NATION'S FASTEST GROWING HEALTHCARE MARKETING AND COMMUNICATIONS FIRM EXPANDS TO SUPPORT INNOVATORS TRANSFORMING U.S. HEALTHCARE
NEW YORK AND SAN JOSE, Calif., April 2, 2024 /PRNewswire/ -- Marking five years of unprecedented results in healthcare marketing and communications, 120/80 GROUP today announced multiple investments to support organizations, advocates and innovators who are transforming the U.S. healthcare system.
- "We began five years ago with a clear focus on supporting the innovators transforming healthcare," said Rob Cronin, CEO and founder of 120/80 GROUP.
- Today, 'digital health' is no longer a discrete market within healthcare – it has become the defining characteristic of all healthcare.
- She has authored strategies, tactics and playbooks adopted by marketing and communications professionals throughout the healthcare and technology industries.
- "Healthcare marketing and communications is no longer defined by drug launches, pitching to doctors and patients, influencing policymakers and crisis comms," said Grates.