are deeply committed to keeping our food safe and take situations such as these extremely seriously.

India Rice Market Insights by Value & Volume, 2020-2025 - ResearchAndMarkets.com

Retrieved on: 
Tuesday, April 7, 2020

Overall India's rice export is dominated by basmati rice as India being the highest producer of basmati rice globally.

Key Points: 
  • Overall India's rice export is dominated by basmati rice as India being the highest producer of basmati rice globally.
  • Iran and Saudi Arabia are the largest importer of basmati rice from India and contribute the highest value share in India's overall basmati rice export.
  • Domestically in India's rice market non-basmati rice holds the more significant portion as compare to basmati rice as the production of basmati rice is limited to only several states but is considered in the premium segment of rice.
  • Packed rice market in India is highly dominated by basmati rice and with the new health rice segments like brown rice and organic rice whose demand have increased in recent years.

Indian Rice Market Outlook to 2025 with KRBL, LT Foods, Kohinoor Foods Limited, Amir Chand Jagdish Kumar (Exports), and Adani Wilmar Dominating

Retrieved on: 
Monday, April 6, 2020

Rice is an outstanding staple food in Indian market which is grown throughout the year heaving region-wise favourable rice growing seasons.

Key Points: 
  • Rice is an outstanding staple food in Indian market which is grown throughout the year heaving region-wise favourable rice growing seasons.
  • Overall India's rice export is dominated by basmati rice as India being the highest producer of basmati rice globally.
  • Packed rice market in India is highly dominated by basmati rice and with the new health rice segments like brown rice and organic rice whose demand have increased in recent years.
  • Prominent companies operating in packed rice sector are KRBL, LT foods, Kohinoor foods, Amir Chand Jagdish Kumar (Export) Ltd, Adani Wilmar limited.

India Rice Market Outlook (2020 to 2025) - ResearchAndMarkets.com

Retrieved on: 
Wednesday, February 19, 2020

The "India Rice Market Outlook, 2020-2025" report has been added to ResearchAndMarkets.com's offering.

Key Points: 
  • The "India Rice Market Outlook, 2020-2025" report has been added to ResearchAndMarkets.com's offering.
  • This report gives a complete evaluation of the present market status of the packed rice market.
  • The adaption of packed rice has increased in recent years, and basmati rice holds a more substantial portion in the overall packed rice market.
  • The whole packaged rice market is driven by the revenue generated by packed basmati rice which is forecasted to grow at considerable CAGR of around 11%.

Research Report on India's Rice Market, 2020-2025

Retrieved on: 
Thursday, February 13, 2020

The unorganised sector contributes a massive part in Indian rice market since ages as people used to buy rice in large quantity because of its higher consumption.

Key Points: 
  • The unorganised sector contributes a massive part in Indian rice market since ages as people used to buy rice in large quantity because of its higher consumption.
  • Indian rice sector is getting transformed slowly and gradually from unorganised to organised sector which is also called a packed rice segment.
  • The adaption of packed rice has increased in recent years, and basmati rice holds more substantial portion in the overall packed rice.
  • Brown rice and organic rice are considered into the health rice segment because of its nutritive content, and also the recent entry of black rice is gaining consumer's confidence.

Amira Nature Foods Ltd Announces $40 Million Contract

Retrieved on: 
Tuesday, December 24, 2019

Amira Nature Foods Ltd (Amira or the Company) (NYSE:RYCE), a global provider of packaged Indian specialty rice, today announced that it has entered into a $40 million contract for the sale of basmati rice to a repeat customer in the Europe, Middle East and Africa (EMEA) region.

Key Points: 
  • Amira Nature Foods Ltd (Amira or the Company) (NYSE:RYCE), a global provider of packaged Indian specialty rice, today announced that it has entered into a $40 million contract for the sale of basmati rice to a repeat customer in the Europe, Middle East and Africa (EMEA) region.
  • Amira expects to recognize the benefit of this contract in the fiscal year ending March 31, 2021.
  • Amira sells Basmati rice, premium long-grain rice grown only in certain regions of the Indian sub-continent, under their flagship Amira brand as well as under other third party brands.
  • This Deconsolidation resulted in Amira Mauritius ownership of Amira India being reduced from 80.4% to 49.8%.

Amira Nature Foods, Ltd Announces Symbol Change

Retrieved on: 
Tuesday, December 17, 2019

Commencing on December 20, 2019, at the market open, the Companys Ordinary Shares will begin trading under the Company's new ticker symbol.

Key Points: 
  • Commencing on December 20, 2019, at the market open, the Companys Ordinary Shares will begin trading under the Company's new ticker symbol.
  • This Form 6-K Report by Amira Nature Foods, Ltd, (the Company) contains statements of a forward-looking nature.
  • Founded in 1915, Amira has evolved into a global provider of packaged specialty rice, with sales in over 40 countries today.
  • Amira sells Basmati rice, premium long-grain rice grown only in certain regions of the Indian sub-continent, under their flagship Amira brand as well as under other third party brands.