AKQA

AKQA Future Lions Launches Tom Bedecarré School of the Year Award

Retrieved on: 
Wednesday, March 20, 2024

AKQA Future Lions has launched the Tom Bedecarré School of the Year Award in honour of Tom Bedecarré, AKQA’s Chairman Emeritus.

Key Points: 
  • AKQA Future Lions has launched the Tom Bedecarré School of the Year Award in honour of Tom Bedecarré, AKQA’s Chairman Emeritus.
  • Tom has made a unique and lasting contribution to AKQA, for which I will always be immensely grateful.
  • Working at the intersection of technology and creativity, Tom Bedecarré was instrumental in designing the AKQA Future Lions initiative.
  • The introduction of the Tom Bedecarré School of the Year Award coincides with AKQA’s 30th anniversary celebration, during which the agency has been honoured with the Agency of the Year wins an impressive 81 times.

WPP Capital Markets Day 2024

Retrieved on: 
Tuesday, January 30, 2024

Structural savings to deliver annualised net cost savings of c.£125m in 2025, with 40-50% of that saving expected to be achieved in 2024.

Key Points: 
  • Structural savings to deliver annualised net cost savings of c.£125m in 2025, with 40-50% of that saving expected to be achieved in 2024.
  • Previous medium-term targets, outlined at WPP’s Capital Markets Day in December 2020, were for 3-4% growth in revenue less pass-through costs including an M&A benefit of 0.5-1.0% annually; with a headline operating profit margin of 15.5-16.0%.
  • WPP will report 2023 results on February 22nd.
  • An ongoing annual investment of £250m in data and technology to support our AI strategy is included in our 2024 financial plans.

iFIT’s New International Campaigns, “World of Intelligent Fitness” and “Incredible Machines,” Showcase Its Proprietary Technology That Enables Personalized, Results-Oriented Fitness

Retrieved on: 
Thursday, December 14, 2023

“We are exceptionally proud of our heritage as the inventor of world-class at-home and connected fitness equipment.

Key Points: 
  • “We are exceptionally proud of our heritage as the inventor of world-class at-home and connected fitness equipment.
  • The powerful spot shows people being actively coached to perform incredible feats through the potent combination of motivational content and intelligent technology.
  • It was inspiring to craft these stories based on the incredible way they combine their technology, incredible content, and expert guidance.
  • The campaign extends beyond television to digital and social, with additional marketing support at select retail partners.

ADCOLOR Announces Winners of the 17th Annual ADCOLOR Awards

Retrieved on: 
Sunday, November 12, 2023

LOS ANGELES, Nov. 12, 2023 /PRNewswire/ -- ADCOLOR, the premier organization dedicated to celebrating and promoting diverse communities in the creative industries, today unveiled the winners of the 17th Annual ADCOLOR Awards at its awards show held in Los Angeles, California at the J.W. Marriott Los Angeles LA Live. The black-tie event marked the end of the organization's annual event, ADCOLOR 2023, which also consisted of the ADCOLOR Conference and its two talent programs, the ADCOLOR FUTURES and the ADCOLOR LEADERS.

Key Points: 
  • LOS ANGELES, Nov. 12, 2023 /PRNewswire/ -- ADCOLOR, the premier organization dedicated to celebrating and promoting diverse communities in the creative industries, today unveiled the winners of the 17th Annual ADCOLOR Awards at its awards show held in Los Angeles, California at the J.W.
  • The black-tie event marked the end of the organization's annual event, ADCOLOR 2023, which also consisted of the ADCOLOR Conference and its two talent programs, the ADCOLOR FUTURES and the ADCOLOR LEADERS.
  • Since 2007, the ADCOLOR Awards have highlighted and honored the achievements of diverse communities in the creative industries.
  • ADCOLOR are two individuals selected annually who not only carry out the ADCOLOR mission, but can stand in as ambassadors to the ADCOLOR organization.

ADCOLOR Announces Speakers for ADCOLOR 2023 Conference

Retrieved on: 
Wednesday, November 8, 2023

NEW YORK, Nov. 7, 2023 /PRNewswire/ -- ADCOLOR, the premier organization dedicated to celebrating and promoting diverse professionals in the creative industries, today unveiled additional details for ADCOLOR 2023. The 3-day event – set to take place November 9 – 11 at the J.W. Marriott Los Angeles LA Live in Los Angeles, CA – will include a wide range of speakers, topics and events embodying this year's "Double Down & Double Up" theme.

Key Points: 
  • Speakers include Tracee Ellis Ross, Morris Chestnut and more
    New industry presidents from AKQA, MullenLowe, Ogilvy and Wieden+Kennedy to be honored with this year's ADCOLOR | Adweek Beacon Award
    NEW YORK, Nov. 7, 2023 /PRNewswire/ -- ADCOLOR, the premier organization dedicated to celebrating and promoting diverse professionals in the creative industries, today unveiled additional details for ADCOLOR 2023.
  • This year's conference will be hosted by Author, Empowerment Speaker and Global Performance Director, Keanna "KJ Rose" Henson.
  • ADCOLOR will then close out ADCOLOR 2023 with the 17th Annual ADCOLOR Awards on Saturday, November 11th.
  • For updates and information on ADCOLOR 2023, please follow ADCOLOR on Instagram , Twitter , Facebook and LinkedIn .

