Nestlé

• NEW YORK, June 19, 2023 /PRNewswire/ -- Clinch , the leader in dynamic ad serving and personalization and creator of Flight Control, the Omnichannel Campaign Activation Platform, for its Dynamic Creative Optimization (DCO) offering, announces a global partnership with dentsu , one of the world's largest marketing and advertising networks.
• When combined with the omnichannel, digitally powered infrastructure and services which dentsu intends to offer as part of its planned acquisition of Tag and dentsu's industry-leading Merkury identity platform, this partnership positions dentsu to provide high-quality content at speed and scale for creative, accelerating its DCO offering with Clinch.
• In addition, dentsu's partnership with Clinch provides clients with a complete 'white glove' service and technology inclusive of creative production, DCO strategy, and ongoing creative performance, along with ad serving and full use of Flight Control.
• We are thrilled to continue growing this partnership and contribute to the innovation that makes dentsu a market leader."

• “Over the last several years, HPE has taken on massive transformations of its internal systems to position us for success.
• As CIO, Rom led the IT transformation across the Ahold Delhaize USA companies, improving the technical and engineering capabilities within the IT organization while evolving the organization to deliver value faster for the company.
• “I’m excited to join HPE at this pivotal moment for its business,” said Kosla.
• HPE is committed to elevating the experience customers, partners, and team members have working and doing business with the company, and I’m looking forward to working with a superb team of professionals to do just that.”
  Mr. Kosla will join HPE in July 2023.

Is computational creativity possible? The recent hype around generative artificial intelligence (AI) tools such as ChatGPT, Midjourney, Dall-E and many others, raises new questions about whether creativity is a uniquely human skill. Some recent and remarkable milestones of generative AI foster this question:

• Yet, AI image generator Dall-E, for example, can produce novel output on any theme you wish within seconds.
• The thousands of artists whose work has been scraped to produce the image?
• The prompter who successfully describes the style, reference, subject matter, lighting, point of view and even emotion evoked?

What is creativity?

• Exploratory creativity generates new ideas by exploring ‘structured conceptual spaces,’ that is, tweaking an accepted style of thinking by exploring its contents, boundaries and potential.
• It is programmed to process information in a certain way to achieve particular results predictably, albeit in often unexpected ways.
• Think of the camera, for example, which was feared due to its power to put portrait painters out of business.

Synthetic art for business

Synthetic creativity on demand, as currently generated by AI, is certainly a boon to business and marketing. Recent examples include:
• The potential use scenarios are endless and what they require is another form of creativity: curation.
• Curation] is therefore needed to select and frame, or reframe, a unified and compelling vision.

• JANA Partners (“JANA”) today announced that it will be nominating four highly qualified candidates to Freshpet, Inc.’s (“Freshpet” or the “Company”) (NASDAQ:FRPT) Board of Directors (the “Board”) for the 2023 Annual Meeting of Stockholders (“Annual Meeting”).
• JANA’s nominees bring extensive experience as executives and public company board members in the consumer sector.
• Diane Dietz, Former Chief Executive Officer of Rodan & Fields, EVP & Chief Marketing/Merchandising Officer of Safeway and EVP at Procter & Gamble.
• JANA today issued the following public letter to Freshpet shareholders:
  JANA, along with our affiliates and partners, owns 9.3% of Freshpet, making us the Company’s largest shareholder.