AKQA Wins the Grand Prix and Gold Lion at Cannes Festival of Creativity

Retrieved on: 
Tuesday, June 20, 2023

Winning a Gold Lion for Congresso's em Foco’s Transparency Card underscores the importance of work that addresses vital societal issues.

Key Points: 
  • Winning a Gold Lion for Congresso's em Foco’s Transparency Card underscores the importance of work that addresses vital societal issues.
  • Every year, Brazil loses about $40 billion to corrupt political spending, data that is accessible to Brazilians but complex to monitor.
  • AKQA partnered with Congresso em Foco, an independent Brazilian digital news portal, to create the Transparency Card.
  • Launching the Brazilian rapper’s new album, AKQA Coala.LAB presents a modern Icarus, where the metropolis becomes the stage for modern tragedies.

"OPEN THE BAR": CUTWATER AIMS TO MAKE COCKTAIL CULTURE MORE ACCESSIBLE WITH NEW CAMPAIGN AND VISUAL REFRESH

Retrieved on: 
Thursday, February 23, 2023

SAN DIEGO, Feb. 23, 2023 /PRNewswire/ -- Today, Cutwater, the #1 spirits-based canned cocktail brand on the market, announces its newest initiative, Open the Bar. This integrated campaign features new, creative ad spots highlighting the brand's premium, ready-to-drink innovations which turn any occasion into a high-quality cocktail experience. Accompanying the platform is a new, elevated visual brand design seen on Cutwater's impressive line of 20+ canned cocktails, made with real, award-winning spirits including Lime Margarita, Vodka Mule, Tiki Rum Mai Tai and Mango Margarita.

Key Points: 
  • This integrated campaign features new, creative ad spots highlighting the brand's premium, ready-to-drink innovations which turn any occasion into a high-quality cocktail experience.
  • The new campaign launches amidst a rise in the ready-to-drink category and is designed to educate and empower consumers on the quality of the segment.
  • The spots highlight key drinking occasions where barriers to easy enjoyment of your favorite cocktail might exist.
  • Alongside the new campaign, the brand is unveiling a new visual brand design that champions this sentiment while providing more clear graphic cues.

WPP invests in new Atlanta Campus

Retrieved on: 
Tuesday, December 20, 2022

WPP (NYSE: WPP) will create a world-class workspace for its people in Atlanta’s historic Old Fourth Ward neighborhood with the development of a new Campus.

Key Points: 
  • WPP (NYSE: WPP) will create a world-class workspace for its people in Atlanta’s historic Old Fourth Ward neighborhood with the development of a new Campus.
  • The Campus will bring together over 400 of WPP’s people in the largest and most transformative new mixed-use development on the Atlanta BeltLine to date.
  • The WPP Campus in Atlanta will feature an imaginative blend of public and private spaces that will seamlessly integrate into an already thriving community.
  • The Atlanta Campus will be WPP’s sixth in North America and the first to be unveiled in the U.S. this year.

Netlify Presents Jammies Awards to Pillars of the Jamstack Ecosystem

Retrieved on: 
Wednesday, November 9, 2022

SAN FRANCISCO, Nov. 9, 2022 /PRNewswire/ -- At the fifth annual Jamstack Conf, Netlify, the platform for modern web development, announced the winners of the third annual Jammies awards.

Key Points: 
  • SAN FRANCISCO, Nov. 9, 2022 /PRNewswire/ -- At the fifth annual Jamstack Conf , Netlify , the platform for modern web development, announced the winners of the third annual Jammies awards.
  • The awards also recognize community members who are dedicated to driving the Jamstack ecosystem forward.
  • "The Jammies exemplify the impactful work happening across the global Jamstack ecosystem," said Matt Biilmann, co-founder and CEO, Netlify.
  • Because the Jammies were designed by and for the Jamstack community, the winners were decided via a public vote.

WPP Third Quarter Trading Update

Retrieved on: 
Wednesday, October 26, 2022

GroupM, which was approximately 37% of WPP revenue less pass-through costs in the third quarter, grew 4.7% in Q3 and showed an improving three-year trend from 15.9% in Q2 to 20.0% in Q3.

Key Points: 
  • GroupM, which was approximately 37% of WPP revenue less pass-through costs in the third quarter, grew 4.7% in Q3 and showed an improving three-year trend from 15.9% in Q2 to 20.0% in Q3.
  • Hogarth was the standout performer in the quarter, while Ogilvy and AKQA also saw strong growth.
  • BCW, H+K and FGS Global continued to perform well, reflecting the strong demand from clients for strategic advice in a heightened political environment.
  • Our updated guidance takes into account the strong third quarter performance, ongoing investment in our people, inflationary pressures and the impact of the current outlook for the global economy.